Nestled in the heart of East Texas, Gregg County is a vibrant community known for its dynamic culture and significant contribution to the state's economy. With its rich history and diverse population, the county serves as a microcosm of Texas life. Understanding the patterns of alcohol sales in Gregg offers a unique glimpse into the local lifestyle and preferences of its residents.
This article provides a comprehensive, data-driven analysis of the alcohol sales market in Gregg as of April 2025. From identifying the top-selling establishments to examining sales by zip code, this report uncovers the intricacies of the local market. Readers will gain insights into which areas of Gregg see the highest concentration of sales and how these figures have shifted over time.
In addition to pinpointing geographic trends, we delve into monthly sales data to reveal how consumption patterns have evolved over the past year. Whether you're a business owner, policy maker, or simply a curious resident, this analysis offers valuable perspectives on Gregg's alcohol sales landscape.
Top 25 Gregg Businesses By August 2026 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
Bubba's 33
|
$107,927 |
$49,044
|
$1,957
|
$56,926
|
| 2. |
Mccann Street Bar and Grill
|
$85,203 |
$54,720
|
$1,500
|
$28,983
|
| 3. |
T. Blanco's
|
$83,618 |
$65,919
|
$847
|
$16,852
|
| 4. |
The Ranch
|
$79,110 |
$51,023
|
$0
|
$28,087
|
| 5. |
Texas Roadhouse
|
$69,679 |
$37,969
|
$2,902
|
$28,808
|
| 6. |
Back Porch
|
$69,248 |
$31,751
|
$1,442
|
$36,055
|
| 7. |
Bj's Restaurant & Brewery
|
$65,532 |
$32,224
|
$6,513
|
$26,795
|
| 8. |
Crossing Creeks Country Club
|
$58,525 |
$24,060
|
$3,207
|
$31,258
|
| 9. |
Judd's Downtown
|
$52,893 |
$36,940
|
$5,145
|
$10,808
|
| 10. |
Tia Juanita's Fish Camp
|
$51,872 |
$36,134
|
$1,206
|
$14,532
|
| 11. |
Skipper's Pier
|
$47,999 |
$22,077
|
$1,109
|
$24,813
|
| 12. |
El Sombrero
|
$43,184 |
$33,666
|
$209
|
$9,309
|
| 13. |
Ki Mexico Etx
|
$42,952 |
$26,363
|
$6,227
|
$10,362
|
| 14. |
Memphis Bar & Grill
|
$41,920 |
$28,267
|
$0
|
$13,576
|
| 15. |
Buffalo Wild Wings Grill & Bar
|
$38,986 |
$10,692
|
$188
|
$28,106
|
| 16. |
Saltgrass Steakhouse
|
$35,230 |
$24,172
|
$3,927
|
$7,131
|
| 17. |
Tempest Golf Beverage Club
|
$33,243 |
$14,774
|
$92
|
$18,377
|
| 18. |
Papacita's Mexican Restaurant
|
$32,981 |
$23,657
|
$360
|
$8,964
|
| 19. |
The Mighty Crab Longview LLC
|
$32,819 |
$17,807
|
$728
|
$14,284
|
| 20. |
Applebee's #8019 (longview)
|
$32,658 |
$23,260
|
$399
|
$8,999
|
| 21. |
The Page Pub & Pizzeria
|
$31,248 |
$9,994
|
$210
|
$21,044
|
| 22. |
Whiskey J's Club Inc
|
$30,844 |
$19,197
|
$17
|
$11,630
|
| 23. |
Chili's Grill & Bar #1123
|
$28,528 |
$15,888
|
$429
|
$12,211
|
| 24. |
Film Alley Longview
|
$27,477 |
$15,935
|
$714
|
$10,828
|
| 25. |
Jack's Steak and Chop House, Inc.
|
$27,354 |
$16,453
|
$9,598
|
$1,303
|
Top Performers in August 2026
Leading the pack in Gregg's alcohol sales for August 2026 is Bubba's 33 on E Loop 281, with impressive total receipts of $107,927. They sold a robust amount of beer, totaling $56,926, making beer their top-selling category. Not far behind in liquor sales is McCann Street Bar and Grill, which brought in $54,720 in liquor sales alone, highlighting its strong focus on spirits.
T. Blanco's on Gardiner Mitchell Parkway also made a strong showing with $83,618 in total sales, with liquor accounting for a significant $65,919. This establishment seems to have found its niche in providing a wide array of cocktails, dominating the liquor sales category among the top venues.
Notable Trends and Insights
It’s worth noting that The Ranch and Texas Roadhouse both have similar beer sales figures, with $28,087 and $28,808 respectively. However, The Ranch has no wine sales, suggesting a clientele that prefers beer and liquor. Meanwhile, Texas Roadhouse showed a balanced performance across liquor, wine, and beer, which could indicate a diverse customer base.
Another interesting point is the performance of Back Porch and BJ’s Restaurant & Brewery. Back Porch’s beer sales of $36,055 are quite substantial, while BJ's showcases a strong wine presence with $6,513, the highest among the top 10, indicating BJ's focus on catering to wine enthusiasts.
Opportunities for Growth
For bar owners and potential investors, establishments with a diverse alcohol offering seem to perform well. Looking at Crossing Creeks Country Club and Judd's Downtown, both places show potential with their varied sales across liquor, wine, and beer. This diversification could be key for those looking to attract a wider audience.
Finally, while some venues like El Sombrero and Memphis Bar & Grill focus heavily on liquor, there appears to be room for growth in their beer and wine offerings. These insights could help in strategizing for market positioning and enhancing customer satisfaction through a broader beverage menu.
Gregg Zip Codes By August 2026 Alcohol Sales
| # | Zip Code | Establishments | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|---|
| 1. |
75601
|
22 | $575,806 |
$370,287
|
$21,109
|
$184,333
|
| 2. |
75662
|
7 | $168,029 |
$89,682
|
$11,820
|
$66,527
|
| 3. |
75604
|
7 | $129,600 |
$60,641
|
$1,623
|
$66,886
|
| 4. |
75603
|
3 | $123,331 |
$80,497
|
$13,435
|
$29,399
|
| 5. |
75647
|
6 | $97,817 |
$49,947
|
$2,174
|
$45,696
|
| 6. |
75602
|
2 | $37,260 |
$25,786
|
$3,364
|
$8,110
|
Top Performing Areas
Gregg's alcohol sales for August 2026 reached a total of $1,131,843 across six zip codes. The standout area was Zip Code 75601, raking in a hefty $575,806, which accounts for over half of the total sales. With 22 establishments, this area has a bustling market, dominated by liquor sales at 64%, followed by beer at 32% and wine at a distant 4%.
Sales Mix Variations
When it comes to the types of alcohol sold, there are some notable differences across zip codes. For instance, Zip Code 75662 leans more towards liquor and beer, with 53% and 40% of sales respectively, whereas Zip Code 75603 has a higher preference for wine at 11%, compared to other areas. This suggests potential for wine-focused promotions in 75603.
Opportunities for New Establishments
Looking at establishment density, Zip Code 75602 has the fewest establishments with just 2, yet maintains a substantial liquor sales percentage of 69%. This could present an opportunity for new ventures, especially those focusing on a diverse range of beverages to tap into unmet demand.
Interesting Patterns and Insights
Across the board, liquor sales dominate the market, making up the largest portion of sales in most areas, particularly in Zip Code 75602 and 75603. However, the high beer sales in Zip Code 75604, where it accounts for 52%, might suggest a local preference or successful marketing strategy for beer products. Businesses looking to expand in Gregg should consider these preferences and the existing market landscape to tailor their offerings.
Gregg Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Aug 2026 | 82 | $1,931,165 |
$1,128,671
|
$104,704
|
$697,263
|
2.4%
↑
|
| Jul 2026 | 85 | $1,886,141 |
$1,007,069
|
$99,966
|
$598,845
|
8%
↓
|
| Jun 2026 | 91 | $2,050,996 |
$1,185,716
|
$108,655
|
$711,188
|
10.6%
↓
|
| May 2026 | 89 | $2,293,055 |
$1,396,629
|
$120,453
|
$728,247
|
14.9%
↑
|
| Apr 2026 | 93 | $1,995,917 |
$1,183,428
|
$119,238
|
$688,795
|
6.8%
↓
|
| Mar 2026 | 89 | $2,141,549 |
$1,279,673
|
$111,746
|
$749,394
|
11.4%
↑
|
| Feb 2026 | 88 | $1,922,682 |
$1,157,317
|
$106,055
|
$656,373
|
11.5%
↑
|
| Jan 2026 | 87 | $1,724,034 |
$1,023,975
|
$96,769
|
$601,710
|
18.9%
↓
|
| Dec 2025 | 88 | $2,125,689 |
$1,291,663
|
$121,684
|
$688,692
|
11%
↑
|
| Nov 2025 | 88 | $1,915,643 |
$1,151,321
|
$102,667
|
$659,528
|
8.1%
↓
|
| Oct 2025 | 87 | $2,083,818 |
$1,225,384
|
$115,461
|
$693,989
|
4.8%
↑
|
| Sep 2025 | 86 | $1,988,887 |
$1,161,145
|
$113,363
|
$687,075
|
0%
↑
|
Overview of Alcohol Sales Trends in Gregg
Over the past year, alcohol sales in Gregg have shown a dynamic pattern, with some months experiencing significant spikes while others faced noticeable declines. May 2026 was the standout month, boasting the highest total receipts at $2,293,055, marking a substantial increase of 14.89% from the previous month. This peak suggests a seasonal or event-driven surge, possibly linked to local festivities or holidays.
Monthly Fluctuations and Establishment Changes
While May saw a high, subsequent months like June and July experienced declines in total receipts by 10.56% and 8.04%, respectively. Interestingly, despite these declines, August showed a slight recovery with sales rising by 2.39%. The number of establishments also fluctuated, peaking at 93 in April before dropping to 82 by August, indicating some market consolidation or closures, possibly due to economic pressures or operational challenges.
Sales Mix: Liquor, Wine, and Beer
Throughout the year, liquor consistently dominated the sales mix, with its peak in May at $1,396,629. This trend reflects a strong consumer preference for spirits, which might be attributed to changing tastes or marketing efforts by establishments. Beer sales, although not as dominant, remained robust, with slight fluctuations aligning with overall sales trends. Wine sales held steady but modestly, indicating a smaller, yet consistent, market share.
Market Insights and Implications
The trends observed suggest that Gregg's alcohol market is responsive to seasonal changes and possibly influenced by local events. The strong performance in liquor sales could signal opportunities for businesses to focus on premium liquor offerings or cocktail culture. The fluctuations in the number of establishments hint at a competitive environment where only the most adaptable businesses thrive. For stakeholders, understanding these dynamics is crucial for strategic planning and capitalizing on peak sales periods.
Economic Overview
Gregg, Texas is a thriving hub for various industries, with energy and manufacturing playing pivotal roles in its economic landscape. The presence of several oil and gas companies has solidified its reputation as a key player in Texas' energy sector. Additionally, the manufacturing industry benefits from the region's skilled workforce and strategic location, fostering a business-friendly environment that attracts both local and international investments.
In recent years, Gregg has seen a surge in technology-driven businesses, further diversifying its economic base. This trend is supported by local initiatives aimed at fostering innovation and entrepreneurship. The Gregg Economic Development Corporation actively works to create partnerships that enhance business opportunities, making the city an attractive prospect for potential investors.
Cultural Scene
The cultural fabric of Gregg is rich and varied, with numerous events and festivals celebrating its diverse heritage. One of the standout events is the annual Gregg County Fair, which draws visitors from all over the state. This vibrant celebration showcases local talent, crafts, and culinary delights, offering a window into the community's traditions and creativity.
Art enthusiasts will appreciate the city's support for the arts, highlighted by the local galleries and performing arts venues that host exhibitions and performances year-round. The Gregg Arts Council plays a crucial role in promoting cultural activities, ensuring that residents and visitors alike can enjoy a dynamic arts scene.
Lifestyle
Gregg offers a range of lifestyle options, from historic neighborhoods with charming architecture to modern developments with state-of-the-art amenities. Popular neighborhoods such as Pine Tree and Spring Hill provide a blend of community spirit and convenient access to the city's amenities, making them desirable places to live.
The downtown area serves as the city's entertainment district, bustling with restaurants, shops, and live music venues. This vibrant locale is a favorite spot for both locals and tourists, offering a lively atmosphere that's perfect for socializing and relaxation.
Future Outlook
Looking ahead, Gregg is poised for continued growth and development. City planners have laid out ambitious plans to enhance infrastructure and expand public services, catering to the needs of a growing population. These efforts are expected to attract new businesses and residents, further boosting the local economy.
Investments in technology and education are also on the horizon, with initiatives aimed at strengthening workforce skills and fostering innovation. As Gregg continues to evolve, it remains a promising destination for investors seeking opportunities in a dynamic and forward-thinking community.