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Nestled in the heart of East Texas, Gregg County is a vibrant community known for its dynamic culture and significant contribution to the state's economy. With its rich history and diverse population, the county serves as a microcosm of Texas life. Understanding the patterns of alcohol sales in Gregg offers a unique glimpse into the local lifestyle and preferences of its residents.

This article provides a comprehensive, data-driven analysis of the alcohol sales market in Gregg as of April 2025. From identifying the top-selling establishments to examining sales by zip code, this report uncovers the intricacies of the local market. Readers will gain insights into which areas of Gregg see the highest concentration of sales and how these figures have shifted over time.

In addition to pinpointing geographic trends, we delve into monthly sales data to reveal how consumption patterns have evolved over the past year. Whether you're a business owner, policy maker, or simply a curious resident, this analysis offers valuable perspectives on Gregg's alcohol sales landscape.

Top 25 Gregg Businesses By September 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Gregg for September 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Bubba's 33
$141,407
$64,472
$2,266
$74,669
2.
Mccann Street Bar and Grill
$100,223
$64,305
$1,393
$34,525
3.
Texas Roadhouse
$84,850
$45,302
$3,492
$36,056
4.
Back Porch
$64,878
$29,306
$1,304
$34,268
5.
T. Blanco's
$63,011
$49,907
$681
$12,423
6.
Bj's Restaurant & Brewery
$60,436
$29,920
$6,594
$23,922
7.
Crossing Creeks Country Club
$59,400
$29,666
$3,909
$25,825
8.
Electric Cowboy/lone Star Ice House
$59,253
$44,001
$0
$15,252
9.
Cargo
$58,091
$0
$0
$0
10.
Judd's Downtown
$45,812
$31,917
$5,171
$8,724
11.
Applebee's #8019 (longview)
$45,575
$30,336
$446
$14,793
12.
The Gregg County Historical Foundation
$44,776
$0
$0
$0
13.
Spudz
$44,776
$0
$0
$0
14.
Tia Juanita's Fish Camp
$44,074
$29,770
$1,127
$13,177
15.
Buffalo Wild Wings Grill & Bar
$43,864
$12,841
$104
$30,919
16.
Whiskey J's Club Inc
$41,759
$24,303
$0
$17,456
17.
El Sombrero
$41,287
$33,539
$102
$7,646
18.
Papacita's Mexican Restaurant
$35,032
$25,610
$9,017
$405
19.
Skipper's Pier
$35,004
$16,972
$1,109
$16,923
20.
Memphis Bar & Grill
$33,408
$21,912
$0
$11,481
21.
Chuy's #6096
$32,124
$25,364
$285
$6,475
22.
Tempest Golf Beverage Club
$31,547
$14,336
$927
$16,284
23.
Cheddar's Casual Cafe
$30,132
$23,996
$1,331
$4,805
24.
Saltgrass Steakhouse
$29,919
$20,661
$2,992
$6,266
25.
Outback Steakhouse
$29,571
$14,719
$5,681
$9,171

Top Performers in Alcohol Sales

Leading the pack in Gregg for September 2025 is Bubba's 33, raking in $141,407 in total sales. Their beer sales are particularly impressive, contributing $74,669 to the total, making them the go-to spot for beer enthusiasts. Meanwhile, they also show a strong performance in liquor sales with $64,472.

McCann Street Bar and Grill holds the second position with total receipts of $100,223, driven largely by liquor sales at $64,305. Although their beer sales are less than half of Bubba's at $34,525, they still show a consistent customer base for both liquor and beer.

Noteworthy Trends

Texas Roadhouse and Back Porch are neck and neck in beer sales, with $36,056 and $34,268 respectively. Texas Roadhouse also leads in wine sales among the top three, pulling in $3,492, indicating a diverse customer preference.

T. Blanco's stands out with an interesting trend, focusing heavily on liquor with $49,907 in sales, while maintaining a significantly lower wine and beer sale. This could suggest a specialized menu or a customer base with a strong preference for liquor.

Emerging Opportunities

Despite not making the top five, Cargo, The Gregg County Historical Foundation, and Spudz show intriguing potential with total receipts of $58,091, $44,776, and $44,776, respectively, without reported specific sales in liquor, wine, or beer categories. This could indicate events or other activities driving revenue, worth investigating for unique business strategies.

Electric Cowboy/Lone Star Ice House and El Sombrero present notable performances in liquor sales with $44,001 and $33,539, respectively. These establishments might appeal to those looking to enhance their liquor-focused offerings.

Conclusion

For businesses looking to capitalize on current trends, focusing on beer and liquor could be beneficial, as seen from the top sellers. Meanwhile, exploring unique business models like those of Cargo and others might offer fresh opportunities in the market.

Gregg Zip Codes By September 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Gregg for September 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
75601
20 $507,961
$291,920
$14,269
$155,953
2.
75662
8 $151,544
$78,626
$9,801
$61,625
3.
75604
8 $135,565
$55,723
$1,561
$51,113
4.
75603
4 $122,225
$56,086
$8,222
$13,141
5.
75647
6 $78,798
$39,893
$3,461
$35,444
6.
75602
2 $58,127
$39,516
$4,686
$13,925

Top Performing Zip Codes

When it comes to alcohol sales in Gregg for September 2025, Zip Code 75601 is the clear leader, raking in $507,961 across 20 establishments. This area accounts for nearly half of all sales, making it a hotspot for alcohol enthusiasts. The sales mix here shows a strong preference for liquor, which makes up 57% of sales.

Sales Mix Variations

Different zip codes show unique preferences in alcohol types. For instance, Zip Code 75602 leans heavily towards liquor, with 68% of sales in this category, while beer takes up a smaller share. In contrast, Zip Code 75647 has a more balanced sales mix, with 51% liquor and 45% beer, indicating a diverse consumer base.

Opportunities for New Establishments

With only two establishments, Zip Code 75602 offers potential for new entrants. Despite having the lowest sales, its high liquor preference suggests that a focused liquor store could thrive here. Meanwhile, Zip Code 75603 has only four establishments but shows a robust demand for wine, which might be an untapped opportunity.

Interesting Patterns and Insights

Across all zip codes, liquor consistently dominates the sales mix, except in Zip Code 75604, where beer sales are almost on par with liquor. This suggests that while liquor is generally preferred, there are pockets where beer has a competitive edge. Additionally, the low percentage of wine sales across the board might indicate an opportunity for niche markets to explore.

Gregg Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Gregg. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
Sep 2025 86 $2,028,215
$1,046,453
$101,846
$638,273
2.5%
Aug 2025 83 $2,081,138
$1,252,806
$112,810
$692,678
4.8%
Jul 2025 84 $1,986,374
$1,172,273
$100,846
$646,698
3.8%
Jun 2025 86 $2,065,183
$1,211,233
$111,176
$693,079
3.7%
May 2025 84 $2,144,164
$1,303,475
$107,173
$687,599
2.3%
Apr 2025 87 $2,096,176
$1,217,760
$105,713
$665,136
6.4%
Mar 2025 82 $2,238,833
$1,355,481
$105,921
$743,792
17.8%
Feb 2025 79 $1,900,936
$1,173,351
$101,369
$626,155
0.5%
Jan 2025 86 $1,909,789
$1,089,841
$103,245
$608,809
16.1%
Dec 2024 84 $2,276,227
$1,357,813
$123,173
$715,066
10.3%
Nov 2024 85 $2,064,421
$1,217,682
$107,507
$625,553
6.5%
Oct 2024 86 $1,938,096
$1,165,513
$97,396
$641,423
0%

Overview of Alcohol Sales in Gregg

The last 12 months in Gregg have shown some intriguing trends in alcohol sales, with fluctuations that can be linked to seasonal patterns and consumer preferences. December 2024 stood out as the peak month, with total receipts hitting $2,276,227, a significant 10.26% increase from the month before. This spike is likely due to holiday festivities, which traditionally boost alcohol sales.

Seasonal Patterns and Sales Fluctuations

After the December high, January 2025 saw a steep decline of 16.1% in total receipts, a common trend as consumers typically pull back on spending after the holiday season. Interestingly, March 2025 bounced back with a 17.78% rise in sales, possibly influenced by St. Patrick's Day celebrations. This pattern of peaks and troughs highlights the impact of seasonal events on alcohol consumption.

Changes in Sales Mix

Looking at the sales mix, liquor consistently dominates the market, making up over half of the total sales each month. However, there was a notable dip in liquor sales from August to September 2025, dropping from $1,252,806 to $1,046,453. Meanwhile, beer and wine sales have remained relatively stable, with wine sales peaking in December 2024 at $123,173. This stability suggests a steady consumer base for these products.

Market Dynamics and Business Implications

Throughout the year, the number of establishments has varied, reflecting shifts in the local market dynamics. September 2025 marked the highest number of establishments at 86, despite a slight dip in total receipts. This suggests increased competition or a market expansion that business owners should monitor closely. Overall, the data indicates robust demand, with strategic opportunities for businesses to capitalize on seasonal peaks and the dominance of liquor sales.

Economic Overview

Gregg, Texas is a thriving hub for various industries, with energy and manufacturing playing pivotal roles in its economic landscape. The presence of several oil and gas companies has solidified its reputation as a key player in Texas' energy sector. Additionally, the manufacturing industry benefits from the region's skilled workforce and strategic location, fostering a business-friendly environment that attracts both local and international investments.

In recent years, Gregg has seen a surge in technology-driven businesses, further diversifying its economic base. This trend is supported by local initiatives aimed at fostering innovation and entrepreneurship. The Gregg Economic Development Corporation actively works to create partnerships that enhance business opportunities, making the city an attractive prospect for potential investors.

Cultural Scene

The cultural fabric of Gregg is rich and varied, with numerous events and festivals celebrating its diverse heritage. One of the standout events is the annual Gregg County Fair, which draws visitors from all over the state. This vibrant celebration showcases local talent, crafts, and culinary delights, offering a window into the community's traditions and creativity.

Art enthusiasts will appreciate the city's support for the arts, highlighted by the local galleries and performing arts venues that host exhibitions and performances year-round. The Gregg Arts Council plays a crucial role in promoting cultural activities, ensuring that residents and visitors alike can enjoy a dynamic arts scene.

Lifestyle

Gregg offers a range of lifestyle options, from historic neighborhoods with charming architecture to modern developments with state-of-the-art amenities. Popular neighborhoods such as Pine Tree and Spring Hill provide a blend of community spirit and convenient access to the city's amenities, making them desirable places to live.

The downtown area serves as the city's entertainment district, bustling with restaurants, shops, and live music venues. This vibrant locale is a favorite spot for both locals and tourists, offering a lively atmosphere that's perfect for socializing and relaxation.

Future Outlook

Looking ahead, Gregg is poised for continued growth and development. City planners have laid out ambitious plans to enhance infrastructure and expand public services, catering to the needs of a growing population. These efforts are expected to attract new businesses and residents, further boosting the local economy.

Investments in technology and education are also on the horizon, with initiatives aimed at strengthening workforce skills and fostering innovation. As Gregg continues to evolve, it remains a promising destination for investors seeking opportunities in a dynamic and forward-thinking community.