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Nestled in the southeastern part of Texas, Liberty serves as a vibrant hub between Houston and Beaumont, embodying a unique blend of small-town charm and economic vigor. Known for its rich history and close-knit community, Liberty is now garnering attention for its dynamic alcohol sales market. This article delves into a comprehensive, data-driven analysis that unveils intriguing patterns and trends within the city's alcohol sales landscape, current as of April 2025.

The first segment of our analysis spotlights the top alcohol-selling establishments in Liberty, offering readers a detailed table and insightful commentary on where residents and visitors alike are choosing to purchase their beverages. Following this, we explore the geographical distribution of alcohol sales by zip code, illuminating which areas of Liberty are leading in sales and potentially why these trends are emerging. Finally, our monthly trends analysis offers a year-long view of how alcohol sales have evolved, providing valuable insights into seasonal fluctuations and consumer preferences.

Top 25 Liberty Businesses By May 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Liberty for May 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Dayton Sports Bar & Grill
$61,596
$32,544
$173
$28,879
2.
Reyes Mexican Grill
$56,691
$40,893
$105
$15,693
3.
Pueblo Viejo Mexican Restaurant
$53,487
$39,457
$135
$13,895
4.
Los Compadres Mexican Restaurant
$47,346
$29,889
$154
$17,303
5.
Agave Mexican Restaurant
$41,657
$28,179
$269
$13,209
6.
Outlaw Jacks
$34,589
$21,145
$159
$13,285
7.
La Costa Seafood & Bar
$33,373
$15,478
$0
$17,895
8.
Tia Juanita's Fish Camp
$32,995
$23,577
$840
$8,578
9.
Angel Lagoon
$29,702
$29,702
$0
$0
10.
Bc Wagonwheel
$28,397
$13,702
$234
$12,821
11.
Mr. Sombrero Mexican Restaurant #4
$25,426
$19,892
$135
$5,399
12.
Los Compadres Club 2
$22,856
$17,416
$28
$5,412
13.
Buffalo Too
$19,859
$12,571
$51
$7,237
14.
Mason Jar Bar & Grill
$18,746
$9,472
$101
$9,173
15.
Alas Locas
$16,830
$4,088
$0
$12,742
16.
Roosters Bar
$16,153
$8,021
$75
$8,057
17.
Chili's Grill & Bar #1391
$14,984
$9,936
$275
$4,773
18.
The 770 Club
$14,535
$6,419
$105
$8,011
19.
Nolan D Pickett Post #5621
$12,559
$7,015
$0
$5,544
20.
Vfw Post 1839
$7,007
$2,615
$251
$4,141
21.
Jose's Mexican Restaurant
$5,608
$3,802
$20
$1,786
22.
1 De Mayo
$5,568
$3,890
$0
$1,678
23.
Bpoe Liberty #2019
$2,258
$1,346
$0
$912
24.
Bling & Buckles Events
$1,850
$1,200
$150
$500
25.
Dulce Mexcalito Restaurant
$1,545
$1,045
$0
$500

Top Performers in Liberty's Alcohol Scene

Leading the pack in May 2025, Dayton Sports Bar & Grill at 27 Town Ctr raked in the highest total alcohol receipts, totaling an impressive $61,596. Notably, beer sales contributed significantly with $28,879, while liquor sales brought in $32,544. This venue has firmly established itself as a go-to spot for both liquor and beer enthusiasts.

Meanwhile, Reyes Mexican Grill on 810 N Washington Ave secured the second spot with total sales of $56,691. A significant portion of their sales came from liquor, amounting to $40,893, highlighting their strong position in the liquor market. Their beer sales, though less, were still notable at $15,693.

Trends and Observations

Mexican-themed establishments are clearly popular in Liberty, with Pueblo Viejo Mexican Restaurant and Los Compadres Mexican Restaurant ranking in the top five. Both have strong liquor sales, contributing significantly to their total receipts. This trend suggests that Mexican cuisine paired with liquor is a winning combination in the local market.

Another interesting observation is the performance of Angel Lagoon, which exclusively sold liquor, with total receipts matching its liquor sales at $29,702. This unique approach might indicate a niche market or a specialized customer base that appreciates a pure liquor experience.

Insights for Business Owners

For business owners or potential investors, the data underscores the importance of focusing on liquor sales, which consistently dominate the revenue streams of top-performing establishments. Additionally, the success of Mexican restaurants suggests a robust demand for this cuisine, paired with a variety of alcohol options.

As the market stands, new entrants might consider exploring the Mexican dining concept or focusing on maximizing liquor offerings to capture a larger share of the market. Current bar owners could benefit by analyzing these trends to adjust their offerings and marketing strategies accordingly.

Liberty Zip Codes By May 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Liberty for May 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
77327
12 $253,772
$155,778
$794
$95,560
2.
77535
8 $225,709
$114,630
$673
$65,698
3.
77575
8 $151,235
$104,217
$1,437
$45,581
4.
77582
1 $14,535
$6,419
$105
$8,011

Overview of Alcohol Sales in Liberty

In May 2025, Liberty saw a total of $645,251 in alcohol sales spread across 29 establishments within four zip codes. This data offers a glimpse into where alcohol sales are thriving and which areas might be ripe for new business opportunities. Let’s dive into the details by zip code to better understand the landscape.

Top Sales by Zip Code

Zip Code 77327 leads the pack with a whopping $253,772 in sales from 12 establishments. The sales mix here is heavily skewed towards liquor, making up 61% of sales, with beer accounting for the remaining 38%. This area clearly favors liquor, and with zero wine sales, there's potential room for growth in that category.

Following closely is Zip Code 77535, with $225,709 in sales from 8 establishments. The sales mix is more balanced here, with 51% liquor and 29% beer. Again, there's no wine being sold, suggesting a similar opportunity for diversification.

Sales Mix and Establishment Density

Zip Code 77575 reported $151,235 in sales with the same number of establishments as 77535, but a higher preference for liquor at 69%. A small 1% of sales come from wine, indicating a slight, but perhaps growing, interest. Beer sales are consistent with other areas, indicating a stable demand.

Zip Code 77582 stands out with the lowest sales at $14,535 from a single establishment. Despite this, it has the highest percentage of beer sales at 55%, suggesting a niche market that could be further explored. The equal split between liquor and wine sales could point to an opportunity for a more varied selection.

Opportunities for New Ventures

There's a noticeable lack of wine sales across the board, which could be an untapped market for new or existing businesses to explore. Additionally, the density of establishments in zip codes 77327 and 77535 suggests these areas are thriving but also potentially saturated. On the other hand, the single establishment in 77582 suggests room for growth, especially given its unique sales mix.

Overall, Liberty’s alcohol sales data reveals strong preferences for liquor, with emerging opportunities in wine sales and potential market expansion in less dense areas like 77582. Businesses looking to enter the market should consider these insights to strategically position themselves for success.

Liberty Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Liberty. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
May 2025 29 $607,550
$383,659
$3,260
$218,991
18.8%
Apr 2025 37 $748,468
$339,718
$2,823
$216,222
33.3%
Mar 2025 31 $561,437
$344,090
$2,896
$202,697
14.4%
Feb 2025 28 $490,926
$300,883
$2,550
$185,895
25.4%
Jan 2025 36 $657,880
$322,823
$2,672
$197,280
2.6%
Dec 2024 34 $641,030
$340,056
$2,372
$207,953
0.4%
Nov 2024 34 $643,344
$349,403
$2,491
$200,389
6.5%
Oct 2024 35 $687,904
$346,686
$2,780
$203,392
17.1%
Sep 2024 34 $587,290
$345,985
$2,355
$192,975
2.9%
Aug 2024 35 $570,522
$329,801
$1,699
$192,938
13.7%
Jul 2024 36 $501,698
$271,260
$1,491
$163,251
2%
Jun 2024 34 $511,872
$296,195
$1,006
$167,876
0%

Overall Sales Trends

Over the past 12 months, Liberty's alcohol sales have seen quite a rollercoaster ride. The most notable spike in sales occurred in April 2025, where total receipts reached a high of $748,468, marking a significant 33.31% increase from the previous month. However, this peak was followed by a sharp decline in May, with sales dropping by 18.83% to $607,550. This fluctuation suggests a seasonal or event-driven peak in April, possibly due to local events or holidays.

Changes in Establishments

The number of establishments has also varied, peaking at 37 in April before dropping to 29 in May. This may indicate a seasonal business pattern where more establishments open to capitalize on increased demand during certain months, then close or reduce operations when demand decreases. The overall trend shows a dynamic market with businesses adapting to changing conditions.

Sales Mix: Liquor vs. Beer vs. Wine

Liquor consistently dominates the sales mix, accounting for the largest share each month. April saw a particularly interesting shift, where beer sales remained relatively stable, but liquor sales jumped significantly. Wine, while the smallest segment, showed steady but negligible contributions throughout the year. This trend suggests that while beer remains a staple, liquor sales are more responsive to market dynamics.

Market Insights

Comparing year-over-year data reveals a general growth trend, with significant monthly fluctuations driven by external factors. Businesses might find opportunities by adjusting their offerings to align with these trends, such as focusing on liquor promotions during peak months. Additionally, maintaining flexibility in operations could help businesses weather the demand fluctuations seen throughout the year.

Economic Overview

Liberty, Texas, boasts a dynamic economic landscape driven by a blend of traditional and emerging industries. Historically anchored by agriculture and oil, the city has witnessed diversification with growth in manufacturing and logistics. The strategic location along major transportation corridors enhances its appeal for businesses seeking efficient supply chain solutions.

In recent years, Liberty has seen an uptick in small business ventures, which contribute to a robust local economy. The city's pro-business climate, underscored by favorable tax policies and supportive local governance, continues to attract entrepreneurs and investors. Economic development initiatives focus on sustainable growth, making Liberty a promising hub for innovation and investment.

Cultural Scene

Liberty's cultural scene is vibrant, reflecting its rich history and community spirit. The annual Liberty Jubilee is a highlight, drawing crowds with its blend of live music, artisanal crafts, and family-friendly activities. This festival not only celebrates the city's heritage but also fosters a sense of community pride.

For those interested in history, the Sam Houston Regional Library and Research Center offers a deep dive into Texas's storied past. Additionally, the Liberty Opry provides a unique entertainment experience with live performances that appeal to both locals and visitors, showcasing the area's appreciation for music and arts.

Lifestyle

Liberty offers a charming blend of small-town warmth and modern amenities, making it an attractive place to live and work. The city's neighborhoods range from historic districts with tree-lined streets to newer developments offering suburban comfort. Each area boasts its own unique character, catering to diverse lifestyle preferences.

Recreational opportunities abound, with numerous parks and outdoor spaces providing venues for sports, picnics, and community gatherings. The local dining scene, featuring a variety of cuisines, ensures residents have plenty of options for leisurely meals and social outings, contributing to a well-rounded lifestyle.

Future Outlook

Looking ahead, Liberty is poised for continued growth and development. Infrastructure improvements and strategic urban planning are set to enhance connectivity and support the city's expanding population. These efforts aim to maintain Liberty's appeal as a desirable location for both businesses and residents.

Economic forecasts indicate a positive trajectory, with new investments expected to further diversify the local economy. As Liberty continues to evolve, its commitment to preserving community values while embracing progress positions it as a city with a bright future for investors and residents alike.