Collin County Alcohol Sales

Top Performers in September 2026

Leading the pack for alcohol sales in Collin this September are the two Twin Peaks locations. The 3312 N Central Expy spot reigns supreme with total receipts of $761,689, primarily driven by beer sales at $477,045. Meanwhile, the 3750 W University Dr location isn't far behind, boasting a total of $660,786, with liquor being a significant contributor at $240,745.

Notable Players and Their Strengths

Sidecar Social and Haywire are also making their mark, with Sidecar Social's focus on liquor, raking in $310,592 of their $452,622 total. Haywire takes a similar approach, with liquor sales hitting $317,144, out of a $423,718 total. Interestingly, Dee Lincoln Prime stands out for its wine sales, bringing in $210,534, which is more than half of its total receipts.

Trends and Observations

There's a clear trend towards beer and liquor dominating the sales at many establishments. Twin Peaks and Tight Ends Sports Bar & Grill exemplify this, with beer sales being their highest contributors. On the other hand, establishments like Dee Lincoln Prime and Sixty Vines are drawing attention with their impressive wine sales figures.

Key Insights for Business Opportunities

For those eyeing the business landscape, the data suggests a robust market for beer and liquor. However, wine-focused venues like Dee Lincoln Prime show there's room for growth in niche markets. Location seems to play a vital role, with establishments in high-traffic areas consistently leading in sales. Potential business ventures might consider focusing on these trends to optimize their offerings.

Top Areas for Alcohol Sales

In September 2026, Collin's alcohol sales soared to a total of $35,853,070, spread across 915 establishments in 29 zip codes. Leading the charge, Zip Code 75034 generated a whopping $8,179,392 in sales from its 131 establishments, making it the top performer. Not far behind, Zip Code 75024 also showed strong numbers with $6,679,996 in sales, supported by 101 establishments. These areas clearly dominate the market in terms of sales volume.

Alcohol Preferences by Zip Code

Analyzing the sales mix reveals intriguing consumer preferences. Zip Code 75287 stands out with a high preference for liquor, accounting for 74% of its sales mix. In contrast, more balanced preferences are seen in Zip Code 75074, where liquor and beer each make up 46% of sales, leaving wine with a modest 7%. Such variations indicate localized tastes that businesses might cater to.

Opportunities for New Establishments

With a total of 915 establishments across 29 zip codes, there's still room for growth, especially in areas with fewer outlets. For instance, Zip Code 75166, despite having only 3 establishments, managed sales of $92,572, suggesting a potential for new entrants. Similarly, Zip Code 75454, with just 6 establishments, shows promise with a balanced sales mix and a total of $77,229 in sales.

Interesting Patterns and Insights

While liquor consistently leads the sales mix across most zip codes, certain areas like Zip Code 75069 show a higher demand for beer, constituting 30% of its sales. This contrasts with the general trend and highlights opportunities for beer-focused promotions or establishments. Furthermore, Zip Code 75048, where liquor represents 67% of sales, could benefit from expanding wine and beer offerings to capture a more diverse customer base.

Overview of Sales Trends

Over the past 12 months, Collin's alcohol sales have experienced notable fluctuations. The highest sales occurred in May 2026, with total receipts soaring to $41 million, marking a 13.06% increase from April. This spike was largely driven by liquor sales, which contributed over $24 million alone. However, by September, sales had slightly decreased to $34.5 million, illustrating a 1.03% decline from the previous month.

Seasonal Patterns and Peaks

Seasonal patterns indicate a strong trend toward higher alcohol sales during warmer months and holiday seasons. For instance, December 2025 also saw a significant rise with $39.8 million in sales, likely due to holiday celebrations. Conversely, January 2026 experienced a sharp decline, with sales dropping by 25.46% from December, aligning with post-holiday spending slowdowns.

Sales Mix: Liquor, Wine, and Beer

Throughout the year, liquor consistently dominated the sales mix, peaking in May with $24.4 million. Wine and beer sales, while more stable, saw noteworthy increases during specific months. For example, beer sales peaked in May at nearly $9.8 million, indicating a possible preference for beer during the early summer months. Wine sales, although less volatile, reached their high in December, aligning with holiday festivities.

Market Dynamics and Implications

The fluctuation in the number of establishments, peaking at 948 in August and dropping to 892 in September, suggests market volatility possibly driven by competition or regulatory changes. Despite these fluctuations, the overall trend indicates a robust market with opportunities for growth, particularly in liquor sales, which consistently hold the largest share. Businesses might consider capitalizing on seasonal peaks and diversifying offerings to maintain competitive advantage.

Year-over-Year Comparisons

While detailed year-over-year data isn't directly available, the trends observed suggest a generally positive growth trajectory with occasional dips typical in the alcohol market. The strong performance in months like May and December highlights potential for strategic marketing during these periods to maximize sales. Understanding these trends can help businesses in Collin align their strategies with consumer behavior and market demands.