Wichita County Alcohol Sales

Top Performers in Wichita's Alcohol Sales

Leading the pack for alcohol sales in Wichita for May 2025 is B&R, with an impressive total of $99,581. Notably, their liquor sales contribute significantly, accounting for $61,831. It's clear that B&R's focus on liquor is paying off, as wine sales are almost negligible.

Texas Roadhouse and Buffalo Wild Wings follow closely behind, showcasing strong beer sales. Texas Roadhouse boasts $39,684 in beer revenue, while Buffalo Wild Wings takes the crown for beer with $59,091. These numbers highlight the establishments' appeal to beer enthusiasts.

Noteworthy Trends and Observations

Black Sheep Bar stands out with a robust $52,379 in liquor sales, making it a key player in the liquor-focused segment. Meanwhile, Back Porch Draft House shows a balanced approach with significant beer sales at $44,506, complemented by healthy liquor revenue.

Interestingly, Kay Yeager Coliseum is unique with its entire $60,370 in sales coming solely from beer, indicating a specialized market strategy. On the other hand, The Broken Tap demonstrates a strong affinity for liquor, with $48,216 of its sales stemming from this category.

Insights for Business Enthusiasts

For those looking to capitalize on Wichita's alcohol market, understanding the nuances of each establishment's sales strategy is crucial. B&R's focus on liquor, coupled with Buffalo Wild Wings' beer dominance, provides valuable insights into potential market opportunities.

Additionally, the significant beer revenue at venues like The Parkway Grill and Sports Bar suggests that sports-themed establishments can thrive with a beer-centric approach. Meanwhile, venues like the Delta Hotel by Marriott balance their offerings, showing success in a diverse product range.

Top Performing Zip Codes

Wichita's alcohol sales for May 2025 show that Zip Code 76308 leads the pack with a whopping $945,658 in sales. This area, home to 34 establishments, accounts for nearly half of the total sales across Wichita's nine zip codes. It's evident that this zip code is a hot spot for liquor, which makes up 52% of the sales mix, followed closely by beer at 41%.

Following closely is Zip Code 76301, with sales totaling $446,017 from 19 establishments. Liquor dominates here as well, comprising 55% of sales. Beer also holds a significant share at 42%, indicating a similar consumer preference to 76308.

Alcohol Preferences Across Zip Codes

In most areas, liquor appears to be the beverage of choice, but each zip code has its unique mix. For instance, Zip Code 76306 has the highest percentage of liquor sales at 61%, while Zip Code 76305 bucks the trend with beer making up a striking 86% of its sales mix.

Interestingly, wine is notably absent in several zip codes, including 76302, 76305, 76354, 76367, and 76310, suggesting either a lack of demand or opportunity for growth in the wine sector.

Opportunities for New Establishments

With 85 establishments spread across nine zip codes, there are clear opportunities for new businesses. Zip Code 76302, with only three establishments and $81,806 in sales, might benefit from additional outlets to cater to the high liquor demand, as indicated by its 64% sales mix in this category.

Similarly, Zip Code 76305 presents potential for growth in beer sales, given its current dominance in the sales mix and the fact that there's only one establishment serving the area.

Interesting Patterns and Insights

One intriguing pattern is the variance in the presence of wine across the zip codes. Despite the overall low percentage, wine sales in 76308 and 76309, where it makes up 6% of the sales mix, suggest niche markets might exist for more specialized or premium wine offerings.

Moreover, the lower sales figures in zip codes like 76354 and 76367, each with only two establishments, point to untapped potential for businesses willing to explore these markets further. With strategic marketing and tailored offerings, these areas could see substantial growth in future sales.

Overview of Alcohol Sales in Wichita

Over the past year, Wichita's alcohol sales have seen a dynamic shift, with May 2025 marking the peak at $2,074,728 in total receipts. This represents a robust 10.15% increase from April, despite a drop in the number of establishments. Interestingly, while the number of establishments decreased by 8.7% in May, sales reached an all-time high, indicating higher revenue per establishment.

Sales Mix: Liquor, Wine, and Beer

Liquor consistently leads the sales mix, bringing in $1,127,083 in May alone. This preference for liquor is a trend that has been consistent throughout the year, suggesting that consumers in Wichita favor spirits over wine and beer. Beer sales, while slightly behind liquor, also show strong figures, peaking at $845,471 in May. Wine, despite being the smallest segment, demonstrates steady growth, with sales reaching their highest in December 2024 at $100,001.

Seasonal Trends and Market Insights

Seasonal trends are evident, with spikes in sales during the holiday season, particularly in December and leading into the summer months. December 2024 saw a significant boost in sales, aligning with holiday festivities, and May 2025's peak suggests increased consumption as summer approaches. The fluctuations in the number of establishments throughout the year highlight a dynamic market, with businesses adapting to consumer demand effectively.

Market Implications

The year-over-year analysis points to a resilient market, with total receipts showing notable growth despite occasional monthly declines. The decrease in establishments coupled with increased sales suggests a consolidation of businesses, where fewer establishments are capturing a larger market share. For entrepreneurs and business owners, this data suggests potential opportunities in both liquor and beer segments, while wine remains a niche but promising area for growth.