Wichita County Alcohol Sales

Top Alcohol-Selling Establishments in Wichita

April 2025 saw some intriguing shifts in the alcohol sales landscape of Wichita. Leading the pack is Buffalo Wild Wings on Call Field Rd, with impressive total receipts of $82,144. Notably, the majority of their sales came from beer, raking in $57,646, which highlights their strong appeal as a beer-focused venue.

Close behind is Water Hole on Old Iowa Park Rd, with total sales of $82,009. This establishment stands out for its liquor sales, which amounted to $52,796, making it the top venue for liquor sales in the city. It seems that patrons here have a preference for spirits over other types of alcohol.

Interesting Trends and Insights

It's worth noting the performance of Texas Roadhouse on Lawrence Rd, which reported balanced sales with notable figures in both liquor and beer, nearly equal at just above $38,000 each. This balanced approach might appeal to a diverse crowd seeking both cocktails and cold brews.

Meanwhile, Black Sheep Bar on Plaza Pkwy presents an interesting contrast, with a significant skew towards liquor sales, totaling $41,495. This indicates a strong preference for mixed drinks or straight spirits among its patrons.

Emerging Players and Observations

Among the newer or smaller players, The Parkway Grill and Sports Bar on Southwest Pkwy had substantial beer sales of $48,953, suggesting a strong sports bar atmosphere where patrons enjoy beer while watching games.

In the realm of wine, Delta Hotel by Marriott stands out with $9,720 in wine sales, the highest among the establishments, which positions them as a go-to spot for wine enthusiasts in Wichita.

Overall, the data from April 2025 shows a dynamic market with distinct preferences across different venues, offering potential opportunities for businesses to tailor their offerings to meet local demands.

Top Performing Zip Codes

In April 2025, Wichita's alcohol sales reached a total of $1,907,889 across 93 establishments, with the most significant contribution coming from Zip Code 76308. This area alone accounted for nearly half of the total sales at $916,160, supported by 36 establishments. The sales mix here was dominated by liquor sales (53%), followed by beer (41%), and wine (6%).

Following closely is Zip Code 76301, with total sales of $363,413 and 19 establishments. Liquor also leads sales here at 51%, while beer takes up 39%, and wine lags behind at 3%.

Sales Mix Variations

Across the different zip codes, there are notable variations in the types of alcohol favored by consumers. For instance, Zip Code 76306 shows a strong preference for liquor, which makes up 60% of its sales, whereas Zip Code 76305 has a unique profile with 88% of sales coming from beer. This is a stark contrast to the more balanced sales mix seen in other areas.

Opportunities for New Establishments

Given the current density of establishments, there are potential opportunities for new businesses in both high and low-density areas. While Zip Code 76308 has the highest number of establishments, areas like 76302 and 76310, with 4 establishments each, might benefit from additional outlets to meet potential demand, particularly if they can tap into the liquor and beer markets.

Interesting Patterns and Insights

It's intriguing to note the absence of wine sales in several zip codes, such as 76302, 76354, and 76305. This suggests either a lack of demand or opportunities for wine retailers to explore these markets. Additionally, Zip Code 76310, despite having a lower total sales figure, shows a significant preference for beer, which could be an area to focus on for potential growth.

Overview of Wichita's Alcohol Sales Trends

Over the past year, Wichita has seen some interesting fluctuations in alcohol sales. Notably, the holiday season in December 2024 was a standout month, with total receipts peaking at $2,018,835. This isn't surprising, as the festive season often drives higher consumer spending on alcohol, particularly on liquor, which accounted for more than half of the sales that month.

Monthly Sales Dynamics

After December's high, January 2025 saw a steep decline of 14.57% in total receipts, dropping to $1,724,673. This post-holiday dip is a common pattern, as consumers tighten their belts after the holiday splurge. However, March 2025 showed a promising recovery with an 18.96% increase in total receipts, suggesting a rebound in consumer spending as spring approached.

Shifts in Product Preferences

Throughout the year, liquor consistently dominated the sales mix, often making up more than half of the total receipts. Beer sales, while significant, showed more stability and less fluctuation compared to liquor. Interestingly, wine sales remained relatively modest across the board, peaking in March 2025 at $92,964 but generally contributing the least to the overall sales mix.

Market Implications and Business Insights

The data indicates a robust market for liquor, suggesting that businesses might benefit from focusing on premium liquor offerings, especially around the holiday season. The steady beer sales imply a consistent demand, providing a stable revenue stream for establishments. The slight increase in the number of establishments in April 2025, up 3.37% from March, could indicate growing business confidence and an expanding market.

Overall, while seasonal trends are evident, the slight uptick in establishments alongside fluctuating monthly sales suggests a dynamic market. Businesses looking to optimize their strategy should consider these patterns, focusing on liquor promotions during peak seasons and maintaining a steady beer supply to capitalize on its consistent demand.