Navarro County Alcohol Sales

Top Performers in Alcohol Sales

Leading the pack in Navarro's alcohol sales for October 2025, we have Napoli's Italian Restaurant & Bar with total receipts of $60,505. Interestingly, they reported $0 in liquor, wine, and beer sales, which might suggest a focus on non-alcoholic revenue streams or a potential reporting anomaly.

In second place, Chili's Grill & Bar achieved $50,299 in total receipts, with a robust mix of liquor ($26,891) and beer ($22,387), while wine sales contributed a modest $1,021. Their strong showing in liquor sales highlights a significant customer preference for cocktails.

Noteworthy Trends and Insights

The Old Mexican Inn Restaurant and Cantina demonstrated a strong performance in liquor sales, bringing in $31,190, which accounts for nearly 74% of their total receipts. This suggests a solid reputation for their spirits and possibly signature cocktails.

The Oaks and SMBG Beverage both maintained a balanced approach between liquor and beer sales, with The Oaks slightly favoring beer at $20,757 and SMBG Beverage almost evenly split between liquor ($17,936) and beer ($17,560).

Interesting Observations

Despite having a total of $14,604 in receipts, Tequila Sports Bar & Grill and Calle 7 Latin Cuisine reported $0 in alcohol sales, which could indicate an emphasis on food offerings or another reporting issue. This is a notable deviation from the norm, especially for establishments expected to capitalize on alcohol sales.

At the lower end of the spectrum, Cocina Azteca Mexican Restaurant registered the smallest total sales at $1,097, with beer forming the bulk of their alcohol revenue at $949. This reflects a more beer-centric business model, likely catering to a specific clientele.

Concentration of Alcohol Sales

Zip Code 75110 is the clear leader in alcohol sales, boasting a whopping $321,295 from 21 establishments. This area accounts for the majority of sales in Navarro, making it a hotspot for alcohol purchases. With such a high volume, it's evident that this zip code is the primary hub for both residents and visitors seeking a wide array of alcohol options.

Types of Alcohol Sold

Each zip code shows a unique preference for different types of alcohol. In Zip Code 75110, liquor reigns supreme with 41% of total sales, while beer follows closely at 29%. Meanwhile, Zip Code 75109 sees an even stronger preference for liquor at 55%, with beer also making a significant showing at 40%. Notably, Zip Code 76679 is entirely dedicated to beer sales, suggesting a niche market or specific consumer preference in that area.

Opportunities for New Establishments

With only 5 establishments, Zip Code 75109 presents a potential opportunity for new businesses to tap into the market, especially given its substantial sales of $141,274. Meanwhile, the low number of establishments in Zip Codes 75144 and 76679, each with just one, suggests there might be room for growth if there is an untapped demand, particularly in expanding beyond beer in 76679.

Interesting Patterns and Insights

It's interesting to note the stark contrast in wine sales across all zip codes, with minimal presence, peaking at just 5% in Zip Code 75109. This could indicate an opportunity for niche wine-focused establishments or events. Additionally, the complete absence of liquor and wine sales in Zip Code 76679 might suggest a market gap or a concentrated consumer preference that new businesses could explore.

Overview of Alcohol Sales in Navarro

Navarro's alcohol sales over the past year have shown some interesting patterns, with significant fluctuations in monthly receipts and the number of establishments. The peak month was May 2025, with total receipts reaching $487,522, driven largely by high liquor sales. This suggests a strong pre-summer demand, possibly fueled by holiday celebrations or events.

Seasonal and Monthly Trends

Throughout the year, there was a noticeable ebb and flow in sales. For instance, December 2024 saw a robust total receipt of $416,075, likely influenced by holiday festivities, while January 2025 experienced a dip to $379,061, reflecting a post-holiday slowdown. Despite this, the market rebounded quickly by February.

Changes in Sales Mix

Across the months, liquor consistently outperformed wine and beer, highlighting a preference among consumers. In May, liquor sales alone accounted for $288,497, significantly driving the month's overall revenue. However, wine sales had their moments, particularly in April, where they peaked at $22,717, possibly due to spring gatherings and events.

Market Dynamics and Establishments

The number of establishments fluctuated but remained relatively stable, with minor increases and decreases. October 2025 saw a slight decrease in establishments but a significant 30.99% increase in total receipts compared to September, indicating that fewer but more efficient establishments were boosting sales.

Implications for Business

These trends suggest several strategic insights for businesses. The strong performance in May and October indicates potential for targeted marketing and promotions during these months. Furthermore, the consistent dominance of liquor sales suggests opportunities for businesses to expand offerings or promotions in this category. Monitoring these seasonal patterns can help businesses optimize inventory and marketing efforts to align with consumer behavior.