Kerr County Alcohol Sales

Top Performers

Leading the pack for December 2025 in Kerr's alcohol sales is Mamacita's on Junction Hwy, with total receipts hitting $71,844. Notably, their liquor sales dominate at $55,571, showing a strong preference among patrons. Following closely is Wilson's Ice House, where beer sales are particularly strong, contributing $23,532 to their total of $63,276.

Mid-Range Highlights

The Boat and Divines Sports Bar have shown interesting trends. The Boat's patrons seem to lean towards beer and liquor evenly, with beer sales at $17,225 and liquor at $32,658. Meanwhile, Divines Sports Bar seems to have no reported sales for the month, which could indicate operational changes or reporting discrepancies.

Ringo's on the River rounds out the middle tier with a total of $38,142, notably achieving a higher beer sale figure at $21,817 compared to its liquor sales of $16,071.

Trends and Observations

It's worth noting the rise of Wahoo's Seafood Co which has a strong emphasis on wine sales, totaling $9,256, reflecting a niche demand among its customers. Similarly, Center Point Legacy Enterprises shows a balanced preference for both liquor and wine, with wine sales of $8,337.

In terms of beer, establishments like Southway Pub and Howdy's Bar & Chill demonstrate a consistent demand, with beer sales nearing the $17,000 mark, suggesting a strong local market for casual beer consumption.

Lower End Insights

On the lower end, Inn of the Hills Resort & Conference Center and Heart of the Hills Post #1480 VFW show a balanced sales distribution across liquor, wine, and beer despite their smaller total receipts. This can indicate a diverse clientele or a varied offering strategy that caters to different preferences.

Overall, this month's data highlights the diverse drinking preferences in Kerr, with several establishments finding success by focusing on either liquor, wine, or beer, while others benefit from a more balanced approach. For potential bar owners or investors, paying attention to these niche markets could offer lucrative opportunities.

Concentration of Alcohol Sales

The bulk of alcohol sales in Kerr for December 2025 is heavily concentrated in Zip Code 78028, which boasts a whopping $732,740 in sales across 40 establishments. This accounts for the lion's share of the total sales, indicating a bustling market for alcohol in this area. With such a significant proportion of sales, it's clear that 78028 is the go-to zip code for alcohol purchases.

Alcohol Sales Mix and Preferences

Across the different zip codes, there are notable differences in the types of alcohol being purchased. In 78028, liquor dominates the sales mix at 55%, followed by beer at 29% and wine at 9%. Meanwhile, 78025 has a more balanced split between liquor and beer, with liquor at 51% and beer at 48%. Zip Code 78010 shows a preference for liquor as well, but with a slightly higher percentage of wine sales at 28%. Interestingly, 78058 has the highest liquor preference at 78%, although total sales here are quite low.

Opportunities for New Establishments

Given the high sales numbers in 78028, there might still be room for new establishments to capture market share, though competition is fierce with 40 existing establishments. In contrast, zip codes 78025 and 78010 have fewer establishments but still show decent sales figures, suggesting potential opportunities for new businesses to tap into these markets. Particularly, 78058, with only one establishment, might benefit from additional outlets despite its current low sales figures.

Additional Insights

It's interesting to note the significant skew towards liquor sales across all zip codes, suggesting a strong preference for spirits among consumers in Kerr. The relatively low percentage of wine sales in most areas indicates a potential niche market that could be better served. Additionally, the stark difference in sales volume between 78028 and the other zip codes highlights the importance of location when considering new ventures in the alcohol market.

Overview of Alcohol Sales in Kerr

Over the past year, Kerr's alcohol market has seen some interesting shifts, with May 2025 standing out as the peak month for sales, hitting a total of $942,466. This surge was likely driven by a combination of seasonal demand and local events, setting a high bar for other months. Even though December 2025 didn't quite reach those heights, it still showed a respectable increase of 4.46% in total receipts from November, a positive sign as the year wrapped up with $820,921 in sales.

Seasonal Trends and Establishment Changes

Throughout 2025, the number of establishments fluctuated, impacting overall sales. Notably, March experienced a significant jump in total receipts by 22.54% with 49 establishments, likely influenced by an early spring rush. Meanwhile, the establishment count peaked at 56 in April, yet total receipts actually dipped by 4.51%, suggesting that more venues didn't necessarily translate to higher sales.

Sales Mix: Liquor, Wine, and Beer

Liquor consistently dominated the sales mix across the year, peaking in July with $496,987. This preference for liquor might reflect consumer trends toward premium spirits or cocktails. Beer sales also maintained a strong presence, with notable peaks in August and October, suggesting popularity during summer and fall social events. Wine sales, while more modest, showed resilience with the highest receipts in January, possibly due to holiday celebrations.

Market Implications and Opportunities

The data indicates a dynamic market in Kerr, with consumer preferences shifting throughout the year. The strong performance in liquor sales suggests opportunities for businesses to focus on premium offerings and cocktail culture. Meanwhile, the fluctuations in establishment numbers highlight the competitive nature of the market, implying that quality and unique offerings might be key to standing out. For businesses, aligning marketing strategies with these seasonal and product-specific trends could prove beneficial.