Van Zandt County Alcohol Sales

Top Alcohol-Selling Establishments

The leader in Van Zandt's alcohol sales for May 2025 is CRAFT 64, raking in a total of $56,090. They have a balanced mix with beer just edging out liquor sales at $28,269 and $27,163, respectively. Their wine sales are modest at $658, suggesting a focus on other beverages.

Following closely is THE FORGE 279 PRIVATE CLUB, with total receipts of $52,975. They stand out for their liquor sales, which dominate at $31,432. Wine sales here are significantly higher than at CRAFT 64, amounting to $3,222, indicating a diverse offering.

VAN ZANDT COUNTY RECREATIONAL ASSN INC rounds out the top three with $47,154 in total receipts. This establishment shows a near-equal distribution between liquor and beer sales, both hovering around $23,000. Their minimal wine sales at $525 suggest a clear preference among patrons for other drinks.

Trends and Notable Insights

APPLEBEE'S NEIGHBORHOOD GRILL & BAR maintains a strong presence in the market with $36,978, heavily driven by liquor sales at $23,564. Their beer sales are less than half of this, indicating a preference for stronger drinks among their customers.

Interestingly, SILVER SPUR RESORT RESTAURANT exhibits the highest wine sales among the top establishments, at $6,176. This focus on wine is unique among the top sellers, where beer and liquor typically dominate.

Further down the list, 3 KNOCKS SPEAKEASY BAR BBQ AND BISTRO and JALAPENO TREE MEXICAN RESTAURANT show similar total receipts, with a strong leaning towards liquor sales. This trend suggests a competitive environment among mid-sized venues focusing on liquor.

Smaller Players and Zero Sales

At the lower end of the spectrum, LUNA'S TAMALES reported minimal sales with just $135 in beer, indicating a niche market or seasonal fluctuation. MILL CREEK RANCH RV PARK AND COTTAGE RESORT and LOVE'S HOSPITALITY - VAN TX PRIVATE CLUB reported no alcohol sales, which could suggest operational changes or strategic pivots away from alcohol offerings.

Top Performers in Alcohol Sales

Looking at the data for Van Zandt in May 2025, it's clear that Zip Code 75103 is the undisputed leader with $286,754 in sales, accounting for over half of the total. This area boasts 11 establishments, making it a bustling hub for alcohol sales. The mix here shows a strong preference for liquor, making up 56% of sales, with beer following closely behind.

Sales Mix Variations

Each zip code showcases unique preferences. In Zip Code 75169, liquor sales dominate at 64%, with beer being less popular compared to other areas. On the other hand, Zip Code 75140 has a nearly even split between liquor and beer, with no wine sales recorded, suggesting a distinct consumer taste in this region.

Opportunities for Growth

While Zip Code 75790 shows no sales despite having two establishments, this could point to untapped potential. Establishments here might consider adjusting their offerings or marketing strategies to capture more of the market. Additionally, Zip Code 75117 has only one establishment but shows a diverse sales mix, indicating room for more businesses to meet varied consumer demands.

Interesting Patterns

It's worth noting that wine consistently takes a backseat across most zip codes, with the highest being just 11% in Zip Code 75117. This might suggest a market opportunity for businesses willing to explore this category. Overall, the data reveals a strong preference for liquor across the board, signaling where new or existing establishments might focus their inventory and marketing efforts.

Overview of Alcohol Sales in Van Zandt

The past year in Van Zandt has been a rollercoaster for alcohol sales, with significant fluctuations in monthly receipts and establishment counts. The highest sales month was October 2024, where total receipts hit a peak of $579,357, driven by a strong demand across all beverage types. This spike was particularly notable for wine sales, which soared to $71,505, suggesting a seasonal or promotional influence during that period.

Monthly Variations and Trends

Sales figures demonstrate a clear seasonal pattern, with October 2024 standing out as a peak month, followed by a notable decline in November and December. This suggests a potential seasonal boost from events or holidays leading up to October. Interestingly, after a dip in sales in late 2024, March 2025 saw a significant rebound, with total receipts climbing by 33.65% from February, indicating a potential recovery from the post-holiday slump.

Sales Mix and Market Insights

Throughout the year, liquor consistently accounted for the largest portion of sales, peaking at $281,194 in May 2025. Beer sales have shown more volatility, with a significant drop in April 2025 but recovering slightly in May. Wine sales, while the smallest segment, displayed the most dramatic changes, particularly in October 2024 and November 2024, before stabilizing at lower levels earlier in 2025.

Implications for Business

The data suggests that businesses in Van Zandt can capitalize on peak selling months like October and March by aligning promotions and inventory to these patterns. The consistent preference for liquor over beer and wine indicates that establishments might focus on expanding their liquor offerings to maximize revenue. Additionally, the fluctuations in establishment numbers and sales suggest a competitive and dynamic market, where staying attuned to seasonal trends and consumer preferences can offer a competitive edge.