Kerr County Alcohol Sales

Top Performers in Kerr's Alcohol Sales

Leading the pack for September 2025 is MAMACITA'S on Junction Hwy, raking in an impressive $59,090. Liquor sales dominate their receipts, contributing a hefty $45,393, showing a strong preference for spirits among their patrons. Meanwhile, THE BOAT comes in second with $53,072, with beer sales making up more than half of their total receipts at $28,786.

Spotlight on Beer and Liquor

WILSON'S ICE HOUSE and SOUTHWAY PUB both showcase a balanced approach to beer and liquor sales. Wilson's, with total receipts of $51,488, leans slightly towards liquor but maintains a substantial beer revenue at $21,762. Southway Pub, on the other hand, seems to have found a sweet spot with nearly equal parts of beer and liquor sales contributing to its $36,342 total.

Unique Trends and Observations

It's worth noting that RINGO'S ON THE RIVER has a significant portion of its $42,077 revenue coming from beer sales at $24,356, indicating a possible strong local demand for brews. In contrast, CENTER POINT LEGACY ENTERPRISES stands out with a remarkable $28,091 in liquor sales out of a $33,589 total, suggesting a niche market for harder drinks.

Wine's Role in Sales

While wine sales generally contribute less to total receipts across the board, WAHOO'S SEAFOOD CO is an exception, bringing in $10,482 from wine, which is a significant portion of its $38,976 total. This suggests a potential strategy for other establishments to explore increased wine offerings.

Insights for Future Opportunities

The data reveals that establishments along Junction Hwy, notably MAMACITA'S, THE BOAT, and others, consistently top the charts. This could signal a prime location for new businesses looking to tap into Kerr's vibrant nightlife scene. Additionally, the varied success across different types of alcohol suggests that a diversified menu could cater to a broader customer base.

Concentration of Alcohol Sales

When looking at the alcohol sales in Kerr, it's clear that Zip Code 78028 is the frontrunner by a significant margin. With total sales of $695,954 coming from 41 establishments, it accounts for an overwhelming portion of Kerr's alcohol market. This area is the primary hub for alcohol-related businesses, making it a prime spot for anyone looking to enter the market.

Types of Alcohol Sold by Area

Each zip code in Kerr shows a unique preference for different types of alcohol. In 78028, liquor leads the sales mix at 53%, followed by beer at 35%. Meanwhile, 78010 has a stronger preference for liquor at 67%. Interestingly, 78025 displays almost equal preference between liquor (48%) and beer (51%), while 78058 stands out with 100% of its minimal sales coming from wine.

Opportunities for New Establishments

Given the current density of establishments, 78028 is already well-saturated, while 78010 and 78025 offer potential for new businesses, with only 4 and 5 establishments respectively. These areas could benefit from additional options, particularly in expanding their offerings to include more wine, which appears underrepresented. Conversely, 78058's single establishment suggests a niche opportunity for wine-focused businesses, despite its low sales volume.

Interesting Patterns and Insights

An intriguing pattern emerges from the data: the almost negligible sales in 78058, at just $7, entirely from wine, might indicate either an untapped market or a unique case of localized consumption. Additionally, the dominance of liquor sales in 78010 and 78028 suggests a strong consumer preference that new businesses could cater to. Overall, there's a dynamic mix of opportunities and challenges for those looking to invest in Kerr's alcohol market.

Overview of Alcohol Sales Trends in Kerr

Over the past year, Kerr's alcohol market has shown dynamic shifts, with total monthly receipts peaking in May 2025 at $942,466. This spike was driven by increased demand across all beverage categories, particularly beer, which accounted for $304,604 of sales. The surge in May was followed by a gradual decline, with September 2025 showing a noticeable drop of 8.91% in total receipts, settling at $798,590.

Seasonal Patterns and Market Dynamics

Seasonal trends reveal a significant uptick in sales during the spring months, particularly in March and May, which could be attributed to local events or favorable weather encouraging more social gatherings. Conversely, post-summer months like September tend to see a dip, suggesting a possible slowdown in consumer spending or a shift in consumer priorities as the season changes.

Sales Mix: Liquor, Wine, and Beer

Examining the sales mix, liquor consistently leads the charge in revenue, although its share has varied. For instance, in July 2025, liquor sales peaked at $496,987, while wine sales have shown fluctuations, with a high of $91,371 in December 2024, possibly due to holiday celebrations. Beer sales have remained relatively stable but saw a notable peak in May 2025, indicating a possible seasonal preference for beer during warmer months.

Establishment Changes and Market Implications

The number of establishments has generally increased, with a notable jump in March 2025, going from 49 to 56. This growth suggests a promising market environment that encourages new entrants, although the fluctuation in sales indicates that competition may be fierce. The slight increase in establishments in September 2025, even as sales dipped, could point to market confidence or strategic positioning ahead of the holiday season.

Year-Over-Year Insights

Comparing year-over-year data, December 2024 saw a robust increase in receipts by 5.87%, possibly driven by holiday spending on wine and liquor. However, January 2025 faced a significant drop of 13.87% in sales, highlighting the typical post-holiday slump. These patterns underscore the importance of strategic planning and marketing to capitalize on peak periods and mitigate off-season declines.