Wharton County Alcohol Sales

Top Performers in Wharton

Leading the pack in April 2025, Los Cucos Mexican Cafe on Jackson Street raked in an impressive $55,115. The real standout here is their liquor sales, accounting for a whopping $42,147 of their total receipts. Beer also played a significant role, contributing $12,427 to their earnings.

Wharton Country Club, despite its second-place position with $44,776 in total receipts, reported no alcohol sales in any category. This could indicate a reporting anomaly or a shift in their business model. It's worth noting for those looking into country club operations or exploring potential partnerships.

Mid-Range Movers

The Dawg House Saloon & Grill and Way Bar are noteworthy for their strong beer sales. Dawg House achieved $14,733 in beer sales, slightly edging out Way Bar's $14,512. However, Dawg House also shows a balanced distribution with $13,453 in liquor sales.

Lupe's Mexican Cafe stands out with a focus on liquor, bringing in $16,523 from this category alone. Their total receipts of $21,314 place them solidly in the middle tier, demonstrating a successful strategy in prioritizing liquor over beer and wine.

Notable Mentions

Scheller's and Greek Bros Oyster Bar & Saloon both show a preference for beer sales, with Scheller's totaling $13,057 in this category. Meanwhile, Greek Bros maintains a more diverse offering with significant liquor and moderately strong beer revenues.

Interestingly, Prairie Switch Distillery, LLC solely focuses on liquor, which is reflected in their entire $6,482 total receipts. Their specialization could be appealing for business owners considering niche markets or exclusive offerings.

Opportunities and Observations

Locations like Christine Ocean Sea Food & Grill and J's Bar & Grill reported no sales, which could either indicate a temporary closure or potential business challenges. These spots may present opportunities for revitalization or new ventures.

As trends indicate, establishments with a strong focus on liquor or a balanced approach across categories seem to perform better. This suggests potential strategies for those looking to enhance their business models or enter the Wharton market.

Top Performing Zip Codes

In Wharton for April 2025, the standout area for alcohol sales was Zip Code 77437, raking in a total of $122,949. This area also had the highest number of establishments, with 11 contributing to its success. Following closely was Zip Code 77488, which generated $94,025 in sales across 6 establishments. These two areas dominate the market, capturing a significant portion of the total sales.

Alcohol Preference by Region

Analyzing the sales mix reveals interesting preferences. In Zip Code 77437, liquor is the clear favorite, making up 67% of sales. On the other hand, Zip Code 77443 leans heavily towards beer, which constitutes 71% of its sales. It's notable that wine is generally less popular across these regions, with Zip Code 77488 showing the highest wine sales at a mere 4%.

Opportunities for New Establishments

There appears to be potential for new business in Zip Code 77420 and Zip Code 77435, each with only one and two establishments, respectively. Given the total sales of $28,196 and $45,162, these areas could benefit from additional outlets to meet local demand, particularly for beer and liquor.

Noteworthy Insights

An interesting insight is the absence of alcohol sales in Zip Code 77455 despite having one establishment, suggesting potential operational issues or a lack of consumer interest. Additionally, the preference for beer in Zip Code 77443 could indicate an opportunity for beer-centric promotions or events to further capitalize on local tastes.

Overall Trends and Seasonal Patterns

Over the past year, Wharton saw its peak in alcohol sales during August 2024, with receipts hitting a high of $454,627. This suggests a strong seasonal demand, likely linked to summer festivities and possibly local events that drive up consumption. Interestingly, while August brought in the highest receipts, September followed closely, maintaining high numbers before a noticeable drop in October, indicating a typical post-summer decline.

Sales Mix: Liquor, Beer, and Wine

Liquor consistently dominated the sales mix across the year, particularly peaking in July 2024 with $265,182 in receipts, which was even higher than in August. Beer sales also showed robustness, especially in August, where they reached $208,011. Wine, however, remained a smaller portion of the sales mix throughout the year, rarely exceeding $10,000 in monthly receipts. This suggests a market preference leaning more heavily towards liquor and beer.

Monthly Changes and Establishments

The number of establishments fluctuated slightly, peaking at 26 in both September and October 2024, before settling back to 22 by April 2025. This fluctuation could reflect market entries and exits, possibly influenced by seasonal business strategies or regulatory changes. Notably, total receipts in April 2025 showed a modest increase of 3.64% from the previous month, despite liquor and beer sales dropping, suggesting a potential uptick in consumer spending or pricing adjustments.

Market Insights and Potential Opportunities

The data indicates significant seasonal spikes in sales, emphasizing opportunities for businesses to capitalize on summer months. The steady dominance of liquor and beer over wine could suggest a potential area for growth or marketing efforts, especially if trends or consumer preferences shift. Keeping an eye on establishment numbers could also offer insights into competitive dynamics and market saturation, crucial for strategic planning.