Upshur County Alcohol Sales

Top Alcohol-Selling Establishments in Upshur for September 2025

CIRCLE M CRAWFISH leads the pack with impressive total receipts of $65,375, driven largely by beer sales at $41,998. It's clear that this establishment is a go-to spot for beer lovers, with liquor sales also contributing a decent $22,837 to its total.

GILMER AREA CHAMBER OF COMMERCE presents an anomaly with total receipts of $44,776 but reports no sales in any alcohol category. This suggests other revenue streams are in play, making it an interesting spot for non-alcoholic events or activities.

LA FINCA RESTAURANT stands out with robust liquor sales totaling $30,872, making it the top liquor seller among the establishments listed. While its beer sales are considerably lower at $8,561, the focus on liquor suggests a more cocktail-oriented clientele.

POCO LOCO BAR & GRILL LLC and DAVIDSONS both showcase a balanced mix of liquor and beer sales. Poco Loco's receipts are $25,403 with more emphasis on liquor, while Davidson's total of $21,058 leans slightly towards beer.

TELE'S MEXICAN RESTAURANT CLUB maintains a strong presence with $15,946 in total receipts, predominantly from liquor sales at $10,442. This indicates a preference for spirits over beer or wine among its patrons.

The Pro Shop and La Carreta Cocina Mexicana LLC both show a preference for beer and liquor, respectively. The Pro Shop's beer sales of $6,350 and La Carreta's liquor sales of $5,059 highlight their differing clientele preferences.

At the lower end of the spectrum, Ruthy's Art Bar and Circle M Event Center report modest total receipts, indicating smaller-scale operations or niche market focus. Ruthy's Art Bar, with $1,324 in receipts, caters mainly with liquor, while Circle M Event Center sees minimal activity.

Roundup Club reports zero receipts, suggesting either a temporary closure or a complete shift away from alcohol sales. This could be a strategic pivot or perhaps an indication of upcoming changes in their business model.

Concentration of Alcohol Sales

The clear frontrunner in Upshur's alcohol sales for September 2025 is Zip Code 75644, which accounts for a whopping 84% of total sales across the region. With six establishments generating $140,713 in sales, this area shows a robust market presence. The high number of establishments suggests a thriving local economy with plenty of foot traffic supporting these businesses.

Sales Mix Differences

Each zip code exhibits distinct preferences for alcohol types. In 75644, liquor dominates the market at 44% of sales, while beer also has a significant share at 24%. Over in 75640, liquor leads even more dramatically at 65%, indicating a strong preference for spirits. Meanwhile, 75645 shows a unique tilt towards beer, which comprises 62% of its sales, suggesting a potential niche market for beer enthusiasts.

Opportunities for New Establishments

With only one establishment each, Zip Codes 75640 and 75645 may offer opportunities for new ventures. The substantial liquor sales in 75640 could support additional liquor-focused establishments, while the beer-loving crowd in 75645 might welcome more beer-centric venues. Entrepreneurs should consider these dynamics when exploring expansion options.

Additional Insights

An intriguing insight is the complete absence of wine sales across the board, save for a negligible 1% in 75640. This suggests a potential untapped market for wine enthusiasts or perhaps a cultural preference away from wine. Additionally, the data hints at a vibrant liquor market in Upshur, with liquor sales consistently high across regions, which might attract suppliers or distributors looking to capitalize on this trend.

Overview of Alcohol Sales Trends in Upshur

Over the past year, Upshur's alcohol sales have seen some intriguing trends, with total receipts peaking in April 2025 at $318,904. This month was marked by a diverse sales mix, notably with strong beer sales at $141,138. While April was the highlight, the subsequent months experienced a notable dip, particularly in May 2025, where total receipts dropped to $300,220, a decrease of 5.86% from April.

Seasonal Variations and Market Dynamics

A closer look at the data reveals that Upshur's alcohol sales exhibit some seasonal fluctuations. December 2024 saw a modest rise in sales, reaching $211,299, likely fueled by holiday celebrations, while March 2025 experienced a significant surge, with receipts climbing 24.16% compared to February. This suggests that consumer demand for alcohol in Upshur is notably higher during festive periods and early spring.

Shifts in Product Preferences

Throughout the year, beer consistently dominated the market, often outperforming liquor and wine sales. For instance, in March 2025, beer sales hit $161,979, surpassing liquor by a substantial margin. However, liquor sales took the lead in several months, such as in August 2025, where it accounted for $109,694. Interestingly, wine sales remained relatively low across the board, indicating a lesser preference among consumers in Upshur.

Establishment Growth and Its Impact

The number of establishments selling alcohol in Upshur has generally been on the rise, with an increase from 9 establishments in October 2024 to 11 by September 2025. This expansion correlates with the uptick in total receipts, as seen in September 2025's 6.1% increase in sales. This growth in retail presence suggests a healthy competitive market, potentially driving innovation and variety in offerings to attract more customers.

Implications for the Industry

For businesses operating in Upshur, these trends highlight key opportunities and challenges. The strong preference for beer and liquor suggests that product offerings should focus on these categories, while the consistent low wine sales could indicate a need for strategic marketing to boost this segment. The seasonal spikes around holidays and spring should be leveraged for promotional activities to maximize sales. Additionally, the rise in establishments indicates a competitive landscape, urging businesses to innovate and differentiate to capture market share.