Nestled in the heart of the Texas Hill Country, Medina is a small but vibrant community known for its scenic landscapes and rich cultural heritage. As an integral part of Bandera County, Medina offers a unique blend of rural charm and modern amenities, making it an intriguing location for studying local economic trends such as alcohol sales. This article delves into a comprehensive analysis of Medina's alcohol market, offering insights into the dynamics of consumption and sales distribution.
This data-driven exploration kicks off with a detailed table and analysis of Medina's top alcohol-selling establishments. Readers will gain insights into which venues lead the market and the factors contributing to their success. Following this, a breakdown of alcohol sales by zip code reveals which areas boast the highest concentration of sales, highlighting local preferences and consumption patterns.
Finally, the article concludes with a monthly trends analysis that illustrates how alcohol sales have evolved over the past year. This section provides a nuanced understanding of seasonal fluctuations and emerging trends within Medina's alcohol market. Together, these sections offer a thorough understanding of the local alcohol sales landscape, backed by the latest data as of April 2025.
Top 25 Medina Businesses By April 2025 Alcohol Sales
# | Establishment | Total | Liquor | Wine | Beer |
---|---|---|---|---|---|
1. |
Hermann Son Steak House
|
$47,160 |
$15,667
|
$1,683
|
$6,230
|
2. |
Alsatian Festival of Texas
|
$44,776 |
$0
|
$0
|
$0
|
3. |
The La Coste City Hotel
|
$21,682 |
$9,800
|
$609
|
$11,273
|
4. |
Devine Golf
|
$21,393 |
$5,833
|
$120
|
$15,440
|
5. |
Castroville Barbecue Company
|
$20,671 |
$10,610
|
$175
|
$9,886
|
6. |
Texas Spirits Saloon
|
$20,469 |
$11,038
|
$0
|
$9,431
|
7. |
Foxy's Bar
|
$17,214 |
$5,588
|
$0
|
$11,626
|
8. |
Hofmann Ranch by Wedgewood Weddings
|
$16,195 |
$16,195
|
$0
|
$0
|
9. |
Elevate
|
$13,682 |
$10,563
|
$2,133
|
$986
|
10. |
Taqueria El Rodeo De Jalisco
|
$10,086 |
$5,429
|
$7
|
$4,650
|
11. |
Medina Damn Bar
|
$10,036 |
$0
|
$0
|
$0
|
12. |
Black Creek Bar and Grill
|
$9,870 |
$5,870
|
$580
|
$3,420
|
13. |
Hillside Texas Bistro
|
$9,841 |
$7,825
|
$813
|
$1,203
|
14. |
Triple C Steakhouse
|
$7,586 |
$4,210
|
$360
|
$3,016
|
15. |
Hondo Beer Market
|
$7,517 |
$3,269
|
$0
|
$4,248
|
16. |
El Portal De Jalisco
|
$4,821 |
$170
|
$0
|
$4,651
|
17. |
Sammy's
|
$2,544 |
$984
|
$214
|
$1,346
|
18. |
Los Ranchos De Jalisco Mexican Restaurant Inc
|
$2,256 |
$2,256
|
$0
|
$0
|
19. |
j&rs It's 5 O'clock Somewhere
|
$2,061 |
$582
|
$0
|
$1,479
|
20. |
Joe Finger Youth Benefit Fund
|
$1,625 |
$0
|
$35
|
$1,590
|
21. |
El Rincon Mexican Restaurant
|
$700 |
$260
|
$0
|
$440
|
22. |
Chayito's Mexican Restaurant
|
$580 |
$409
|
$0
|
$171
|
23. |
Rainbow Theater
|
$488 |
$0
|
$118
|
$370
|
24. |
Mi Tierra Jalisco
|
$121 |
$121
|
$0
|
$0
|
25. |
c&r Grill
|
$0 |
$0
|
$0
|
$0
|
Top Performers in Medina's Alcohol Sales
Hermann Son Steak House leads the pack with total receipts of $47,160, showcasing a well-rounded performance across all categories. Liquor sales hit $15,667, wine brought in $1,683, and beer added $6,230 to the mix. This diverse offering likely attracts a wide range of customers, making it a top destination.
Alsatian Festival of Texas follows closely with $44,776 in total receipts, although it's curious to note that this number doesn't include any reported sales from liquor, wine, or beer. This might indicate non-traditional revenue streams or reporting practices.
Beer-Centric Establishments
The La Coste City Hotel and Devine Golf both show strong beer sales, with $11,273 and $15,440, respectively. Despite the beer focus, La Coste City Hotel also boasts significant liquor sales at $9,800, indicating a well-rounded beverage program.
Foxy's Bar leans heavily on beer sales too, with $11,626, which is the highest among all establishments. This suggests a strong local following or perhaps a strategic emphasis on beer promotions.
Liquor Lovers' Spots
Hofmann Ranch by Wedgewood Weddings stands out for its singular focus on liquor, with total receipts matching its liquor sales at $16,195. This venue is clearly targeting a specific clientele, possibly wedding parties or private events.
Texas Spirits Saloon also shows a strong preference for liquor, with $11,038 in sales, nearly matching its beer sales at $9,431. This balance can appeal to both cocktail enthusiasts and beer lovers.
Interesting Observations
Castroville Barbecue Company presents an interesting case with its liquor sales surpassing beer at $10,610 compared to $9,886. This could indicate a strong cocktail menu or special promotions on spirits.
It's worth noting the Medina Damn Bar and Joe Finger Youth Benefit Fund reported no sales in any alcohol categories, which is unusual for establishments listed in this context. This might warrant a closer look into their business models or reporting methods.
Medina Zip Codes By April 2025 Alcohol Sales
# | Zip Code | Establishments | Total | Liquor | Wine | Beer |
---|---|---|---|---|---|---|
1. |
78009
|
9 | $113,718 |
$46,607
|
$3,453
|
$18,882
|
2. |
78861
|
7 | $66,945 |
$25,068
|
$1,690
|
$16,607
|
3. |
78016
|
6 | $56,643 |
$21,910
|
$1,060
|
$33,673
|
4. |
78039
|
2 | $21,682 |
$9,800
|
$609
|
$11,273
|
5. |
78066
|
1 | $20,469 |
$11,038
|
$0
|
$9,431
|
6. |
78056
|
1 | $10,036 |
$0
|
$0
|
$0
|
7. |
78850
|
1 | $2,256 |
$2,256
|
$0
|
$0
|
High Concentration of Sales
The zip code 78009 is clearly the leader in Medina's alcohol sales, generating a substantial $113,718 in April 2025. This area supports nine establishments, indicating a thriving market with a strong customer base. Zip code 78861 also shows robust activity with $66,945 in sales across seven establishments, making it a significant hub for alcohol sales as well.
Alcohol Type Preferences
There's a noticeable preference for liquor across most zip codes, particularly in 78066, where liquor accounts for a whopping 54% of sales. Zip code 78016 stands out with a unique inclination towards beer, making up 59% of its sales. Meanwhile, zip code 78850 is exclusively focused on liquor sales, contributing to 100% of its sales.
Opportunities for New Establishments
With just one establishment each, zip codes 78066 and 78850 present potential opportunities for new businesses to capture market share, especially considering the former's strong liquor sales. Furthermore, zip code 78039, despite having only two establishments, shows a balanced mix of liquor and beer sales, suggesting room for growth.
Interesting Patterns and Insights
It's intriguing to note that zip code 78056 reports zero sales across liquor, wine, and beer, indicating potential data inaccuracies or an untapped market. Additionally, while wine remains a minor player in every area, its consistent presence suggests a niche market that could be developed further. Overall, Medina's varied sales mix highlights diverse consumer preferences and opportunities for targeted business strategies.
Medina Alcohol Sales Trends: Last 12 Months
Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
---|---|---|---|---|---|---|
Apr 2025 | 28 | $293,374 |
$116,679
|
$6,847
|
$91,456
|
8.5%
↑
|
Mar 2025 | 26 | $270,439 |
$130,803
|
$16,033
|
$96,981
|
20.8%
↑
|
Feb 2025 | 24 | $223,809 |
$105,371
|
$12,839
|
$83,273
|
0.3%
↓
|
Jan 2025 | 26 | $224,409 |
$105,536
|
$9,706
|
$77,243
|
8.5%
↓
|
Dec 2024 | 26 | $245,181 |
$115,214
|
$10,676
|
$83,623
|
0.3%
↑
|
Nov 2024 | 28 | $244,326 |
$121,767
|
$5,094
|
$85,860
|
22.2%
↓
|
Oct 2024 | 27 | $313,964 |
$126,087
|
$6,647
|
$99,722
|
30.3%
↑
|
Sep 2024 | 25 | $240,954 |
$112,043
|
$6,310
|
$83,715
|
10.4%
↑
|
Aug 2024 | 25 | $218,163 |
$91,860
|
$4,760
|
$87,550
|
23%
↑
|
Jul 2024 | 24 | $177,366 |
$82,631
|
$5,026
|
$79,672
|
8.9%
↓
|
Jun 2024 | 24 | $194,712 |
$102,682
|
$3,982
|
$78,011
|
4.4%
↑
|
May 2024 | 24 | $186,417 |
$87,332
|
$4,936
|
$84,112
|
0%
↑
|
Overview of Alcohol Sales Trends in Medina
Over the past 12 months, Medina's alcohol sales have experienced some interesting fluctuations. The total receipts saw their peak in October 2024, with a substantial increase of 30.3% from the previous month, totaling $313,964. This suggests a possible seasonal uptick, likely driven by fall festivities and holiday preparations. The number of establishments has also seen a gradual increase, peaking at 28 in both November 2024 and April 2025, indicating a growing market for alcohol sales in the area.
Seasonal Patterns and Market Dynamics
Examining the seasonal sales patterns, there's a noticeable surge in sales during late summer and early fall. For example, from August to October 2024, total receipts increased significantly, coinciding with the time of year when social gatherings and events are more prevalent. Conversely, the winter months showed a decline, particularly in January 2025, where sales dropped by 8.47% compared to December. This ebb and flow highlight the importance of seasonality in planning inventory and marketing strategies.
Shifts in Sales Mix: Liquor, Beer, and Wine
Breaking down the sales mix, liquor consistently leads the charge, particularly in October 2024, with sales hitting $126,087. However, beer sales have been strong contenders, especially in months like October and March 2025, where they reached nearly $100,000. Wine, while the smallest segment, showed a surprising spike in March 2025 at $16,033, suggesting potential growth opportunities in wine sales. These shifts indicate that while liquor remains dominant, there is potential for growth and diversification in other segments.
Implications for the Industry
For businesses in Medina, these trends suggest a robust market with opportunities for expansion, especially around peak seasons. The increasing number of establishments and consistent sales growth indicate a healthy competitive landscape and consumer demand. Businesses should consider focusing on strategic marketing during peak sales months and exploring ways to boost wine and beer sales to capitalize on emerging trends. Overall, Medina's alcohol market presents promising opportunities for growth and innovation.
Economic Overview
Medina, Texas, is characterized by its traditional agricultural roots, with ranching and farming forming the backbone of the local economy. The region is renowned for its apple orchards, with several family-owned farms contributing to the area's reputation as the "Apple Capital of Texas." Additionally, the local economy benefits from a growing interest in agritourism, inviting visitors to experience the rural lifestyle and boosting local business opportunities.
Apart from agriculture, Medina is seeing gradual diversification in its economic landscape. Small businesses and artisans are thriving, supported by a community that values locally produced goods. The area's proximity to larger cities like San Antonio also provides strategic advantages for distribution and supply chain logistics.
Cultural Scene
Medina's cultural scene is vibrant, anchored by its celebrated annual events. The Medina Apple Festival is a highlight, drawing crowds with its mix of craft vendors, live music, and, of course, apple-inspired delicacies. This festival not only showcases local talents and products but also bolsters community spirit and economic activity.
The town also hosts various community gatherings and fairs throughout the year, offering a taste of local traditions and fostering a sense of camaraderie among residents. These events are essential for maintaining Medina's unique cultural identity and provide a platform for cultural exchange and innovation.
Lifestyle
Medina offers a laid-back lifestyle that appeals to those seeking a rural, community-focused environment. The town is dotted with charming neighborhoods that boast scenic views of the surrounding Hill Country. Local residents enjoy a slower pace of life, with outdoor activities such as hiking, fishing, and horseback riding being popular pastimes.
While Medina does not have large entertainment districts, its local eateries, farm-to-table restaurants, and artisanal shops create a vibrant, if understated, social scene. The community's emphasis on quality of life makes it an attractive option for families and retirees alike.
Future Outlook
Looking ahead, Medina is poised for steady growth, with development plans focusing on enhancing infrastructure while preserving the town's rural charm. There is a concerted effort to attract new businesses that align with the community's values, particularly those in sustainable agriculture and eco-tourism.
Regional growth trends indicate a potential increase in population as more people seek the tranquility of rural living without sacrificing access to urban amenities. This growth is expected to spur further economic development, making Medina an increasingly attractive destination for investors and entrepreneurs.