Ector County Alcohol Sales

Top Performers in Ector's Alcohol Sales

Leading the pack for April 2025 in Ector is Twin Restaurant Odessa Beverage Holding, LLC with an impressive total of $258,660 in alcohol sales. Notably, beer sales here are soaring with receipts of $142,420, suggesting a strong preference among patrons.

Cork & Pig Tavern and Dos Amigos Rancho Country are also making waves with substantial liquor sales at $110,622 and $92,424, respectively. Cork & Pig Tavern's wine sales are particularly noteworthy, contributing $23,182 to their total, indicating a well-rounded beverage offering.

Interesting Trends and Insights

An interesting trend can be seen at Walk On's Sports Bistreaux of Midland/Odessa, where beer sales are dominant, making up the bulk of their revenue at $92,135. This trend is also evident at Buffalo Wild Wings and Bubba's 33, where beer sales significantly outpace other categories, suggesting a strong market for beer-centric business models in the area.

Meanwhile, Eofficial Beverages, LLC showcases a strong performance in liquor sales with $108,505, indicating a possible niche in higher-end or specialized liquor offerings. Their wine sales, at $15,743, also highlight a diverse range of alcoholic products appealing to a broader clientele.

Observations and Opportunities

Los Toxicos Cantina and Rick's Cabaret Odessa present a more balanced approach with a mix of liquor and beer sales leading their revenue. Rick's Cabaret notably boosts its total with a significant $35,010 in wine sales, perhaps indicating a unique market or customer base that values wine offerings.

For establishments looking to capture more of the market, El Sitio 4110 might be the most surprising, with no reported alcohol sales despite being listed. This could represent an emerging opportunity for investment or business development in that location.

Top Performing Zip Codes

In April 2025, Ector's alcohol sales were led by zip code 79762, raking in an impressive $1,846,653 from 46 establishments. This area shows a balanced sales mix with nearly half of its sales coming from liquor. Close on its heels, zip code 79765 reported $1,535,649 in sales from 27 establishments, with over half of its revenue coming from liquor. These two zip codes clearly dominate the market, accounting for a significant portion of the total sales.

Alcohol Preferences by Zip Code

The data reveals distinct preferences for different types of alcohol across the zip codes. Zip code 79761 has the highest percentage of liquor sales at 59%, suggesting a strong preference for spirits. On the other hand, zip code 79766 stands out with a whopping 87% of its sales coming from beer, albeit from just one establishment, indicating limited options but a clear consumer preference.

Opportunities for New Establishments

With 141 establishments spread across six zip codes, there's potential for growth in certain areas. Zip code 79763, with only 9 establishments, could benefit from additional venues given its balanced sales mix and moderate total sales. Similarly, the low sales and single establishment in zip code 79766 suggest a ripe opportunity for new entrants to capture untapped demand, especially for products other than beer.

Interesting Patterns and Insights

An interesting pattern is the low wine sales across all zip codes, never exceeding 4% of the sales mix. This could indicate an opportunity for specialized wine retailers to capture an underserved segment. Furthermore, the data shows a strong preference for liquor and beer throughout Ector, with liquor consistently being the top or second choice in most zip codes.

Overview of Alcohol Sales in Ector

Over the past year, Ector has seen some interesting trends in alcohol sales. The data shows that the month with the highest sales was December 2024, which is not surprising given the holiday season's influence on consumer behavior. During this month, total receipts reached $5,478,524, with liquor sales contributing the most at $3,013,346.

Seasonal Patterns and Monthly Changes

Sales peaked in December, but they experienced fluctuations throughout the year. For instance, after a robust December, receipts dropped significantly in January 2025 by 10.1%, which is typical after the holiday season. April 2025 saw another decline of 8.74% in total receipts compared to March, despite an increase in the number of establishments.

Liquor vs. Beer vs. Wine

Liquor consistently led the sales mix across the year, often doubling the sales of beer and far surpassing wine. In December 2024, liquor sales were particularly strong, comprising more than half of the total receipts. Beer sales, while generally steady, showed notable spikes in months like November 2024 and August 2024, aligning with social events and summer activities.

Market Dynamics and Implications

The data suggests a dynamic market in Ector, with establishments frequently opening or closing, as indicated by the 18.75% increase in establishments in April 2025. Such changes could imply a competitive landscape with new players entering the market. The overall trend shows a potential for growth, especially if businesses can capitalize on peak seasons and adapt to shifts in consumer preferences.

Year-Over-Year Considerations

Comparing year-over-year data, there's an evident seasonal pattern with December consistently performing well. However, the fluctuations in other months indicate that external factors like economic conditions or events can greatly influence sales. Businesses might focus on strategies to maintain steady growth, even in typically low-performing months, to ensure long-term success.