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Nestled in the heart of Central Texas, Temple is a vibrant city known for its rich history and burgeoning economy. As a key player in the region, Temple continues to flourish, attracting both businesses and residents alike. In this data-driven analysis, we delve into the dynamics of Temple's alcohol sales market, offering a comprehensive look at how this sector shapes up across the city.

Our report begins with a detailed table and analysis of the top alcohol-selling establishments in Temple, highlighting the key players that dominate the market. Following this, we provide a breakdown of alcohol sales by zip code, revealing which areas boast the highest concentration of sales and what this suggests about consumer behavior in different parts of the city.

Finally, we present a monthly trends analysis that tracks how alcohol sales have evolved over the past year. This section offers insights into seasonal fluctuations and emerging trends, equipping readers with a nuanced understanding of the market's trajectory. Together, these sections offer a comprehensive view of Temple's alcohol sales landscape as of April 2025.

Top 25 Temple Businesses By September 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Temple for September 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
The Green Door on Second St Inc
$92,724
$64,517
$222
$27,985
2.
Bo's Barn Dance Hall
$92,113
$53,728
$392
$37,993
3.
Future Cues LLC
$83,792
$52,274
$0
$31,518
4.
Texas Roadhouse
$75,271
$35,448
$3,438
$36,385
5.
Backporch Drafthouse
$67,772
$29,254
$493
$38,025
6.
Bj's Restaurant & Brewhouse
$67,430
$33,418
$6,006
$28,006
7.
Taqueria Mexicano Grill #2
$46,341
$28,646
$250
$17,445
8.
Sol De Jalisco Maxican Bar and Grill
$44,979
$32,788
$63
$12,128
9.
Buffalo Wild Wings
$44,376
$12,910
$289
$31,177
10.
Longhorn Steakhouse #5535
$40,725
$25,795
$4,676
$10,254
11.
Chili's Grill & Bar
$37,059
$24,086
$466
$12,507
12.
Spare Time Family Entertainment
$35,836
$21,576
$244
$14,016
13.
Cheeves Brothers Steak House
$34,959
$21,376
$10,790
$2,793
14.
Fuzzy's Taco Shop
$33,283
$17,477
$44
$15,762
15.
Los Tres Magueyes
$32,461
$20,275
$132
$12,054
16.
Wildflower Country Club
$30,192
$15,331
$11,035
$3,826
17.
Cantina 1948
$28,192
$23,098
$110
$4,984
18.
La Riv Italian Cuisine
$26,667
$12,723
$13,196
$748
19.
Applebee's Neighborhood Grill & Bar
$25,358
$16,084
$338
$8,936
20.
Sol De Jalisco #3
$24,139
$16,986
$168
$6,985
21.
Taqueria Mexicano Grill and Bar #3
$22,572
$12,116
$12
$10,444
22.
Neighbors on 7th
$21,882
$17,543
$358
$3,981
23.
3west Alehouse & Grill
$21,692
$9,350
$1,159
$11,183
24.
Mas Fajitas/mario's Seafood
$19,603
$14,320
$65
$5,218
25.
Mayborn Civic & Convention Center
$17,802
$11,075
$1,379
$5,348

Top Performers in Temple's Alcohol Scene

In September 2025, The Green Door on Second St Inc. emerged as the top alcohol-selling establishment in Temple. With total receipts of $92,724, they led the pack, largely driven by liquor sales amounting to $64,517. Interestingly, their beer sales also contributed significantly at $27,985, despite minimal wine sales.

Close on their heels was Bo's Barn Dance Hall, generating $92,113 in total receipts. Their liquor sales, while slightly lower than The Green Door at $53,728, were balanced by strong beer sales of $37,993. Bo's Barn's diverse beverage offerings seem to cater well to their dance-loving patrons.

Emerging Trends and Insights

Future Cues LLC made a notable impact with $83,792 in total receipts, relying heavily on liquor sales at $52,274 and beer sales at $31,518. Notably, they recorded no wine sales, suggesting a focus on other beverage categories. This contrasts with Texas Roadhouse, which had a more balanced approach, with significant beer sales of $36,385 alongside liquor and wine.

A noticeable trend is the predominant role of beer sales in driving revenue for many establishments. Backporch Drafthouse and Buffalo Wild Wings both reported strong beer sales, with $38,025 and $31,177, respectively, indicating a continued preference for beer among patrons.

Unique Offerings and Market Niches

Some establishments stood out for their niche offerings. Cheeves Brothers Steak House, for example, excelled in wine sales with $10,790, distinguishing themselves in a market largely dominated by beer and liquor. Meanwhile, La Riv Italian Cuisine showed a similar trend with wine sales of $13,196, aligning with their culinary theme.

Overall, September 2025 showcased a vibrant and diversified alcohol sales landscape in Temple, with various establishments excelling in different categories. This diversity provides valuable insights for bar owners and real estate developers looking to tap into the city's thriving nightlife and dining scene.

Temple Zip Codes By September 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Temple for September 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
76502
16 $489,784
$275,895
$33,893
$179,996
2.
76504
23 $481,082
$258,606
$22,196
$200,280
3.
76501
14 $259,186
$180,772
$14,685
$63,559

Total Sales Overview

In September 2025, Temple saw a total of $1,230,052 in alcohol sales spread across 53 establishments. These sales were distributed among three major zip codes in the area, each showcasing its unique market dynamics and preferences.

Top-Selling Zip Code: 76502

Zip Code 76502 leads the pack with $489,784 in total sales from 16 establishments. This area shows a strong preference for liquor, which makes up 56% of its sales, while beer follows at 37%, and wine trails at 7%. The relatively balanced mix suggests a diverse consumer base, making it a ripe opportunity for new ventures looking to cater to a variety of tastes.

Steady Performer: Zip Code 76504

Close behind is Zip Code 76504, with $481,082 in sales across 23 establishments. Liquor again takes the lead here, accounting for 54% of sales, but beer is more popular than in 76502, making up 42% of sales. The higher number of establishments indicates a competitive market, yet the balanced sales mix suggests room for niche players, especially in wine offerings.

Emerging Market: Zip Code 76501

Though it had the lowest total sales at $259,186, Zip Code 76501 has a distinct profile with a heavy emphasis on liquor, which represents 70% of sales. The concentration of just 14 establishments points to potential growth opportunities, especially for businesses focused on wines and beers, which currently have smaller market shares.

Insights and Opportunities

Overall, liquor dominates the sales mix across Temple, but each zip code presents unique opportunities. While 76502 and 76504 have a more balanced mix, 76501's focus on liquor could be complemented with better wine and beer offerings. For entrepreneurs and businesses, understanding these nuances is key to tapping into Temple's dynamic alcohol market.

Temple Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Temple. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
Sep 2025 53 $1,230,052
$715,273
$70,774
$443,835
5.4%
Aug 2025 51 $1,300,849
$768,736
$69,341
$462,557
0.5%
Jul 2025 52 $1,306,925
$779,223
$75,702
$451,699
0.3%
Jun 2025 51 $1,302,376
$751,414
$77,142
$473,205
5.9%
May 2025 51 $1,383,980
$781,416
$82,535
$479,804
10.6%
Apr 2025 51 $1,251,353
$734,151
$100,489
$416,263
11.2%
Mar 2025 50 $1,409,808
$832,589
$78,453
$498,351
16.9%
Feb 2025 49 $1,206,446
$696,552
$74,178
$435,316
5.5%
Jan 2025 50 $1,143,765
$657,110
$59,110
$427,545
13.8%
Dec 2024 51 $1,326,848
$743,753
$70,231
$468,088
7.3%
Nov 2024 50 $1,236,633
$729,079
$58,941
$448,613
0.4%
Oct 2024 52 $1,241,818
$711,098
$66,862
$463,858
0%

Overview of Alcohol Sales in Temple

Over the past 12 months, Temple has seen some intriguing shifts in alcohol sales. The standout month was March 2025, with total receipts peaking at $1,409,808. This surge was bolstered by significant liquor sales, reaching $832,589, and beer sales at $498,351. Compared to March 2024, this represents a substantial increase, indicating a robust demand possibly driven by events or seasonal factors.

Seasonal Patterns and Monthly Variations

Examining the data, March 2025's high sales were followed by a decline in April, with receipts dropping by 11.24%. This suggests a possible post-event slump. Interestingly, December 2024 also saw elevated sales, reflecting a common seasonal trend of increased alcohol purchases during the holiday season. However, January 2025 experienced a sharp decline of 13.8%, illustrating a typical post-holiday dip.

Shifts in Establishments and Sales Mix

The number of establishments has generally increased, rising from 50 in October 2024 to 53 by September 2025. This growth coincides with a diversification in sales. Liquor consistently dominated the sales mix, but beer sales showed resilience, peaking in March 2025 and maintaining solid figures throughout the year. Wine sales, while smaller in volume, exhibited variability, with notable peaks in April and May 2025.

Market Implications

The data suggests several opportunities and challenges for businesses in Temple. The strong liquor sales indicate a continued preference for spirits, but the consistent beer sales highlight an enduring market segment. The fluctuations in wine sales might suggest room for targeted marketing or promotional strategies. Overall, the increase in establishments points to a competitive but potentially lucrative market, driven by seasonal trends and consumer preferences.

Economic Overview

Temple, Texas, is a dynamic economic hub in Central Texas, bolstered by a diverse array of major industries. The city is home to a thriving healthcare sector, with Baylor Scott & White Health serving as one of the largest employers. Additionally, Temple is strategically positioned along the I-35 corridor, facilitating robust logistics and manufacturing operations. The city's business climate is further enhanced by the presence of several technology and research firms, which benefit from Temple’s supportive infrastructure and favorable business policies.

Recent economic trends in Temple indicate a steady expansion, with an emphasis on innovation and sustainability. Investment in technology parks and business incubators has attracted startups and established companies alike. This growth trajectory is supported by initiatives aimed at workforce development, ensuring that the local talent pool is equipped to meet the demands of a changing economy.

Cultural Scene

Temple boasts a vibrant cultural scene that reflects its rich history and community spirit. The city hosts a variety of notable events and festivals throughout the year, such as the Bloomin' Temple Festival, which draws visitors from across the region with its live music, arts, and family-friendly activities. The Temple Railroad and Heritage Museum offers a glimpse into the city's past, while the Contemporary Art Gallery provides a platform for local artists to showcase their work.

In addition to these attractions, Temple supports a thriving performing arts community. The Temple Civic Theatre and the Cultural Activities Center offer a range of performances, from classic plays to contemporary dance, enriching the cultural fabric of the city. These venues, along with numerous community events, foster a sense of belonging and cultural appreciation among residents and visitors alike.

Lifestyle

Temple's lifestyle is characterized by its welcoming neighborhoods and diverse entertainment options. Popular areas like the Historic District offer charming homes and a sense of history, while newer developments provide modern amenities and convenience. The city's entertainment districts feature a variety of dining options, shopping areas, and recreational activities, catering to a wide range of tastes and preferences.

Residents of Temple enjoy access to numerous parks and outdoor spaces, promoting an active lifestyle. The Lion's Junction Family Water Park and the Miller Springs Nature Center are just a couple of examples where families can spend quality time outdoors. This blend of small-town charm and urban amenities makes Temple an attractive place to live and work.

Future Outlook

Temple's future outlook is bright, with several development plans underway to accommodate its growing population and economic potential. The city is investing in infrastructure improvements, including transportation projects that aim to enhance connectivity and ease of movement. These developments are expected to attract more businesses and residents, further solidifying Temple’s role as a key player in the Central Texas region.

Growth trends indicate a continued focus on innovation, with the city fostering industries that prioritize technology and sustainability. Temple's strategic initiatives aim to create a resilient economy that can adapt to future challenges while maintaining its unique character and appeal. As the city evolves, it remains committed to preserving the quality of life that makes it a desirable destination for both business and leisure.