Located in the heart of Texas, San Angelo is a vibrant city known for its rich history and cultural significance. As a hub of economic and social activity, the city's alcohol sales provide a unique lens through which to understand local consumer trends. This report offers a comprehensive, data-driven analysis of the alcohol sales market in San Angelo, shedding light on the city's diverse drinking landscape.
In the first section, we delve into the top alcohol-selling establishments in San Angelo, presenting a detailed table and analysis to highlight key players in the market. Following that, we break down alcohol sales by zip code, revealing which neighborhoods boast the highest concentration of sales and offering insights into regional preferences. Finally, our monthly trends analysis tracks the evolution of alcohol sales over the past year, uncovering seasonal patterns and shifts in consumer behavior.
Whether you're a local business owner, an industry analyst, or simply curious about San Angelo's alcohol market, this report provides valuable insights and actionable data. Join us as we explore the dynamic world of alcohol sales in this bustling Texas city.
Top 25 San Angelo Businesses By May 2026 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
City Limits
|
$144,213 |
$99,172
|
$2,782
|
$42,259
|
| 2. |
Shenanigan's Bar
|
$118,637 |
$54,259
|
$453
|
$63,925
|
| 3. |
Fiddlestrings Bar & Patio
|
$116,739 |
$66,053
|
$42
|
$50,644
|
| 4. |
The Parrot's Head Tavern
|
$106,701 |
$75,387
|
$325
|
$30,989
|
| 5. |
Twin Peaks
|
$102,398 |
$39,782
|
$424
|
$62,192
|
| 6. |
Cork & Pig Tavern
|
$79,955 |
$40,633
|
$25,303
|
$14,019
|
| 7. |
Ranch 125
|
$79,189 |
$47,830
|
$24
|
$31,335
|
| 8. |
Mil Amores Cantina & Mexican Grill
|
$72,877 |
$52,280
|
$0
|
$20,597
|
| 9. |
Giz & Hum's Billiards & Brew
|
$72,446 |
$38,840
|
$0
|
$33,606
|
| 10. |
Warehouse 150
|
$72,406 |
$47,659
|
$209
|
$24,538
|
| 11. |
Bentwood C C L L C
|
$65,687 |
$37,100
|
$5,037
|
$23,550
|
| 12. |
The Penny Tap House
|
$65,490 |
$43,263
|
$679
|
$21,548
|
| 13. |
Angry Cactus West Texas Bar & Grill
|
$63,679 |
$39,921
|
$5,394
|
$18,364
|
| 14. |
Buffalo Wild Wings Grill and Bar
|
$62,536 |
$19,061
|
$535
|
$42,940
|
| 15. |
Fat Boss's Pub
|
$61,736 |
$36,982
|
$0
|
$24,754
|
| 16. |
The Tilted Mug
|
$56,846 |
$29,931
|
$101
|
$26,814
|
| 17. |
The Original Henry's
|
$56,597 |
$34,310
|
$652
|
$21,635
|
| 18. |
Smashers Pickleball + Bar + Grill
|
$54,852 |
$26,597
|
$1,224
|
$27,031
|
| 19. |
Texas Roadhouse
|
$53,856 |
$24,358
|
$1,557
|
$27,941
|
| 20. |
Fuzzy's Taco Shop
|
$52,015 |
$35,796
|
$117
|
$16,102
|
| 21. |
The Grill
|
$48,942 |
$31,881
|
$9,243
|
$7,818
|
| 22. |
Vida-tipsy Pink
|
$47,000 |
$42,161
|
$1,430
|
$3,409
|
| 23. |
Up & Down Saloon
|
$43,811 |
$27,512
|
$6
|
$16,293
|
| 24. |
San Angelo Country Club
|
$40,855 |
$18,233
|
$4,121
|
$18,501
|
| 25. |
La Sirena Cocktails
|
$40,683 |
$36,458
|
$481
|
$3,744
|
Top Alcohol Sellers in San Angelo
Leading the pack for May 2026, CITY LIMITS on S Bryant Blvd is the go-to spot, raking in $144,213 in total receipts. With liquor sales soaring to $99,172, its focus on spirits is clear, while beer and wine contribute $42,259 and $2,782, respectively.
Close behind, SHENANIGAN'S BAR and FIDDLESTRINGS BAR & PATIO are neck and neck with total sales just over $116,000. Shenanigan's shows a strong preference for beer lovers, with $63,925 in beer sales, whereas Fiddlestrings balances its earnings between liquor and beer.
Trending Alcohol Preferences
THE PARROT'S HEAD TAVERN at W Avenue N stands out with its impressive $75,387 in liquor sales, maintaining a strong hold on the nightlife scene. Meanwhile, TWIN PEAKS on Knickerbocker Rd, known for its relaxed atmosphere, sold a whopping $62,192 in beer, complementing its food offerings.
Interestingly, CORK & PIG TAVERN is a surprising contender with wine sales reaching $25,303, a stark contrast to most other top sellers which focus heavily on liquor and beer. This indicates a unique niche in wine consumption that might attract a different clientele.
Emerging Establishments and Insights
Newer or lesser-known spots like MIL AMORES CANTINA & MEXICAN GRILL and WAREHOUSE 150 show promising numbers with total receipts around $72,000, emphasizing the potential for growth in these areas. Their liquor sales are particularly strong, hinting at a vibrant nightlife hub in the making.
Finally, the consistent performance of places like THE PENNY TAP HOUSE and ANGRY CACTUS WEST TEXAS BAR & GRILL with sales in the $60,000 range demonstrates a stable market presence. They offer a balanced mix of liquor and beer, appealing to a wide range of patrons.
San Angelo Zip Codes By May 2026 Alcohol Sales
| # | Zip Code | Establishments | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|---|
| 1. |
76903
|
37 | $988,961 |
$623,487
|
$24,150
|
$341,324
|
| 2. |
76904
|
24 | $813,244 |
$442,447
|
$54,613
|
$316,184
|
| 3. |
76901
|
24 | $784,243 |
$420,311
|
$28,161
|
$335,771
|
| 4. |
76905
|
3 | $30,229 |
$1,890
|
$91
|
$28,248
|
Alcohol Sales by Zip Code
The month of May 2026 saw total alcohol sales in San Angelo hit a whopping $2,616,677, spread across 88 establishments. The city is divided into four main zip codes where these sales were concentrated, each showcasing unique trends in the types of alcohol sold and the density of establishments.
Zip Code 76903: Sales Leader
Leading the pack is zip code 76903, with sales totaling $988,961 from 37 establishments. This area shows a strong preference for liquor, making up 63% of sales, with beer following at 35%. The minimal wine sales (2%) suggest a potential opportunity for expanding wine offerings here.
Zip Code 76904: A Balanced Market
Zip code 76904 isn't far behind, with $813,244 in sales and 24 establishments. The sales mix here is more balanced between liquor (54%) and beer (39%), with a small but notable 7% in wine. This distribution indicates a diverse market that could support new ventures focusing on either beer or wine.
Zip Code 76901: Beer-Friendly Zone
Sales in zip code 76901 reached $784,243, also serviced by 24 establishments. While liquor sales mimic those of 76904 at 54%, beer takes a larger piece of the pie at 43%. This area might benefit from more beer-focused establishments given the higher demand.
Zip Code 76905: Niche Beer Market
With just $30,229 in sales from 3 establishments, zip code 76905 is the smallest market, heavily dominated by beer at 93%. The negligible presence of liquor and wine suggests a specialized market where beer reigns supreme, and there's room for introducing more variety in alcohol offerings.
Opportunities and Insights
Overall, the data reveals that liquor consistently accounts for the largest share of sales across most zip codes, except 76905, where beer is king. The varying sales mixes and densities of establishments across these zip codes highlight potential areas for business expansion, particularly in wine and beer markets. Entrepreneurs could capitalize on these insights to strategically enter the market with tailored offerings that meet local demands.
San Angelo Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| May 2026 | 88 | $2,616,677 |
$1,488,135
|
$107,015
|
$1,021,527
|
9.3%
↓
|
| Apr 2026 | 94 | $2,886,544 |
$1,474,501
|
$162,356
|
$1,188,863
|
13.5%
↑
|
| Mar 2026 | 94 | $2,543,681 |
$1,450,841
|
$101,056
|
$991,784
|
5.2%
↑
|
| Feb 2026 | 92 | $2,418,590 |
$1,373,643
|
$104,574
|
$940,373
|
8.8%
↑
|
| Jan 2026 | 93 | $2,222,777 |
$1,218,586
|
$93,610
|
$910,581
|
17.5%
↓
|
| Dec 2025 | 91 | $2,693,313 |
$1,507,838
|
$126,746
|
$1,013,953
|
18%
↑
|
| Nov 2025 | 90 | $2,282,252 |
$1,272,578
|
$97,413
|
$912,261
|
10.2%
↓
|
| Oct 2025 | 90 | $2,540,712 |
$1,310,994
|
$126,621
|
$1,004,656
|
15%
↑
|
| Sep 2025 | 89 | $2,209,435 |
$1,189,151
|
$92,867
|
$927,417
|
11.2%
↓
|
| Aug 2025 | 90 | $2,488,100 |
$1,376,421
|
$103,946
|
$1,006,072
|
8.3%
↑
|
| Jul 2025 | 88 | $2,297,902 |
$1,287,324
|
$90,558
|
$920,020
|
0.3%
↑
|
| Jun 2025 | 89 | $2,291,291 |
$1,275,130
|
$101,125
|
$915,036
|
0%
↑
|
Overview of Alcohol Sales Trends
Over the past year, alcohol sales in San Angelo have displayed some intriguing patterns. The most recent data from May 2026 shows a slight decline in both total receipts and the number of establishments, following a peak in April 2026. This suggests a potential seasonal or event-driven spike in April that wasn't sustained into May.
Monthly Sales Variations
April 2026 was a standout month with the highest sales recorded at $2,886,544, marking a significant 13.48% increase over March. This could indicate a seasonal boost, possibly linked to local events or holidays. However, May saw a decline of 9.35%, bringing receipts down to $2,616,677, despite maintaining strong liquor sales.
Alcohol Category Insights
Liquor consistently led the sales mix, peaking at $1,507,838 in December 2025 and maintaining strong figures throughout the year. Beer sales showed more variability, with a high in April 2026 at $1,188,863, possibly due to increased social gatherings or events during that time. Wine sales, while the smallest category, saw a notable spike in April 2026, suggesting a temporary rise in consumer interest.
Seasonal and Market Trends
The data suggests a pattern of increased alcohol sales during the holiday season (evident from the December 2025 peak) and again in early spring. These trends could be leveraged by businesses to plan marketing and inventory strategies. The fluctuating number of establishments, which peaked at 94 in March and April 2026, may reflect changes in market competition or business openings and closures.
Implications for Businesses
For businesses in the alcohol sector, understanding these trends is crucial. The April peak indicates a lucrative period for sales, suggesting that targeted promotions during this time could maximize revenues. Additionally, the consistent preference for liquor over other types may guide product stocking decisions. Monitoring these trends can help businesses adapt to seasonal demands and maximize profitability.
Economic Overview
San Angelo, Texas, boasts a diverse economy with strengths in agriculture, manufacturing, and education. The city is a hub for agribusiness, particularly in the sheep and cattle industries, supported by its location in a region rich in ranching heritage. San Angelo is also home to Goodfellow Air Force Base, which plays a significant role in the local economy by providing jobs and supporting small businesses.
In recent years, San Angelo has seen growth in the manufacturing sector, with companies like Ethicon and Hirschfeld Industries contributing significantly to employment. The city's economic landscape is further bolstered by Angelo State University, which not only educates the local workforce but also drives innovation and research.
Cultural Scene
San Angelo offers a vibrant cultural scene that reflects its rich history and diverse community. The San Angelo Stock Show and Rodeo, one of the largest events of its kind in the country, draws visitors from across the nation each year, showcasing the city's deep-rooted ranching traditions. The city is also known for its thriving arts community, anchored by the San Angelo Museum of Fine Arts, which hosts rotating exhibitions and cultural events.
The downtown area is alive with cultural festivals and events, such as the En Plein Air Texas painting competition and the annual Concho Christmas Celebration. These events highlight the city's commitment to preserving and promoting its unique cultural identity.
Lifestyle
San Angelo offers a range of lifestyle options, from historic neighborhoods like Santa Rita to more modern developments in the Bluffs. The city's Concho River Walk is a popular destination for residents and visitors alike, offering picturesque views and a variety of recreational activities. Downtown San Angelo is bustling with shops, restaurants, and entertainment venues, making it a vibrant hub for social and cultural life.
The city is known for its warm community feel and affordable living, attracting families and young professionals seeking a balanced lifestyle with a touch of West Texas charm. San Angelo's local character is defined by its friendly residents and strong sense of community pride.
Future Outlook
San Angelo is poised for continued growth and development, with plans to enhance infrastructure and expand business opportunities. The city is actively pursuing initiatives to attract tech companies and startups, aiming to diversify its economic base and create new job opportunities. The development of the San Angelo Business & Industrial Park is one such effort to draw new businesses to the area.
With a focus on sustainable growth, San Angelo is investing in improving public services and amenities to support its expanding population. As the city continues to evolve, it remains committed to preserving its unique cultural heritage while embracing innovation and progress.