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Nestled along the banks of the Rio Grande, Laredo, Texas, serves as a vibrant gateway between the United States and Mexico. Known for its rich cultural heritage and bustling trade activity, Laredo is a city where commerce thrives, including the dynamic market of alcohol sales. This article offers a deep dive into the data behind Laredo's alcohol sales, providing insights into the city's consumption patterns and market leaders.

Our analysis begins with a detailed table highlighting the top alcohol-selling establishments in Laredo, revealing the venues that dominate the market. Next, we explore a breakdown of alcohol sales by zip code, pinpointing the areas with the highest sales concentrations and offering a geographic perspective on consumer behavior. Finally, we examine monthly trends over the past year, illustrating how alcohol sales have evolved and what these changes indicate about Laredo's market dynamics.

Top 25 Laredo Businesses By May 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Laredo for May 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Ojos Locos Sports Cantina
$252,749
$88,473
$7
$164,269
2.
Hal's
$181,887
$136,860
$0
$45,027
3.
Republica Cantina De Mexico
$164,614
$126,473
$5,448
$32,693
4.
Nido
$156,641
$107,579
$139
$48,923
5.
El Despecho
$121,141
$95,613
$138
$25,390
6.
Gatsby's/ryze
$120,305
$99,945
$3,508
$16,852
7.
Cosmos Bar & Grill
$103,831
$66,953
$3,845
$33,033
8.
Havana Sports Bar
$102,331
$0
$0
$0
9.
Blue Moon Country Bar & Patio
$83,165
$42,555
$0
$40,610
10.
The Laredo Country Club, Inc
$82,843
$45,200
$22,117
$15,526
11.
Tilted Kilt Pub & Eatery
$81,649
$31,106
$117
$50,426
12.
Border Foundry Restaurant & Bar
$80,966
$54,021
$15,888
$11,057
13.
Laredo Energy Arena
$78,303
$27,278
$81
$50,944
14.
Uni-trade Stadium
$78,024
$10,729
$0
$67,295
15.
Pla-mor Entertanment
$77,398
$40,445
$204
$36,749
16.
Applebee's Neighborhood Grill & Bar
$74,385
$38,081
$649
$35,655
17.
Palenque Grill
$73,419
$44,844
$3,423
$25,152
18.
Palenque Grill
$71,390
$47,662
$4,110
$19,618
19.
Average Joe's Sports Bar and Grill
$68,438
$38,016
$0
$30,422
20.
Texas Roadhouse
$67,279
$24,728
$957
$41,594
21.
Hideout
$63,801
$46,267
$2,408
$15,126
22.
Boka Edibles, LLC
$62,403
$42,470
$1,951
$17,982
23.
Alamo Drafthouse Cinema
$61,006
$30,912
$2,485
$27,609
24.
La Carreta Carnes Asadas #2
$60,854
$27,803
$530
$32,521
25.
Buffalo Wild Wings
$56,425
$13,844
$0
$42,581

Top Performers in Laredo's Alcohol Sales

In May 2025, Ojos Locos Sports Cantina led the pack with impressive total receipts of $252,749. Their beer sales were particularly noteworthy, contributing $164,269 to the total, far surpassing their liquor sales. This highlights a strong preference among patrons for beer over other alcoholic beverages at this venue.

Hal's followed as a close second, with a total of $181,887 in sales. Unlike Ojos Locos, Hal's saw a dominant preference for liquor, which accounted for $136,860 of their total sales. This suggests that Hal's clientele might prefer a cocktail or spirit over beer.

Liquor-Dominant Venues

República Cantina de México and Nido also showed strong performances with high liquor sales. República Cantina de México raked in $126,473 from liquor alone, while Nido's liquor sales amounted to $107,579. Both venues appear to attract customers who enjoy a good mix of cocktails and spirits.

Interestingly, El Despecho saw $95,613 in liquor sales, despite having a smaller total revenue compared to the top performers. This suggests a potential niche market focusing heavily on liquor rather than a balanced mix of alcoholic beverages.

Beer-Centric Establishments

On the other hand, venues like Uni-Trade Stadium and Texas Roadhouse showed a distinct preference for beer among their patrons. Uni-Trade Stadium's beer sales reached $67,295, making it the key revenue stream. Similarly, Texas Roadhouse reported beer sales of $41,594, reinforcing the trend of high beer consumption in certain venues.

The trend of beer preference is further emphasized by Average Joe's Sports Bar and Grill, where beer accounted for $30,422 of their total sales. This highlights a strong inclination toward beer among sports bar patrons.

Notable Observations

A curious case is Havana Sports Bar, which reported no sales in liquor, wine, or beer. This anomaly might warrant further investigation to understand the underlying reasons. Additionally, Gatsby's/Ryze and Cosmos Bar & Grill both performed well with a balanced mix of liquor and beer sales, showcasing their ability to cater to varied tastes.

The data from these top establishments in Laredo reveals distinct consumer preferences and highlights opportunities for new and existing business owners to tailor their offerings to meet local demand effectively.

Laredo Zip Codes By May 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Laredo for May 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
78041
79 $2,514,662
$1,233,044
$85,094
$1,026,793
2.
78045
32 $1,229,909
$688,527
$65,117
$476,265
3.
78040
21 $151,288
$81,944
$4,697
$62,895
4.
78043
7 $73,496
$43,450
$8,968
$21,078
5.
78046
5 $9,253
$3,840
$0
$5,413

Concentration of Alcohol Sales

The lion's share of alcohol sales in Laredo for May 2025 comes from zip code 78041, which accounts for a whopping $2,514,662 out of the total $3,978,608 in sales. With 79 establishments, this area is clearly the bustling hub for alcohol purchases, making up over 63% of the total sales. This suggests a high demand density that could be lucrative for existing and new businesses aiming to tap into this vibrant market.

Alcohol Preferences by Zip Code

There are intriguing differences in alcohol preferences across the zip codes. In zip code 78041, beer is the most popular choice, accounting for 41% of the sales, closely followed by liquor at 49%. However, in zip code 78045, liquor takes the lead with 56%, indicating a stronger preference for spirits. Interestingly, zip code 78043 shows a higher proportion of wine sales at 12%, the highest among all areas, which might indicate a niche market for wine enthusiasts.

Opportunities for New Establishments

Looking at the distribution of establishments, zip code 78046 seems underrepresented with only 5 establishments and the lowest sales at $9,253. Despite this, the area shows a balanced demand for beer (58%) and liquor (42%), suggesting potential for growth. Entrepreneurs might find opportunities here to serve an untapped market, especially if they can offer a unique selection or experience.

Interesting Patterns and Insights

One interesting pattern is the consistent dominance of liquor sales across most zip codes, except for 78046, where beer leads. This could point to cultural or demographic factors influencing purchase decisions. Additionally, the stark contrast between the top-performing zip codes and those with lower sales highlights potential areas for market development or targeted marketing strategies. Businesses should consider these insights when planning expansions or marketing campaigns.

Laredo Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Laredo. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
May 2025 144 $3,978,608
$2,050,805
$163,876
$1,592,444
13.4%
Apr 2025 157 $3,509,850
$1,805,510
$146,438
$1,301,132
5.1%
Mar 2025 142 $3,696,749
$1,893,771
$161,909
$1,527,026
1.2%
Feb 2025 146 $3,654,239
$1,784,175
$166,425
$1,422,464
4%
Jan 2025 157 $3,514,551
$1,739,141
$168,810
$1,307,355
6.5%
Dec 2024 154 $3,757,370
$1,902,213
$151,453
$1,436,843
1%
Nov 2024 154 $3,721,072
$1,901,782
$151,802
$1,467,066
7.3%
Oct 2024 157 $3,467,530
$1,664,576
$151,987
$1,478,604
3.5%
Sep 2024 155 $3,349,899
$1,738,945
$160,175
$1,402,965
17.8%
Aug 2024 154 $4,074,153
$2,097,469
$155,102
$1,772,107
12.2%
Jul 2024 152 $3,632,191
$1,885,140
$133,272
$1,566,365
7.2%
Jun 2024 153 $3,913,240
$1,921,612
$145,125
$1,795,096
0%

Overview of Alcohol Sales in Laredo

Over the past 12 months, alcohol sales in Laredo have shown dynamic shifts, with the highest sales recorded in August 2024. That month, sales hit a peak of $4,074,153, driven largely by liquor, which accounted for $2,097,469 of the total. This spike could be attributed to seasonal events or promotions that boosted demand.

Trends in Liquor, Wine, and Beer

Liquor consistently dominated the sales mix, often surpassing the combined totals of wine and beer. May 2025 saw liquor sales rise to $2,050,805, indicating a robust preference for spirits among consumers. Beer maintained a steady presence, with sales usually hovering around the $1.5 million mark, while wine remained a smaller segment, rarely exceeding $170,000 in monthly sales.

Monthly Sales Fluctuations

Sales trends were not uniform throughout the year. After the August 2024 high, there was a notable dip in September, with total receipts falling by 17.78%. This decline suggests a correction after the summer high, possibly due to decreased tourism or local economic factors. However, the market rebounded in the following months, with a gradual increase leading up to the holiday season.

Changes in Establishments and Market Implications

The number of establishments fluctuated, impacting overall sales performance. By May 2025, there was a significant 8.28% decrease in establishments compared to April, yet sales grew by 13.36%. This suggests that remaining businesses might have captured a larger market share or operated more efficiently. This consolidation could indicate a trend towards larger, more competitive players dominating the market.

Year-Over-Year Comparisons and Insights

Looking at year-over-year changes, the market appears to have experienced healthy growth. Sales in May 2025 showed a substantial increase compared to earlier months, hinting at a recovering or expanding market. Businesses should consider these patterns—especially the strong performance of liquor and the potential for beer sales growth—as they strategize for future investments and marketing efforts.

Economic Overview

Laredo, Texas serves as a vital economic hub due to its strategic location on the U.S.-Mexico border. The city is a powerhouse for international trade, with the Laredo Port of Entry being one of the busiest inland ports in the United States. This robust trade activity supports a thriving logistics and transportation sector, attracting numerous trucking companies and warehousing businesses.

Additionally, Laredo's economy benefits from a strong retail sector, driven by cross-border shoppers from Mexico. The city's business climate is bolstered by supportive local policies and a growing population, leading to a steady demand for goods and services. Economic trends in Laredo indicate a focus on diversifying its industrial base, with efforts to attract manufacturing and technology firms.

Cultural Scene

Laredo boasts a rich cultural scene, deeply rooted in its unique blend of American and Mexican heritage. The city hosts the month-long Washington's Birthday Celebration, one of the largest and oldest festivals of its kind in the U.S., drawing thousands of visitors each year. This event showcases Laredo's vibrant community spirit and diverse cultural traditions.

The city is also home to the Laredo Center for the Arts, which features rotating art exhibits and cultural programs. The annual Jalapeño Festival, part of the Washington's Birthday Celebration, celebrates local cuisine and music, further emphasizing Laredo's lively cultural landscape. These events not only provide entertainment but also drive economic activity by attracting tourists and fostering community engagement.

Lifestyle

Laredo offers a dynamic lifestyle with a variety of neighborhoods catering to different preferences. San Isidro, for example, is known for its modern residential areas and family-friendly amenities, while the historic downtown district offers a more urban vibe with its charming architecture and boutique shops. The Shiloh Crossing area is popular for its shopping centers and dining options, providing a bustling entertainment district for residents and visitors alike.

The city’s local character is marked by its warm hospitality and strong community ties. Residents enjoy numerous parks and recreational facilities, as well as a range of dining options that reflect the city's cultural diversity. Laredo’s lifestyle appeals to those seeking a blend of modern conveniences and a rich cultural heritage.

Future Outlook

Laredo is poised for continued growth, with several development projects underway to enhance its infrastructure and economic appeal. Key initiatives include expanding the World Trade Bridge to increase trade capacity and developing new industrial parks to attract businesses. These projects aim to reinforce Laredo's position as a leading trade and logistics hub.

The city's future prospects are further buoyed by its young and growing population, which promises a vibrant workforce and consumer base. Efforts to improve educational facilities and promote workforce development are crucial to sustaining this growth. As Laredo continues to evolve, it remains an attractive destination for investors seeking opportunities in a city that balances economic dynamism with cultural richness.