McKinney Alcohol Sales

Top Performers

Leading the pack in McKinney for May 2025 is The Yard, with impressive total receipts of $261,760. Their strong liquor sales of $166,264 play a significant role in their success, complemented by substantial beer sales of $79,892. Not far behind, Union Bear achieved total receipts of $243,369, showcasing a well-rounded offering with a notable wine sales figure of $26,162.

Noteworthy Insights

Mi Cocina 121 stands out with a dominant focus on liquor, which accounts for $209,798 of their total $237,049 receipts, indicating a targeted strategy that seems to be paying off. Similarly, Twin Peaks leads in beer sales with $128,039, suggesting a strong appeal to beer enthusiasts, despite lower wine sales.

Interesting Trends

It's intriguing to see Ricks Chophouse and The Celt Irish Pub both making significant sales in wine, with $59,203 and $46,073 respectively, highlighting a potential niche market in McKinney. Meanwhile, Gloria's Cuisine ranks high in liquor sales at $152,835, reinforcing its position as a liquor-centric establishment.

Opportunities for Growth

For those considering business opportunities in McKinney, establishments like Blue Goose Cantina and Bob's Steak & Chophouse show potential for growth in wine and beer categories, given their current strong performance in liquor. The data suggests that diversifying beverage offerings could attract a broader clientele.

Overview of Alcohol Sales in McKinney

May 2025 turned out to be quite the month for alcohol sales in McKinney, totaling a whopping $6,414,341 across 154 establishments. With four zip codes contributing to this figure, it's clear that McKinney's residents know how to keep the party going. Let's dive into the numbers and see which areas are popping the most corks.

Top Performing Zip Codes

Zip Code 75069 takes the lead with sales hitting $2,713,944 from 54 establishments. This area seems to have a penchant for liquor, which makes up 61% of its sales mix. Meanwhile, Zip Code 75070 isn't far behind, boasting $2,257,312 in sales, also from 54 establishments, with an identical preference for liquor at 61%.

Exploring Sales Mix

While 75069 and 75070 share similar sales dynamics, Zip Code 75071 offers a slightly different taste profile. Here, beer makes up a larger chunk of the sales at 31%, compared to the other zip codes. Meanwhile, Zip Code 75072, despite having the smallest sales total at $340,957, shows a stronger inclination towards wine at 17% of its sales mix.

Opportunities for Growth

With 75069 and 75070 already saturated with 54 establishments each, there's a noticeable opportunity for growth in Zip Code 75072, which currently hosts only 12 establishments. This area could benefit from new players entering the market, especially those focusing on wine and beer, given the higher percentages in these categories compared to other areas.

Interesting Patterns and Insights

One interesting pattern is the consistent preference for liquor across all zip codes, suggesting a strong market for spirits. However, the variance in beer and wine sales indicates room for niche marketing strategies tailored to each area's specific preferences. By tapping into these unique sales mixes, businesses can better cater to local tastes and potentially increase their market share.

Overview of Alcohol Sales Trends

Over the past year, McKinney has seen a dynamic landscape in alcohol sales, highlighted by strong growth in certain months and shifts in consumer preferences. The most recent data from May 2025 shows the highest sales, with total receipts reaching an impressive $5,667,722, marking an 11.81% increase from April. Interestingly, this surge comes despite a decline in the number of establishments, suggesting that existing businesses are capturing more sales per location.

Liquor Dominates the Market

Liquor continues to be the frontrunner in McKinney's alcohol sales, consistently bringing in the highest revenue each month. In May 2025, liquor sales accounted for $3,374,810 of total receipts, underscoring a robust demand. This trend has been stable throughout the year, with liquor consistently outperforming wine and beer. Such numbers might indicate a preference for spirits over other types of alcohol, which businesses could leverage by expanding their liquor offerings or promotions.

Seasonal Variations and Market Dynamics

The data reveals some interesting seasonal patterns. December 2024 saw a spike in sales, likely due to holiday celebrations, with total receipts nearly reaching $4.7 million. However, January 2025 experienced a notable dip of 17.23%, possibly reflecting post-holiday consumption slowdowns. These fluctuations suggest that businesses could benefit from adjusting their inventory and marketing strategies to align with seasonal demand.

Changes in Establishments and Implications

The number of establishments fluctuated throughout the year, with a notable decrease from April to May 2025. Despite this, sales increased, indicating that the remaining establishments have become more efficient or have attracted more customers. This trend could suggest a consolidation in the market, where stronger businesses are capturing a larger market share, potentially leading to a more competitive environment.

Wine and Beer: Steady Yet Secondary

While liquor remains dominant, wine and beer also contribute significantly to overall sales. Wine sales saw a steady increase, peaking in May 2025 at $816,575. Beer sales have shown consistent resilience, with slight increases over multiple months. These trends suggest a stable market for these categories, with opportunities for targeted promotions and product diversification to capture niche markets.

Conclusion

Overall, the past 12 months of alcohol sales in McKinney highlight a market characterized by strong liquor performance, seasonal fluctuations, and strategic shifts in establishment numbers. These trends offer valuable insights for businesses looking to optimize their offerings and marketing strategies to capitalize on consumer preferences and market dynamics.