Brownsville Alcohol Sales

Top Performers in Alcohol Sales

In May 2025, Ojos Locos Sports Cantina led the charge in Brownsville with a total of $176,442 in alcohol sales. Their impressive beer sales of $112,210 were the highest among the top establishments, with no wine sales reported.

Lucky Barrel followed closely, boasting total receipts of $162,317. This establishment stood out for having a balanced sales mix, with substantial contributions from liquor, wine, and beer.

Significant Trends and Observations

The Bar ranked third, with a strong emphasis on liquor sales amounting to $87,318, which was the highest in the data. This suggests a preference among patrons for cocktails or spirits over other alcoholic beverages.

The data reveals that Mala Copa reported zero sales across all categories. This anomaly could be due to an error or a temporary closure, which would be worth investigating for businesses looking to understand market dynamics.

Insights on Smaller Venues

Further down the list, Las Ramblas at Market Square recorded a significant portion of its sales from liquor, totaling $43,757, while beer accounted for a minor portion. This indicates a niche market focusing on premium spirits.

Finally, La Clandestina Brasa Argentina made a notable appearance with total receipts of $40,352, driven largely by liquor sales. Their focus on liquor over beer and wine could be a strategic choice catering to specific customer preferences.

Overview of Alcohol Sales in Brownsville

Brownsville's alcohol sales for May 2025 reached a total of $2,960,162 spread across 110 establishments. The sales are distributed among three zip codes, each with its own unique sales mix and concentration of establishments. This data provides valuable insights for business owners looking to tap into the Brownsville market.

Top Performing Zip Code: 78526

Zip code 78526 leads the pack with a whopping $1,719,887 in total sales, supported by 44 establishments. This area shows a strong preference for liquor, making up 51% of sales. Interestingly, beer also has a significant share at 38%, indicating a diverse consumer preference.

Sales Insights for Zip Code 78520

Zip code 78520 generated $690,531 in sales across 42 establishments. Liquor dominates the market here with 57% of the sales mix, while wine grabs a slightly larger share compared to other areas at 6%. This suggests potential for wine-focused businesses to explore opportunities in this zip code.

Understanding Zip Code 78521

Although zip code 78521 recorded the lowest total sales at $549,744 with 24 establishments, it boasts the highest percentage of beer sales at 46%. This area presents an interesting opportunity for businesses focusing on beer, as it captures nearly half of the sales mix.

Business Opportunities and Patterns

With the highest total sales and number of establishments, zip code 78526 appears saturated, yet its diverse sales mix could support niche markets. On the other hand, zip code 78520's higher wine sales percentage suggests room for growth in wine offerings. Meanwhile, 78521's beer-heavy market is ideal for beer-centric establishments, despite having fewer establishments. Overall, each zip code in Brownsville presents distinct opportunities based on its sales trends and consumer preferences.

Overview of Alcohol Sales in Brownsville

Over the past year, the alcohol sales landscape in Brownsville has seen its ups and downs, with some interesting patterns emerging. The most notable peak was in December 2024, with total receipts hitting a high of $3,227,751. This suggests a significant boost in holiday-related sales, typical for the festive season, where liquor sales alone reached almost $1.8 million.

Fluctuations in Establishments and Sales

The number of establishments selling alcohol has varied, with a notable dip in May 2025 down to 110 from a previous high of 130 in April 2025. Despite fewer establishments, total receipts increased by 4.69% in May 2025, indicating that remaining businesses were able to capture more sales per location, perhaps due to strategic positioning or better market capture.

Shifts in Beverage Preferences

Across the board, liquor consistently dominated sales, surpassing both beer and wine in every month. However, beer sales showed resilience, particularly in months like March 2025, where it contributed significantly to the total receipts. Wine, while the smallest segment, saw a peak in February 2025, potentially driven by Valentine's Day events.

Seasonal and Market Implications

The data underscores a strong seasonal influence on sales, with the highest consumption during the winter holidays and a notable drop in the early months of the year, like February 2025. This pattern can help businesses plan inventory and marketing efforts around peak times. Additionally, the shifts in establishment numbers could reflect market consolidation trends or changing business strategies.

Year-Over-Year Insights

While direct year-over-year comparisons aren't fully detailed, the substantial sales jump in December 2024 over the preceding months suggests robust holiday demand. The consistent growth in liquor and beer sales points to an opportunity for businesses to expand offerings in these categories, especially during high-demand seasons.