Frisco Alcohol Sales

Top Performer: OMNI PGA Frisco Resort

The OMNI PGA Frisco Resort is leading the pack with impressive total receipts of $1,162,982. Liquor sales alone account for a striking $683,314, showcasing their strong focus on spirit-driven offerings. With wine and beer sales complementing the mix, this resort clearly caters to a diverse array of drink connoisseurs.

Liquor-Dominant Venues

SIDE SOCIAL and HUDSON HOUSE are both making waves with their liquor-focused sales. SIDE SOCIAL reported $270,492 in liquor sales out of its total $388,827, while HUDSON HOUSE saw liquor sales of $231,005. Both venues demonstrate that customers are favoring spirits over wine and beer in these lively spots.

Wine Enthusiasts' Picks

DEE LINCOLN PRIME stands out as the go-to destination for wine lovers, with wine sales reaching $200,345, the highest among all establishments listed. This indicates a strong preference among patrons for their curated wine selection, which accounts for more than half of their total beverage sales.

Beer-Centric Establishments

ROLLERTOWN and 80 PROOF LLC are the places to be for beer aficionados, with ROLLERTOWN's beer sales at $110,982 and 80 PROOF LLC generating $71,725. These figures suggest a strong community of beer enthusiasts supporting these establishments, as beer sales make up a significant portion of their total receipts.

Notable Mentions

LA HACIENDA RANCH showcases a strong preference for liquor, with a significant $169,017 in liquor sales out of $184,662 total receipts. Meanwhile, PERRY'S STEAKHOUSE & GRILLE demonstrates a balanced approach with nearly equal sales in liquor and wine, each contributing substantially to its total revenue.

Concentration of Alcohol Sales

Zip Code 75034 is the powerhouse of alcohol sales in Frisco, pulling in a remarkable $7,963,543, which accounts for nearly 79% of the total sales across the region. With 129 establishments, it's no surprise that this area dominates the market. This zip code is clearly the go-to hub for alcohol purchases, making it a lucrative spot for existing and potential new businesses.

Differences in Alcohol Preferences

Each zip code in Frisco shows distinct preferences when it comes to types of alcohol. In Zip Code 75034, liquor reigns supreme, comprising 63% of sales, while wine and beer trail behind. Meanwhile, Zip Code 75033 residents also favor liquor but have a noticeable preference for beer, which makes up 30% of their purchases. Understanding these local preferences can help tailor inventory and marketing strategies.

Opportunities for New Establishments

With only 16 establishments, Zip Code 75036 presents a potential growth opportunity despite its lower overall sales of $274,499. This area could benefit from new entrants, especially those that can tap into the local preference for liquor and wine. Similarly, Zip Code 75035, with 24 establishments and sales of $280,841, might also be ripe for expansion.

Interesting Patterns and Insights

It's intriguing to note that liquor consistently dominates sales across all zip codes, suggesting a strong market for spirits in Frisco. The relatively low sales of wine in Zip Codes 75033 and 75035 might indicate an underserved market segment. Businesses focusing on specialty wines might find a niche in these areas. Overall, understanding these patterns is crucial for targeting strategies and optimizing product offerings.

Overview of Alcohol Sales in Frisco

Over the past 12 months, Frisco's alcohol sales have shown some interesting trends and shifts. The total receipts in August 2026 were $10,095,928, with the number of establishments slightly declining to 220. This represents a marginal increase of 0.02% in total receipts from the previous month, despite a 2.65% decrease in the number of establishments.

Peak Sales and Seasonal Fluctuations

May 2026 marked the highest sales month, with total receipts peaking at $12,561,482. This was a significant 8.52% increase from April, driven mainly by a surge in liquor sales, which hit $7,342,296. This peak could be attributed to the start of summer festivities, often a high-demand period for alcohol sales.

Changes in Sales Mix

Throughout the year, liquor consistently dominated the sales mix, contributing the largest share of receipts each month. However, wine and beer have shown notable variations. For example, beer sales dropped significantly from $2,505,711 in June to $1,934,293 in August, indicating a potential shift in consumer preferences or seasonal trends as the summer progressed.

Year-Over-Year Comparisons

Comparing the data to the previous year, December 2025 had a notable spike in sales at $12,247,977, which outperformed August 2026 by a considerable margin. This suggests that holiday periods remain a robust driver of alcohol sales, possibly offering opportunities for targeted marketing and promotions during these peak times.

Implications for the Market

The data suggests a dynamic market with fluctuating demand across different alcohol types and seasonal peaks. The consistent dominance of liquor sales could indicate a stable consumer preference, while the fluctuations in beer and wine sales might reflect broader trends or opportunities for growth in specific segments. Businesses could leverage these insights to tailor their inventory and marketing strategies, particularly around key sales periods like the holiday season and the start of summer.