Bryan Alcohol Sales

Top Performers in May 2025

Leading the pack in May 2025, Twin Peaks on Earl Rudder Freeway topped the charts with total receipts of $231,366. Notably, beer sales dominated their revenue, bringing in a hefty $137,740, followed by liquor at $91,520. This establishment continues to be a powerhouse in Bryan's alcohol sales scene.

In second place, Carney's Pub on South College Avenue reported $166,745 in total receipts. Liquor was their mainstay, contributing $87,335, a significant portion of their total sales. Their beer sales were also strong, amounting to $76,340.

Noteworthy Trends

While The Stella and The Angry Elephant both had similar total receipts of around $112,000, The Stella distinguished itself with substantial wine sales of $27,103. This makes it a unique player in the market where beer and liquor typically dominate.

Los Cucos Mexican Cafe showed robust performance with liquor sales driving the majority of its $81,345 total receipts, indicating the popularity of their cocktails and spirits amidst diners.

Interesting Observations

Hush & Whisper showcased an intriguing business model by focusing exclusively on liquor, with all $55,076 of their receipts coming from this category alone. This could suggest a niche market or specialized offerings that appeal to their clientele.

At the lower end of the top 10, Christopher's World Grille had a noteworthy emphasis on wine, with $30,809 of their $64,485 total receipts attributed to wine sales. This positions them as a go-to spot for wine enthusiasts in Bryan.

Emerging Opportunities

Sunbeam Bagels & The Owl made an impressive showing with $75,518 in total receipts, primarily from liquor and beer. This indicates potential growth opportunities in combining food and beverage offerings in a casual setting.

With Topgolf, beer sales slightly edged out liquor, which could highlight an opportunity to increase liquor offerings to balance their sales mix further, given their vibrant, activity-driven environment.

Top Performing Zip Codes

If you're looking at where the action is in Bryan's alcohol sales, Zip Code 77802 leads the pack with a whopping $834,352 in total sales. This area hosts 21 establishments and has a diverse sales mix dominated by liquor at 54%, followed by beer at 37%. The presence of a balanced variety might explain its top spot in sales.

Close on its heels is Zip Code 77803, with $514,382 in sales across 33 establishments. Here, liquor is even more dominant at 64%, but beer still holds a significant 29% share. With the highest number of establishments, this area is bustling with options.

Alcohol Preferences and Trends

Each zip code seems to have its own flavor profile. Interestingly, Zip Code 77801 prefers beer almost as much as liquor, with a sales mix of 52% liquor and 46% beer. Meanwhile, wine isn't a major player in any area, with only 18% in 77807 being the highest share.

Zip Code 77807 shows a relatively higher interest in wine at 18%, which could indicate an opportunity for wine-focused offerings. In contrast, 77808, despite having the fewest establishments, maintains a balanced mix with 49% liquor and 39% beer.

Opportunities for New Ventures

For entrepreneurs eyeing new opportunities, Zip Code 77808 could be a promising area. With only three establishments and total sales of $73,382, there's room for growth, especially considering its evenly spread sales mix. A new venue here might capture untapped demand.

Zip Code 77807, with eight establishments, also presents potential for growth, particularly in wine offerings, given the 18% share in sales. Expanding options in this area might appeal to wine enthusiasts looking for more selections.

Key Insights

Overall, liquor dominates the sales mix across all zip codes, suggesting that any new establishment should consider robust liquor offerings. However, the varying preferences in beer and wine across different areas highlight the importance of tailoring product selections to local tastes. As Bryan continues to grow, these insights could guide strategic decisions for businesses looking to tap into the thriving alcohol market.

Overall Sales Trends

In the past year, Bryan's alcohol sales have shown some interesting shifts, with May 2025 marking the highest point in terms of total receipts at a robust $2,029,489. This represents a notable 7.24% increase from the previous month, despite a slight reduction in the number of establishments. It's clear that fewer businesses did not mean fewer sales, suggesting a concentration of consumer spending in fewer venues.

Monthly Variations and Seasonality

Seasonal fluctuations are evident, with a significant spike in sales back in October 2024, where receipts jumped by 22.94%. Interestingly, this was followed by a dip in November and December, aligning with typical post-holiday spending slowdowns. The drop in January 2025 sales by 10.66% could also be attributed to post-holiday restraint. Conversely, March 2025 experienced a nearly 20% increase, possibly driven by spring events or promotions.

Sales Mix: Liquor, Wine, and Beer

Liquor consistently leads the sales mix, with May 2025 hitting $1,143,970, showcasing a growing preference for spirits. Beer, while fluctuating slightly, remains a strong contender, peaking in March 2025 at $736,036. Wine sales, although steady, tend to be the lowest among the three, with the highest point in February 2025 at $180,792. This suggests a stable but niche market for wine drinkers.

Market Implications and Opportunities

The data suggests that while the number of establishments has slightly decreased, the overall sales volume has not been negatively impacted. This could indicate a consolidation trend where successful businesses are capturing more market share. Additionally, the strong performance in liquor sales presents an opportunity for businesses to focus on premium and craft spirits to drive further growth. With beer sales showing resilience, diversifying beer offerings could also capture the evolving tastes of consumers.

Conclusion

Overall, Bryan's alcohol market shows a healthy appetite for spirits, with strategic opportunities lying in the premium segment. The market dynamics, influenced by seasonal trends and consumer preferences, present a fertile ground for businesses to innovate and capture emerging opportunities. Keeping an eye on these trends will be crucial for businesses aiming to thrive in this competitive landscape.