Harrison County Alcohol Sales

Top Performers in April 2025

This April, Chili's Grill & Bar #1419 took the lead in alcohol sales with total receipts of $35,440. Liquor sales were the star here, bringing in $20,917, while beer and wine rounded out the rest. This indicates a strong preference for spirits among their patrons.

The Ginocchio followed closely, with total receipts of $26,166. Notably, their wine sales were impressive at $8,348, suggesting a more wine-focused clientele compared to other top establishments. Meanwhile, El Taco Mexican Restaurant had a solid showing too, with a strong emphasis on liquor, totaling $14,358.

Noteworthy Trends

Overall, liquor dominated sales across the board, with most top establishments reporting higher receipts from spirits than beer or wine. Rosaria's of Marshall stands out with notable total receipts yet reported no alcohol sales, which might indicate a focus on food or other non-alcoholic offerings.

High Horse 1898 and Applebee's Neighborhood Grill & Bar also performed well, each earning over $19,000 in total receipts. High Horse 1898 had a balanced mix of liquor and wine sales, showcasing a diverse beverage menu that appeals to a broad audience.

Unique Observations

Despite being further down the list, Alpine 55 had an interesting sales profile, reporting $4,080 entirely from beer sales. This could indicate a niche focus or a popular beer-centric menu drawing in customers.

Caddo Distilling Company, LLC and Chances II Social Club, Inc. both reported no sales for the month, which could suggest operational changes, temporary closures, or shifts in business strategy. These establishments may need to reassess their market approach or promotional efforts moving forward.

High Sales Concentration in Zip Code 75605

Looking at the alcohol sales in Harrison for April 2025, Zip Code 75605 stands out with a whopping $908,692 in total sales. This accounts for the bulk of the area's alcohol revenue, with 38 establishments contributing to this figure. If you're considering opening a new spot, this zip code clearly dominates the market, indicating a vibrant demand.

Differences in Alcohol Preferences

Across the three zip codes, there's a noticeable variance in alcohol preferences. Zip Code 75605 and 75672 both have a strong preference for liquor, at 56% of sales, whereas Zip Code 75670 shows a slightly lower preference at 45%. Interestingly, beer sales in Zip Code 75672 make up 40% of the sales mix, the highest among the three areas, suggesting a potential niche market for beer-focused establishments.

Opportunities for New Establishments

With fewer establishments, Zip Code 75672 offers a potential growth opportunity for new businesses. Despite having only 8 establishments, there's a healthy demand for beer and liquor, indicating room for more players. Zip Code 75670 also presents some potential, with 12 establishments and a balanced sales mix that suggests a diverse customer base.

Interesting Patterns and Insights

One interesting pattern is the lower percentage of wine sales across all regions, with none exceeding 8%. This might indicate an opportunity for wine-focused businesses to tap into an underserved market. Additionally, the high concentration of sales in 75605 suggests a bustling area with a loyal customer base, but it also signals fierce competition for newcomers.

Overview of Sales Trends

Over the past year, Harrison's alcohol sales have shown noticeable fluctuations, with January 2025 witnessing the highest receipts at $280,850. This peak is likely driven by New Year's celebrations, highlighting a seasonal pattern where alcohol consumption spikes during holidays. April 2025 also saw a significant increase in sales compared to previous months, indicating a strong start to the spring season.

Establishment Growth and Market Dynamics

The number of establishments has generally trended upwards, with notable growth in April 2025, reaching 21. This increase in outlets suggests a thriving market with growing demand, likely attracting more businesses to the area. A drop in establishments in February 2025 corresponds with a sales slump, indicating potential market saturation or seasonal closures.

Category Performance Insights

Liquor consistently leads in sales, with its highest receipts in December 2024 at $125,152, possibly due to holiday festivities. Conversely, wine sales have remained relatively stable but modest compared to liquor and beer. Beer sales exhibit more volatility, peaking in June 2024 at $75,881, possibly due to summer activities, then dipping in February 2025 during winter.

Seasonal and Monthly Variations

Analyzing the monthly data reveals clear seasonal trends. The winter months, particularly January, show elevated sales across all categories, while summer months like July tend to be quieter, as seen with a 19.7% drop in sales. The variance illustrates the importance of strategic planning for seasonal demand fluctuations.

Implications for Business Strategy

For businesses, understanding these trends is crucial for inventory management and marketing strategies. The consistent demand for liquor suggests it should remain a focal point, while the beer market's volatility requires more agile stock adjustments. The growth in establishments indicates a competitive landscape, pushing for innovation and customer engagement to stand out.