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Nestled in the heart of the Brazos Valley, Bryan, Texas, is a vibrant city known for its rich history and close proximity to Texas A&M University. As part of the rapidly growing Bryan-College Station metropolitan area, Bryan offers a dynamic blend of cultural, educational, and economic activities. This article delves into a comprehensive, data-driven analysis of the city's alcohol sales market, providing valuable insights into consumer behavior and regional trends.

In the first section, we present a detailed table and analysis of Bryan's top alcohol-selling establishments. This overview highlights the key players in the market and their share of sales, offering a glimpse into the competitive landscape. Following this, we explore a breakdown of alcohol sales by zip code, revealing which areas have the highest concentration of sales and what this means for local businesses and residents.

Finally, our monthly trends analysis examines how alcohol sales have evolved over the past year, identifying patterns and shifts in consumer preferences. Whether you're a business owner, resident, or simply curious about the local economy, this report provides a comprehensive look at Bryan's alcohol sales dynamics as of April 2025.

Top 25 Bryan Businesses By June 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Bryan for June 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Twin Peaks
$211,715
$81,174
$2,007
$128,534
2.
Carney's Pub
$118,919
$60,980
$5,564
$52,375
3.
The Angry Elephant
$107,358
$72,359
$1,234
$33,765
4.
The Stella
$86,883
$52,530
$17,500
$16,853
5.
Yesterdays
$76,047
$42,369
$1,261
$32,417
6.
Topgolf
$66,008
$32,612
$2,043
$31,353
7.
Sunbeam Bagels & the Owl
$63,222
$41,292
$2,359
$19,571
8.
Los Cucos Mexican Cafe
$61,168
$43,632
$1,984
$15,552
9.
The Weinberg at Wixon Valley Concessions
$46,316
$37,408
$4,519
$4,389
10.
Rrr Beverages, LLC
$46,268
$24,806
$9,313
$12,149
11.
The Phillips Event Center
$45,025
$19,411
$7,495
$18,119
12.
Miramont Country Club
$39,911
$18,932
$18,362
$2,617
13.
Tilted Pint
$38,763
$16,118
$1,907
$20,738
14.
E11even Bar & Grill
$38,445
$16,735
$0
$21,710
15.
Hush & Whisper
$38,177
$38,177
$0
$0
16.
Christopher's World Grille
$36,264
$16,642
$18,839
$783
17.
Cadillac Ranch
$30,151
$18,279
$397
$11,475
18.
Shipwreck Grill
$28,880
$16,336
$2,592
$9,952
19.
El Toro
$27,123
$10,146
$1,535
$15,442
20.
Buppys Catering
$24,190
$0
$0
$0
21.
Veterans of Foreign Wars Brazos County Post #4692
$23,621
$10,594
$61
$12,966
22.
The Cowboy
$22,214
$0
$0
$0
23.
The Proudest Monkey
$21,982
$15,043
$270
$6,669
24.
Midtown Cigar Lounge and Bar
$19,346
$8,954
$96
$495
25.
Station 36 and the Boiler Room
$17,932
$13,681
$2,174
$2,077

Top Performers in Bryan's Alcohol Scene

Leading the pack in June 2025, Twin Peaks on Earl Rudder Freeway stands out with staggering total receipts of $211,715. Notably, beer sales dominate their revenue at $128,534, showcasing a strong preference for brews among patrons. Their liquor sales also shine, contributing over $81,000 to the total.

Carney's Pub makes a significant mark with $118,919 in total sales, driven mainly by liquor at $60,980. Meanwhile, The Angry Elephant impressively garners $107,358, with liquor sales contributing a hefty $72,359, indicating a strong customer preference for spirits over beer or wine.

Interesting Trends and Insights

The Stella shows a different trend with a balanced approach, particularly excelling in wine sales at $17,500, which is notably high compared to other establishments. Similarly, Christopher's World Grille also emphasizes wine, achieving nearly half of its $36,264 total from wine sales alone.

It's worth noting the performance of Hush & Whisper, with $38,177 entirely from liquor sales, indicating a niche focus on spirits. Meanwhile, Topgolf showcases a balanced distribution between liquor and beer, hinting at a versatile offering that appeals to varied tastes.

Smaller Players Making Waves

Though smaller in scale, Sunbeam Bagels & The Owl shows impressive liquor sales at $41,292, making up the majority of its $63,222 total. This indicates a successful strategy of combining unique offerings with a strong liquor selection.

Lastly, establishments like The Weinberg at Wixon Valley Concessions and RRR Beverages, LLC demonstrate a balanced approach, with liquor and wine sales forming substantial portions of their respective totals, suggesting a steady demand for diverse alcohol options among their clientele.

Bryan Zip Codes By June 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Bryan for June 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
77802
21 $691,302
$354,609
$59,612
$266,060
2.
77803
34 $379,947
$238,091
$18,239
$113,816
3.
77801
11 $302,490
$142,753
$10,315
$126,878
4.
77807
7 $231,482
$113,930
$34,278
$59,084
5.
77808
3 $64,203
$42,654
$5,132
$16,417

Top Sales by Zip Code

Looking at Bryan's alcohol sales for June 2025, the standout performer is Zip Code 77802, boasting total sales of $691,302 from 21 establishments. This area leads the pack with a diverse sales mix where liquor takes the spotlight at 51%, followed by beer at 38%, and wine at 9%. If you're scouting for high-performance areas, 77802 is your go-to place.

Close behind is Zip Code 77803, with sales reaching $379,947 across 34 establishments. This zone shows a strong preference for liquor, which makes up 63% of sales, while beer accounts for 30% and wine a mere 5%. The high liquor sales suggest a potential niche market that could be further explored.

Alcohol Preferences Across Zip Codes

When it comes to alcohol preferences, Zip Code 77808 stands out with an overwhelming 66% of its sales coming from liquor, demonstrating the highest concentration among all zip codes. On the other hand, Zip Code 77807 has the most balanced mix, with liquor at 49%, beer at 26%, and a notable 15% in wine, hinting at a more varied consumer base.

Opportunities for New Establishments

For those looking to open a new establishment, Zip Code 77808 has only 3 establishments, the fewest among all zip codes, suggesting potential room for new players to enter this market. Meanwhile, Zip Code 77801 also presents an interesting opportunity with its relatively small number of establishments (11) compared to its sales volume of $302,490.

Interesting Patterns

One intriguing pattern is the dominance of liquor sales across the board, particularly in zip codes like 77803 and 77808. This could reflect consumer preferences or the types of establishments present in these areas. Additionally, the high number of establishments in Zip Code 77803 (34) relative to its sales suggests a competitive market where differentiation could be key to success.

Bryan Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Bryan. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
Jun 2025 76 $1,669,424
$892,037
$127,576
$582,255
20.8%
May 2025 78 $2,107,500
$1,143,970
$178,052
$707,023
11.4%
Apr 2025 79 $1,892,395
$981,289
$165,110
$713,685
3.3%
Mar 2025 75 $1,956,413
$1,063,648
$156,379
$736,036
19.4%
Feb 2025 76 $1,638,613
$909,510
$180,792
$548,141
1.7%
Jan 2025 83 $1,611,037
$865,003
$136,626
$555,559
10.7%
Dec 2024 82 $1,803,231
$994,090
$172,495
$580,933
2.5%
Nov 2024 82 $1,848,943
$986,750
$180,685
$626,579
2.2%
Oct 2024 83 $1,889,674
$947,747
$191,245
$695,421
22.9%
Sep 2024 83 $1,537,048
$798,277
$126,134
$587,008
14.1%
Aug 2024 83 $1,790,218
$971,858
$162,377
$630,604
22.8%
Jul 2024 81 $1,457,956
$786,184
$110,758
$537,575
0%

Overview of Alcohol Sales in Bryan

The past year has been quite eventful for alcohol sales in Bryan, with some noteworthy highs and lows. May 2025 stood out as the peak month, raking in total receipts of $2,107,500, which was a remarkable 11.37% increase from the previous month. However, June 2025 saw a significant dip, with sales dropping by 20.79% to $1,669,424, indicating a seasonal shift or possible market saturation post the high sales in May.

Seasonal Patterns and Establishment Changes

Throughout the year, there were fluctuations in the number of establishments, ranging from 75 to 83. Notably, the number of establishments slightly decreased in June 2025, which may suggest consolidation or closures following the high sales period in May. Seasonal trends are evident as well, with October 2024 experiencing a substantial surge in sales of 22.94%, likely boosted by fall festivities and holidays.

Sales Mix: Liquor, Wine, and Beer

Liquor consistently led the sales mix across the year, peaking at $1,143,970 in May 2025, which comprised the bulk of the month's total receipts. Wine and beer sales also saw variations, with beer sales notably high in April 2025 at $713,685. Interestingly, wine sales remained relatively stable, though they peaked at $191,245 in October 2024, suggesting a seasonal preference during that period.

Market Implications

These trends highlight a robust demand for liquor, with its sales showing resilience even amidst fluctuations in total receipts. The monthly variations suggest that consumer preferences might be influenced by seasonal events, holidays, and possibly promotional activities. For businesses, understanding these patterns can guide inventory decisions and marketing strategies, ensuring they align with peak demand periods.

Economic Overview

Bryan, Texas, stands as a vibrant hub within the Brazos Valley, buoyed by a diverse economic landscape. The city's economy is anchored by agriculture, education, and manufacturing, with Texas A&M University in neighboring College Station playing a critical role in driving innovation and research. The presence of high-tech industries and startups is on the rise, fostered by a supportive business climate and strategic initiatives aimed at attracting investment.

In recent years, Bryan has experienced steady growth, with the healthcare sector expanding to meet the needs of its growing population. The city has also become a focal point for advanced manufacturing, with companies benefiting from its strategic location between major Texas cities. This economic diversity is complemented by a robust infrastructure that supports business operations and logistics.

Cultural Scene

Bryan boasts a rich cultural scene that reflects its diverse community and history. The city hosts the annual Texas Reds Steak & Grape Festival, which draws thousands to its downtown streets with live music, arts, and culinary delights. The Brazos Valley Symphony Orchestra and The Theatre Company of Bryan-College Station contribute to the city's vibrant performing arts scene, offering a range of performances year-round.

Historical sites such as the Carnegie History Center and the Brazos Valley African American Museum provide insights into the region's past, while the First Friday events transform downtown Bryan into a lively arts and crafts fair, showcasing local artisans and musicians. These cultural offerings make Bryan a dynamic place for residents and visitors alike.

Lifestyle

Bryan's lifestyle is characterized by its blend of small-town charm and urban amenities. Popular neighborhoods such as Miramont and Traditions offer upscale living with access to golf courses and country clubs, while the Historic Downtown District is known for its unique shops, eateries, and entertainment venues. The city's parks and outdoor spaces, like Lake Bryan, offer residents ample opportunities for recreation and relaxation.

The local character is defined by a strong sense of community and hospitality, with residents enjoying a range of activities from farmers markets to community theater. The city's entertainment districts continue to expand, providing a variety of dining, shopping, and nightlife options for all tastes.

Future Outlook

Bryan is poised for continued growth, with several development projects underway to enhance its infrastructure and community amenities. The city's strategic plan emphasizes sustainable growth, focusing on areas like transportation, housing, and public services to accommodate an increasing population. Efforts to revitalize the downtown area are expected to boost economic activity and cultural vibrancy.

In the coming years, Bryan aims to strengthen its position as a regional economic leader, leveraging its educational institutions and tech-friendly environment to attract new businesses and talent. As these plans unfold, Bryan is set to offer even greater opportunities for businesses and investors looking to tap into the dynamic Texas market.