Wise County Alcohol Sales

Top Alcohol Sellers in Wise for August 2025

Leading the pack this August, Rooster's Roadhouse Decatur on Trinity Street pulled in a robust $55,240 in alcohol sales. Their beer sales were particularly strong, accounting for $36,266 of their total receipts. It's clear that Rooster's is a go-to spot for beer enthusiasts in Wise.

Not far behind, Chili's Grill & Bar on Highway 287 showed impressive numbers with $47,072 in total sales. Liquor sales were a significant contributor to their success, making up more than half of their earnings at $26,546. This suggests a strong demand for mixed drinks among their patrons.

The Lost Battalion Association and Marker Cellars both reported zero sales for liquor, wine, and beer, yet they listed impressive total receipts of $44,776 and $44,775, respectively. This could indicate non-alcoholic sales or membership dues contributing to their revenue, which is something to explore for those interested in diverse business models.

The County Seat and Casa Torres, LLC are also noteworthy. Each had substantial liquor sales, with The County Seat earning $26,414 and Casa Torres topping it with $26,908. These figures highlight a preference for spirits among their clientele.

Emerging Trends and Interesting Insights

Interestingly, Trinity Street Coffee Bar is carving out a niche with a blend of coffee and alcohol, bringing in $30,599 in total sales with a focus on liquor. This unique combination could be an emerging trend for other businesses to watch.

While some establishments like Oak and Eden report zero in alcohol sales, they still make the top list, suggesting alternative revenue streams such as merchandise or memberships. This could be a strategic direction for those looking to diversify income sources.

At the lower end of the sales spectrum, Taqueria Los Mirasoles and Newark Oven & Tavern had modest sales, possibly indicating niche or local clientele bases. For new investors or business owners, these spots might represent opportunities for growth or transformation.

Top Performing Zip Codes

Looking at the data from August 2025, it's clear that Zip Code 76234 is leading the pack with total sales of $321,502. This area, with its 13 establishments, accounts for a significant chunk of the overall sales in Wise. It's interesting to note that nearly half of the sales here come from liquor, making it a hotspot for spirit enthusiasts.

Sales Composition by Zip Code

In Zip Code 76426, the sales composition shows a strong preference for liquor as well, though beer also makes up a significant portion. With total sales of $203,050 spread across 10 establishments, this area shows a diverse taste profile among its consumers, albeit with a lesser focus on wine.

Meanwhile, Zip Code 76023 and 76431 both show a similar pattern, with beer leading the way in sales. These areas have only one establishment each, indicating a potentially untapped market for more alcohol vendors, especially given the high percentage of beer sales.

Opportunities for New Establishments

Given the current density of establishments, Zip Codes 76023, 76431, and 76071 could be ripe for new business opportunities. With just one establishment each, there's room for growth, especially in beer sales, which dominate these areas. Entrepreneurs looking to enter the market might find these zip codes appealing for setting up new shops.

Patterns and Insights

Across the board, there's a noticeable trend of liquor and beer being the primary drivers of sales, with wine trailing considerably in all zip codes. This creates an opportunity for businesses to explore ways to boost wine sales, perhaps through targeted promotions or by expanding their wine selection. Overall, Wise demonstrates diverse consumer preferences, but the data suggests a significant gap in wine offerings that could be leveraged by savvy business owners.

Overview of Alcohol Sales in Wise

Over the past year, alcohol sales in Wise have shown some interesting trends, with total receipts peaking in May 2025 at $747,024. This spike can be attributed to the increase in the number of establishments, which jumped to 32, suggesting a seasonal or event-driven demand boost during this month. Conversely, August saw a significant rebound in sales from the July dip, with receipts climbing back to $543,126.

Establishment Dynamics

The number of establishments in Wise fluctuated over the year, which seems to correlate with sales performance. For instance, May saw the highest number of establishments at 32, coinciding with the highest sales. This was followed by a sharp decline in June, with establishments dropping to 26, which also corresponded with a sharp decline in sales by 35.98%. The fluctuations suggest a reactive market where the opening and closing of establishments directly impact sales volumes.

Sales Mix: Liquor, Beer, and Wine

Liquor consistently contributed the largest share of sales, with its peak in March at $251,722, despite total sales being lower in that month compared to May. Beer sales followed suit, with significant sales in May at $198,907, likely driven by social or community activities around that time. Interestingly, wine sales remained relatively stable but modest throughout the year, indicating a smaller yet steady market segment.

Seasonal Trends and Market Implications

The data highlights some clear seasonal patterns, with sales peaking in May and dropping significantly in June. This could suggest that May is a key month for events or festivals in Wise, driving higher alcohol consumption. The market seems to be quite responsive to these seasonal changes, making it crucial for businesses to align their strategies with these peaks and troughs.

Year-Over-Year Insights

Looking at the year-over-year changes, there’s a noticeable upward trend overall, despite the monthly fluctuations. The year began with a modest increase in January, but the real movement started in April, leading up to the May peak. This suggests a recovering or growing market, potentially driven by increased consumer confidence or economic factors encouraging more social activities.

Conclusion

For businesses in Wise, understanding these trends is vital. The data suggests that aligning stock and promotional efforts with seasonal peaks, particularly in May, could be beneficial. Moreover, maintaining a flexible business model that can adapt to the changing number of establishments may help in capitalizing on market dynamics effectively.