Bell County Alcohol Sales

Top Performers in May 2026

In May 2026, MEXICANO GRILL TAQUERIA at 261 Sparta Rd led the charge with total alcohol receipts amounting to $105,255. This establishment saw a substantial portion of its sales from liquor, totaling $75,604, while beer sales came in at $28,988.

Coming in close, TILTED KILT PUB & EATERY at 2900 E Central Texas Expy reported $103,645 in total receipts. Here, beer was the top seller at $56,313, surpassing liquor sales, which were $47,138. This indicates a strong preference for beer among its patrons.

Noteworthy Trends

Interestingly, THE COMMONWEALTH at 11830 W Adams Ave exhibited an overwhelming preference for liquor, accounting for $82,462 of its $98,090 total receipts. In contrast, wine and beer sales were significantly lower, which might reflect their unique drink menu or customer preferences.

BUBBA'S 33 at 3701 E Central Texas Expy also showed a strong performance with $97,907 in total sales, primarily driven by liquor at $63,791. Beer also played a notable role, contributing $33,151 to the overall sales.

Insights and Opportunities

JOHNNY'S STEAKS & BARBEQUE INC at 301 Thomas Arnold Rd displayed a balanced mix of sales with beer slightly outperforming liquor. This could indicate a diverse customer base or a successful pairing of drinks with food offerings.

Another interesting observation is from BAR 1859 at 21 N Main St, which saw a high percentage of its total sales from liquor ($62,178 out of $76,653). This might suggest a niche market focusing on cocktails or spirits that could be worth exploring for other establishments.

Overall, these insights offer valuable information for bar owners and business real estate professionals looking to understand consumer preferences and sales trends in Bell's vibrant nightlife scene.

Top Areas for Alcohol Sales

In May 2026, the highest alcohol sales in Bell were recorded in zip code 76543, reaching $801,578 across 20 establishments. This area showed a strong preference for liquor, which made up 61% of sales, while beer accounted for 37%. Close behind was zip code 76513 with $638,152 in sales from 26 establishments, with liquor also leading the mix at 65%.

Alcohol Preferences Across Zip Codes

Liquor consistently dominated sales across most zip codes, especially in zip codes 76501 and 76542, where it accounted for 70% and 71% of sales, respectively. Interestingly, zip code 78600 showed a unique pattern with a notable 30% of sales from wine, contrasting with other areas where wine sales were minimal.

Opportunities for New Establishments

With a total of 188 establishments spread across 16 zip codes, there are opportunities for new businesses, particularly in zip code 76549, which only has 8 establishments but maintains a healthy sales total of $156,194. Meanwhile, zip codes 76554 and 76534 have minimal competition with only one establishment each, presenting potential for growth.

Interesting Patterns and Insights

It's notable that zip code 76544 recorded zero sales despite having an establishment, indicating a possible gap in service or a unique market condition. Additionally, the dominance of liquor sales across most areas suggests a strong market preference or effective marketing strategies for these products. There may be untapped potential in increasing wine offerings, especially in areas like 78600, where wine already has a significant market share.

Overview of Alcohol Sales Trends in Bell

Over the past 12 months, Bell has experienced some interesting trends in alcohol sales, highlighted by a mix of ups and downs in both sales and the number of establishments. The peak month for total receipts was March 2026, reaching a high of $4,687,165, driven by significant spikes in liquor sales. This suggests a strong seasonality effect, potentially linked to local events or holidays boosting consumption.

Fluctuations in Establishments and Sales Mix

While the number of establishments has generally trended downward from 215 in June 2025 to 187 by May 2026, total receipts have shown resilience, particularly in liquor sales, which consistently make up the largest portion of the sales mix. Liquor accounted for more than half of total sales each month, peaking at $2,927,072 in May 2026. This suggests a robust demand for spirits, possibly due to consumer preferences shifting towards higher-margin products.

Trends in Wine and Beer Sales

Wine sales have remained relatively stable, although they represent the smallest share of the market. Interestingly, beer sales, while fluctuating, have shown a strong presence, particularly in August 2025, with total receipts of $1,599,756. This could indicate seasonal preferences or successful promotional efforts during warmer months when beer consumption typically increases.

Market Implications and Year-Over-Year Insights

Despite a drop in establishments, the overall resilience in total sales suggests that remaining businesses might be capturing a larger share of the market or benefiting from increased consumer spending per visit. Comparing year-over-year data, sales performance in May 2026 (up 5.81% from the previous month) highlights a positive growth trajectory in consumer spending, potentially driven by economic factors or effective marketing strategies.