Victoria Alcohol Sales

Top Performers in Victoria's Alcohol Sales

Leading the pack in Victoria's alcohol sales for November 2025 is CASA LEON CANTINA 1973 with impressive total receipts of $133,246. This establishment shines particularly in liquor sales, raking in $97,802, which is a significant portion of their total earnings. Beer also contributes a solid $33,256 to their revenues.

FROGGY'S GRUB AND PUB takes the second spot with $74,716 in total receipts. Notably, their beer sales slightly edge out liquor, bringing in $37,167 compared to $36,184 from liquor. This might suggest a strong beer preference among their patrons.

Notable Trends and Insights

SHADOW'S BAR and VICTORIA COUNTY AREA GO TEXAN report zero sales across all categories. This anomaly in the data could indicate a temporary closure or reporting issue, which might be worth further investigation for those considering business opportunities or partnerships.

The beer category consistently performs well across various establishments. For instance, BUFFALO WILD WINGS GRILL & BAR stands out with $43,469 in beer sales, indicating a strong demand for beer in a sports bar setting.

Interesting Observations

PALMAS MEXICAN CAFE showcases an impressive focus on liquor, with $45,118 out of their $56,289 total receipts being from liquor sales. This suggests a niche appeal or specialization that might attract liquor enthusiasts.

Meanwhile, CASA JALISCO appears to be a beer-exclusive establishment with all its receipts, totaling $32,754, coming from beer sales. This singular focus could point to a unique market position or customer base preference that other establishments might explore.

Top Performing Zip Code: 77904

Zip code 77904 leads the pack with total sales of $892,872 across 30 establishments. This area shows a strong preference for liquor, which makes up 56% of its sales mix. With a balanced distribution of liquor and beer, this zip code appears to be a hotspot for nightlife and social gatherings.

Rising Competitor: Zip Code 77901

Coming in second, zip code 77901 generated $721,614 in sales from 35 establishments. Here, liquor also dominates the sales mix at 47%, but the area sees a slightly higher interest in beer compared to 77904. With more establishments but slightly lower sales, there may be room for businesses to innovate and capture more of the market.

Potential Growth: Zip Code 77905

Zip code 77905 presents a unique opportunity with total sales of $24,781 from just 3 establishments. Interestingly, beer sales lead here, accounting for 51% of the sales mix. This area could benefit from additional establishments, especially those focusing on wine, which currently sees no sales.

Insights and Opportunities

Overall, liquor is the most popular category across all zip codes, but each area has its distinct preferences. Entrepreneurs might explore opening new venues in zip code 77905 to tap into the underrepresented wine market. Additionally, the higher number of establishments in 77901 suggests a competitive market, highlighting the need for innovative approaches to stand out.

Overview of Alcohol Sales in Victoria

The past year has been quite the ride for alcohol sales in Victoria, with ups and downs that reflect both seasonal patterns and changing consumer preferences. The year kicked off with a dip in sales in January, but things picked up significantly by May, which marked the peak of the year with total receipts hitting $1.79 million. Notably, May saw a surge in liquor and wine sales, suggesting a strong demand possibly linked to celebratory events or holidays during that period.

Seasonal Patterns and Establishment Changes

One interesting trend is the fluctuation in the number of establishments over the year. Starting with 63 in January, the number peaked in April and May at 70 before seeing a gradual decline towards November. This fluctuation could indicate seasonal business openings or closures, likely tied to market demands or operational adjustments. Meanwhile, sales showed a steady climb after the mid-year slump in June, hitting a low point right after May's high.

Sales Mix: Liquor, Beer, and Wine

Liquor consistently dominated the sales mix throughout the year, with its highest receipts recorded in May at $928,730. Meanwhile, beer sales were relatively stable but saw some spikes in March and October, likely driven by sports events or local festivals. Wine sales, although the smallest contributor, showed interesting peaks in December and May, hinting at its role in holiday and special occasion consumption.

Market Insights and Implications

The fluctuating sales and establishment numbers suggest a dynamic market that's responsive to both seasonal and economic factors. The significant increase in total receipts from September to October, for instance, indicates a strong market recovery or a shift in consumer spending habits post-summer. For businesses, these trends highlight the importance of aligning stock and marketing strategies with these predictable patterns to maximize sales opportunities.

Year-over-Year Comparison

While specific year-over-year data isn't provided, the noticeable drop in establishment numbers by the year's end compared to early months could suggest a consolidation phase in the industry. This might mean fewer but more competitive establishments are thriving, possibly offering better services or a wider variety of products. Business owners might want to focus on differentiation and customer experience to stay competitive in this evolving market.