Nestled just north of Austin, Pflugerville, Texas, is a vibrant city known for its rapid growth and community spirit. As one of the key suburban areas in the Greater Austin metropolitan region, Pflugerville's market dynamics offer intriguing insights into local consumer behaviors, particularly in the realm of alcohol sales. This article delves into a comprehensive data-driven analysis of the city's alcohol market, revealing fascinating patterns and trends.
In the first section, we present a detailed table showcasing the top alcohol-selling establishments in Pflugerville. This analysis not only highlights the most popular venues but also provides insights into consumer preferences and spending patterns. Moving on, the article explores a breakdown of alcohol sales by zip code, pinpointing which areas have the highest concentration of sales, offering a geographic perspective on consumption trends.
Finally, a monthly trends analysis uncovers how alcohol sales have evolved over the past year, identifying seasonal variations and shifts in purchasing habits. By examining these elements, readers will gain a deeper understanding of the economic and social factors influencing alcohol sales in Pflugerville, making this a must-read for anyone interested in the dynamics of this bustling Texan city.
Top 25 Pflugerville Businesses By May 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
54th Street Restaurant & Drafthouse
|
$138,655 |
$86,259
|
$12,215
|
$40,181
|
| 2. |
Mavericks
|
$107,549 |
$64,635
|
$6,174
|
$36,740
|
| 3. |
Old Gregg Brewing Company
|
$102,267 |
$53,210
|
$1,916
|
$47,141
|
| 4. |
The Goat
|
$80,084 |
$59,584
|
$4,710
|
$15,790
|
| 5. |
Pflutto's Tavern
|
$75,119 |
$45,331
|
$121
|
$29,667
|
| 6. |
Willie's Grill & Icehouse
|
$73,471 |
$34,988
|
$1,920
|
$36,563
|
| 7. |
Casa Garcia's
|
$68,011 |
$52,011
|
$1,994
|
$14,006
|
| 8. |
Austin's Park N Pizza
|
$54,542 |
$26,475
|
$1,050
|
$27,017
|
| 9. |
Songwriters of Texas Llc- the Whiskey Room
|
$52,219 |
$31,792
|
$0
|
$20,427
|
| 10. |
Lone Star Bar
|
$52,023 |
$29,582
|
$127
|
$22,314
|
| 11. |
Cheddar's Casual Cafe
|
$50,622 |
$43,626
|
$1,310
|
$5,686
|
| 12. |
Spare Time Fun Center
|
$49,707 |
$28,126
|
$1,038
|
$20,543
|
| 13. |
The Victory Tap
|
$49,580 |
$22,746
|
$3,456
|
$23,378
|
| 14. |
Red Rooster's
|
$47,626 |
$28,161
|
$97
|
$19,368
|
| 15. |
Torchy's Tacos
|
$46,781 |
$35,129
|
$9,756
|
$1,896
|
| 16. |
Typhoon Texas
|
$46,481 |
$25,868
|
$0
|
$20,613
|
| 17. |
Hanover's Draught Haus
|
$45,938 |
$25,810
|
$401
|
$19,727
|
| 18. |
Chili's Grill & Bar
|
$45,243 |
$31,068
|
$887
|
$13,288
|
| 19. |
El Taquito
|
$44,571 |
$36,423
|
$0
|
$8,148
|
| 20. |
Masfajitas Restaurant
|
$44,353 |
$36,646
|
$155
|
$7,552
|
| 21. |
Cinemark Tinseltown 20 and Xd
|
$31,208 |
$15,526
|
$8,788
|
$6,894
|
| 22. |
Last Call
|
$30,752 |
$25,349
|
$24
|
$5,379
|
| 23. |
El Rincon Norteno
|
$27,278 |
$18,499
|
$140
|
$8,639
|
| 24. |
Tr3 Snappy Snacks, LLC
|
$25,834 |
$17,676
|
$0
|
$8,158
|
| 25. |
Gen Korean Bbq House
|
$24,992 |
$7,542
|
$706
|
$16,744
|
Top Performers in Pflugerville's Alcohol Scene
The 54th Street Restaurant & Drafthouse leads the pack with impressive receipts totaling $138,655. Their success is largely driven by liquor sales, which amount to $86,259, making it a hotspot for spirits enthusiasts. Wine and beer also contribute significantly, with beer sales reaching $40,181.
Close on its heels, Mavericks recorded total sales of $107,549, with liquor again being the standout at $64,635. Beer sales also played a crucial role, bringing in $36,740, while wine sales were more modest at $6,174.
Noteworthy Trends and Observations
Old Gregg Brewing Company is a standout for its strong beer sales, which at $47,141, nearly match its liquor sales. This indicates a solid following among beer aficionados. Meanwhile, The Goat shows a strong preference for liquor, with nearly 75% of its total sales being liquor-based.
Willie's Grill & Icehouse and Casa Garcia's both exhibit a balanced approach between liquor and beer sales, with notable contributions from both categories. Austin's Park N Pizza, on the other hand, maintains an even split between liquor and beer, showcasing a varied consumer preference.
Unique Insights and Developments
Torchy's Tacos shines as a wine destination, with wine sales of $9,756, which is impressive compared to its peers. Meanwhile, El Taquito and Masfajitas Restaurant have a strong liquor focus, capturing the local market with substantial liquor sales.
Lone Star Bar and Songwriters of Texas LLC - The Whiskey Room emphasize their beer offerings, with both establishments seeing strong beer sales. This could suggest a burgeoning beer culture in Pflugerville, appealing to beer lovers looking for a laid-back atmosphere.
Pflugerville Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| May 2025 | 45 | $1,552,206 |
$958,206
|
$71,703
|
$522,297
|
1.5%
↑
|
| Apr 2025 | 50 | $1,529,410 |
$864,414
|
$60,088
|
$484,387
|
5.1%
↓
|
| Mar 2025 | 45 | $1,612,270 |
$991,138
|
$59,284
|
$537,848
|
36.5%
↑
|
| Feb 2025 | 43 | $1,180,795 |
$737,356
|
$50,629
|
$392,810
|
9%
↓
|
| Jan 2025 | 47 | $1,297,463 |
$773,985
|
$54,480
|
$433,553
|
14.6%
↓
|
| Dec 2024 | 47 | $1,519,704 |
$975,490
|
$65,347
|
$463,867
|
3.5%
↑
|
| Nov 2024 | 48 | $1,467,713 |
$894,013
|
$67,035
|
$491,665
|
4.2%
↑
|
| Oct 2024 | 47 | $1,408,990 |
$871,969
|
$59,853
|
$432,392
|
6.4%
↓
|
| Sep 2024 | 47 | $1,504,745 |
$948,688
|
$63,082
|
$448,199
|
1.8%
↓
|
| Aug 2024 | 47 | $1,531,763 |
$958,866
|
$78,143
|
$491,144
|
2%
↑
|
| Jul 2024 | 48 | $1,501,875 |
$937,452
|
$75,634
|
$488,139
|
0.8%
↓
|
| Jun 2024 | 49 | $1,513,426 |
$945,629
|
$57,736
|
$508,261
|
0%
↑
|
Overview of Alcohol Sales Trends in Pflugerville
Over the past 12 months, Pflugerville's alcohol sales have shown some interesting fluctuations and trends. March 2025 stood out as the peak month, with total receipts hitting $1,612,270, largely driven by liquor sales which reached nearly $1 million. This spike coincides with a period when the number of establishments slightly increased, suggesting a temporary boom in the local market.
Monthly Variations and Seasonal Patterns
Throughout the year, the number of establishments has fluctuated, notably increasing in April 2025 but subsequently dropping by May. Despite these changes, total sales have shown resilience, demonstrating a slight increase from April to May. Interestingly, there is a noticeable dip in sales in February 2025, possibly indicating a post-holiday slump. However, the rise in March suggests a recovery, perhaps driven by events or seasonal factors like spring celebrations.
Sales Mix: Liquor, Wine, and Beer
Liquor consistently leads the sales mix, accounting for over half of the total receipts each month. This trend suggests a strong preference among consumers in Pflugerville for spirits over wine and beer. Beer sales have remained stable, typically capturing the second spot in the sales mix, while wine sales, though steady, contribute the least. The increase in wine sales from April to May indicates a growing interest that could be worth exploring for niche markets.
Market Implications
The data suggests that while the number of establishments can vary, the demand for alcohol remains robust. The strong performance in March 2025 highlights potential opportunities during peak months, possibly tied to local events or holiday seasons. Businesses could benefit from examining these trends to optimize inventory and marketing strategies around key periods. The dominant preference for liquor also indicates opportunities for premium spirit offerings, while the steady interest in beer and wine suggests avenues for diversification.
Economic Overview
Pflugerville, Texas, has evolved from a small farming community into a vibrant economic hub. The city's strategic location, nestled between Austin and Round Rock, has attracted a diverse array of industries, including technology, manufacturing, and retail. Pflugerville is home to several business parks, such as the 130 Commerce Center, which houses numerous companies that contribute to the area's economic vitality. The city's pro-business climate, characterized by favorable tax incentives and robust infrastructure, continues to draw both startups and established enterprises, fueling economic growth and innovation.
With a population that has more than doubled in the past two decades, Pflugerville is also witnessing a surge in residential and commercial developments. This growth is supported by an educated workforce and a strong public school system, making it an attractive location for families and businesses alike. The city's economic landscape is further bolstered by regional transportation projects, which enhance connectivity and accessibility, crucial factors for sustaining long-term economic expansion.
Cultural Scene
Pflugerville offers a rich tapestry of cultural events and attractions that reflect its dynamic community spirit. The Pflugerville Pfall Chili Pfest is a local favorite, drawing residents and visitors alike to enjoy spicy chili and live music. Another highlight is the Deutschen Pfest, an annual celebration of the city's German heritage, featuring parades, food stalls, and family-friendly activities.
The city also boasts a thriving arts scene, with the Pflugerville Arts Council promoting various art installations, performances, and exhibitions throughout the year. The Pflugerville Public Library serves as a cultural hub, hosting a variety of events and workshops that cater to diverse interests and age groups. These cultural offerings not only enrich the community but also enhance the city's appeal as a vibrant place to live and work.
Lifestyle
Pflugerville's neighborhoods are a mix of suburban charm and modern amenities, offering residents a high quality of life. Communities such as Falcon Pointe and Blackhawk are known for their well-planned layouts, featuring parks, trails, and recreational facilities that encourage an active lifestyle. The city's commitment to green spaces is evident in places like Lake Pflugerville, a popular destination for kayaking, fishing, and picnicking.
For entertainment, the Stone Hill Town Center serves as the city's primary shopping and dining district, providing a variety of retail options and eateries. Additionally, Pflugerville's proximity to Austin allows residents to easily access the vibrant music and arts scene of the capital city. This blend of suburban tranquility and urban excitement makes Pflugerville an appealing choice for those seeking a balanced lifestyle.
Future Outlook
Looking ahead, Pflugerville is poised for continued growth and development. The city's comprehensive planning efforts focus on sustainable expansion, with initiatives aimed at enhancing transportation infrastructure and expanding public services. Projects like the upcoming Pecan District, a mixed-use development, are set to transform the city's landscape with new residential, commercial, and recreational spaces.
As Pflugerville continues to attract new residents and businesses, its strategic focus on smart growth and community engagement ensures that it remains a desirable place to live and invest. With a solid foundation in place, the city is well-positioned to thrive in the coming years, offering a dynamic environment that supports economic prosperity and cultural richness.