San Angelo Alcohol Sales

Top Performers in San Angelo's Alcohol Sales

Taking the lead in September 2025, City Limits on S Bryant Blvd stands out with total receipts of $121,890. This venue shows a strong preference for liquor sales, which account for a whopping $82,135, while beer follows with $38,278. Wine sales, however, are minimal at just $1,477.

Close on its heels is Shenanigan's Bar on Sherwood Way, with total sales of $118,108. Shenanigan's boasts a significant beer following, with beer sales reaching $64,719, surpassing liquor sales of $52,868. Wine remains a small player here, with sales at $521.

Beer and Liquor Standouts

Twin Peaks on Knickerbocker Rd also demonstrates a strong beer preference, achieving $67,638 in beer sales out of a total of $105,193. Liquor sales are not far behind at $36,695, but wine is modest at $860. Similarly, Fiddlestrings Bar & Patio on Arden Rd shows a balanced approach with liquor at $53,500 and beer at $40,859, despite having minimal wine sales.

The Parrot's Head Tavern impresses with its strong liquor sales of $60,451 out of a $87,256 total. This venue, on W Avenue N, shows less interest in beer compared to others, with $26,644 in sales, while wine remains negligible.

Trends and Insights

It's noteworthy that venues like Ranch 125 and Mil Amores Cantina & Mexican Grill report zero wine sales, focusing solely on liquor and beer. Ranch 125 earned $41,142 from liquor and $32,951 from beer, while Mil Amores boasts a substantial $44,167 in liquor sales.

Interestingly, Buffalo Wild Wings Grill and Bar and Texas Roadhouse both have strong beer sales, with $50,193 and $32,586 respectively, despite being known for their extensive food menus. This trend suggests that patrons are enjoying a cold beer alongside their meals.

Smaller Players with Unique Offerings

In the mid-tier, venues like Cork & Pig Tavern and The Penny Tap House show a more balanced distribution among liquor, wine, and beer sales. Cork & Pig, in particular, stands out with a significant portion of its $61,838 total coming from wine sales at $17,569.

Finally, La Sirena Cocktails is notable for its liquor dominance, with $35,767 out of its total $38,960 in receipts, showing a clear niche in the cocktail market at its Concho Ave location.

Top Performing Areas for Alcohol Sales

In September 2025, San Angelo's alcohol sales reached a whopping $2,219,941 across four zip codes. Leading the charge, zip code 76903 accounted for a significant portion of this total, with sales of $934,457. This area not only boasts the highest sales but also has the most establishments, with 42 locations contributing to its dominance in the market.

Alcohol Sales by Type Across Zip Codes

When it comes to the type of alcohol sold, there are some intriguing variations. In zip code 76903, liquor is king, making up 58% of sales, while beer and wine trail behind. Meanwhile, zip code 76901 shows a more balanced mix, with beer almost neck and neck with liquor at 44%. Interestingly, zip code 76905 stands out for its overwhelming preference for beer, which makes up 95% of its sales, indicating a unique market dynamic.

Opportunities for New Establishments

With 89 establishments spread across the city, there are opportunities for new businesses, particularly in areas like zip code 76905, which currently has only three establishments. Given the high percentage of beer sales, a new venue focusing on craft beers or a beer garden could potentially thrive in this area. Additionally, zip code 76904, with its balanced sales mix and 22 establishments, might benefit from a specialized wine shop, given the higher percentage of wine sales compared to other areas.

Additional Insights

One interesting pattern is the citywide preference for liquor, which dominates sales in three out of the four zip codes. This trend suggests that new establishments might benefit from focusing on premium liquor offerings or cocktail experiences. Furthermore, the stark contrast in beer sales in zip code 76905 indicates a niche market that could be further explored with targeted marketing or events centered around beer culture.

Overall Sales Trends

Over the past year, alcohol sales in San Angelo have shown some interesting fluctuations. April 2025 stood out as a peak month, with total receipts reaching an impressive $2,888,870. This surge was driven by a significant increase in both the number of establishments and consumer demand. However, by September, sales had cooled down, dropping by 10.78% from August, reflecting a typical post-summer slowdown.

Seasonal Patterns

The data reveals clear seasonal patterns, with sales spiking during the spring and summer months. Spring, particularly April, saw the highest sales, likely due to outdoor events and celebrations. Conversely, the winter months, while still robust, saw a slight dip in sales, with January experiencing a notable 16.68% decrease from December’s holiday peak.

Liquor, Wine, and Beer Dynamics

Liquor consistently dominated the sales mix, accounting for the largest share of receipts each month. April again was a standout month for liquor sales, reaching $1,514,554. Beer sales also followed a similar trend, peaking during warmer months, while wine sales, although the smallest category, showed relative stability with minor fluctuations.

Market Indicators

The rise and fall in the number of establishments over the year suggest a dynamic market adapting to seasonal demand. April's 12.99% increase in establishments corresponds with the sales peak, indicating a responsive market. This fluidity, coupled with changing consumer preferences, points to opportunities for businesses to tailor their offerings strategically throughout the year.

Year-Over-Year Observations

Comparing year-over-year data, there is a noticeable increase in overall sales, suggesting a growth trend in the market. The upward shift in sales receipts, particularly during peak months, indicates a healthy demand for alcohol in San Angelo, providing a promising landscape for new and existing businesses to capitalize on these trends.