Nestled along the Gulf Coast, Matagorda, Texas, is a charming blend of coastal beauty and small-town allure, attracting both locals and tourists alike. Known for its vibrant community and scenic landscapes, Matagorda plays a unique role in the state's tapestry, offering a snapshot of Texas's diverse culture. As we delve into the local alcohol sales market, this data-driven analysis sheds light on the economic pulse of the city.
In this article, we begin with a comprehensive table and analysis of the top alcohol-selling establishments in Matagorda, providing insights into which venues lead the market. Following this, a detailed breakdown of alcohol sales by zip code will reveal the areas with the highest concentration of sales, offering a glimpse into local consumption patterns. Finally, a monthly trends analysis will explore how alcohol sales have evolved over the past year, highlighting key shifts and seasonal influences.
Through this exploration, readers will gain a deeper understanding of Matagorda's unique alcohol sales landscape, backed by the latest data as of April 2025. Whether you are a resident, business owner, or simply curious about local economic trends, these insights offer valuable perspectives on the dynamics shaping Matagorda's market.
Top 25 Matagorda Businesses By July 2026 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
George's
|
$164,227 |
$86,127
|
$1,702
|
$76,398
|
| 2. |
Tia Juanita's Fish Camp Waco
|
$138,070 |
$75,244
|
$1,390
|
$61,436
|
| 3. |
George's Restaurant & Bar
|
$120,053 |
$60,024
|
$1,996
|
$58,033
|
| 4. |
Blacks Beverage Co
|
$118,833 |
$66,894
|
$34,969
|
$16,970
|
| 5. |
Hotel Herringbone, LLC
|
$107,553 |
$76,180
|
$15,213
|
$16,160
|
| 6. |
La Fiesta Restaurant
|
$105,463 |
$92,345
|
$673
|
$12,445
|
| 7. |
Jorge's Cantina
|
$92,617 |
$77,896
|
$1,624
|
$13,097
|
| 8. |
Oakley's
|
$90,538 |
$50,544
|
$239
|
$39,755
|
| 9. |
Hot Concession Services
|
$84,892 |
$41,619
|
$3,425
|
$39,848
|
| 10. |
Cricket Grill and Draft House
|
$83,573 |
$40,513
|
$1,061
|
$41,999
|
| 11. |
Truelove
|
$79,862 |
$63,435
|
$282
|
$16,145
|
| 12. |
Bubba's 33
|
$78,237 |
$35,392
|
$643
|
$42,202
|
| 13. |
Clicks Billiards
|
$76,602 |
$43,872
|
$168
|
$32,562
|
| 14. |
Ninfa's Waco
|
$71,767 |
$57,986
|
$908
|
$12,873
|
| 15. |
Ridgewood Country Club
|
$70,364 |
$50,094
|
$11,523
|
$8,747
|
| 16. |
Topgolf Waco
|
$69,737 |
$35,532
|
$998
|
$33,207
|
| 17. |
Hotel 1928
|
$69,477 |
$41,668
|
$23,261
|
$4,548
|
| 18. |
The Salty Dog Bar & Grill
|
$68,731 |
$36,897
|
$3,298
|
$28,536
|
| 19. |
Camp Fimfo - Waco
|
$66,056 |
$42,781
|
$360
|
$22,915
|
| 20. |
Barnett's Pub
|
$62,684 |
$34,729
|
$2,449
|
$25,506
|
| 21. |
Texas Roadhouse
|
$62,636 |
$31,281
|
$1,960
|
$29,395
|
| 22. |
Chuy's #6016
|
$61,549 |
$52,347
|
$497
|
$8,705
|
| 23. |
Bj's Restaurant and Brewhouse
|
$59,886 |
$26,840
|
$6,965
|
$26,081
|
| 24. |
Ac Hotel by Marrott
|
$58,464 |
$34,207
|
$7,899
|
$16,358
|
| 25. |
Dodge City Saloon
|
$57,864 |
$40,333
|
$450
|
$17,081
|
Top Performers in Matagorda's Alcohol Sales
George's at 1925 Speight Ave leads the pack with impressive total receipts of $164,227. Their sales are driven heavily by liquor and beer, with liquor accounting for $86,127 and beer bringing in $76,398. It's clear that George's has a strong appeal in both these categories, making it a top destination for drink enthusiasts.
Tia Juanita's Fish Camp Waco follows closely with $138,070 in total receipts. Their sales are also dominated by liquor, contributing $75,244, while beer sales reached $61,436. The focus on these two categories suggests a strong customer preference for a hearty drink selection at this venue.
Notable Trends and Insights
George's Restaurant & Bar on Hewitt Dr made a notable mark with $120,053 in total sales, maintaining a balanced sale between liquor ($60,024) and beer ($58,033). This balance could indicate a diverse clientele enjoying both beverages equally.
La Fiesta Restaurant stands out with a remarkable $92,345 in liquor sales out of their $105,463 total. This emphasizes a strong inclination towards spirits among their patrons, setting them apart from other establishments with a more varied drink portfolio.
Interesting Developments
A unique player in the mix, Blacks Beverage Co at 228 S 8th St, showcases a significant wine presence with $34,969 in wine sales, the highest among the top establishments. This is a notable contrast to the predominantly liquor-focused sales of other bars.
Hotel Herringbone also makes an impact with $107,553 in total receipts, featuring a substantial liquor sale segment of $76,180. Their wine sales are also strong at $15,213, indicating a well-rounded beverage offering that appeals to different tastes.
Matagorda Zip Codes By July 2026 Alcohol Sales
| # | Zip Code | Establishments | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|---|
| 1. |
76701
|
35 | $1,191,187 |
$767,126
|
$126,402
|
$297,659
|
| 2. |
76710
|
34 | $1,162,280 |
$764,933
|
$64,439
|
$332,908
|
| 3. |
76706
|
31 | $803,361 |
$431,442
|
$62,519
|
$307,744
|
| 4. |
76712
|
22 | $664,392 |
$372,414
|
$84,179
|
$207,799
|
| 5. |
76711
|
10 | $254,943 |
$121,593
|
$8,120
|
$125,230
|
| 6. |
76708
|
11 | $243,746 |
$149,790
|
$2,611
|
$91,345
|
| 7. |
76705
|
9 | $192,896 |
$112,691
|
$2,621
|
$77,584
|
| 8. |
76643
|
6 | $125,796 |
$71,651
|
$877
|
$53,268
|
| 9. |
76704
|
6 | $119,440 |
$66,005
|
$18,470
|
$34,965
|
| 10. |
76691
|
2 | $20,520 |
$9,497
|
$348
|
$10,675
|
| 11. |
76682
|
1 | $18,696 |
$10,168
|
$22
|
$8,506
|
| 12. |
76657
|
2 | $13,624 |
$6,459
|
$11
|
$7,154
|
| 13. |
76707
|
2 | $8,960 |
$3,972
|
$0
|
$4,988
|
| 14. |
76655
|
1 | $6,163 |
$1,849
|
$0
|
$4,314
|
| 15. |
76664
|
2 | $2,759 |
$1,551
|
$0
|
$1,208
|
Top Performing Zip Codes
When looking at alcohol sales in Matagorda for July 2026, the zip codes 76701 and 76710 stand out as the top performers. Both areas boast sales exceeding $1 million, with 76701 leading at $1,191,187 and 76710 following closely behind at $1,162,280. These two zip codes also have the highest number of establishments, suggesting a thriving market for alcohol sales.
Alcohol Sales Mix
Across the board, liquor takes the lead in sales, particularly in the top-performing areas. For instance, in zip code 76701, liquor accounts for 64% of total sales, while in 76710, it comprises 66%. Interestingly, beer sales are highest in zip codes such as 76655, where beer makes up 70% of the sales, highlighting a potential niche for beer-focused establishments in certain areas.
Opportunity for New Establishments
With 174 total establishments spread across 15 zip codes, there might be room for growth in areas like zip code 76711, where only 10 establishments generated $254,943 in sales. Similarly, zip codes with fewer establishments, such as 76705 and 76708, show promising sales figures, hinting at the potential for new businesses to enter the market.
Interesting Patterns and Insights
One intriguing pattern is the variance in wine sales, which are notably low across most zip codes. The highest percentage of wine sales is in 76712 at 13%, suggesting a potential for growth in wine offerings. Additionally, areas with fewer establishments but decent sales, like zip code 76643, may benefit from increased competition and diversity in product offerings.
Matagorda Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Jul 2026 | 174 | $4,828,763 |
$2,891,141
|
$370,619
|
$1,565,347
|
5.6%
↓
|
| Jun 2026 | 186 | $5,115,586 |
$2,855,305
|
$409,788
|
$1,439,743
|
18.1%
↓
|
| May 2026 | 186 | $6,249,610 |
$3,588,057
|
$488,857
|
$1,712,479
|
10.7%
↑
|
| Apr 2026 | 185 | $5,647,999 |
$3,241,121
|
$454,834
|
$1,664,829
|
0.8%
↑
|
| Mar 2026 | 188 | $5,602,093 |
$3,196,860
|
$406,710
|
$1,669,447
|
11.9%
↑
|
| Feb 2026 | 185 | $5,005,687 |
$2,972,326
|
$440,256
|
$1,490,722
|
13.1%
↑
|
| Jan 2026 | 190 | $4,426,146 |
$2,577,885
|
$343,011
|
$1,405,435
|
18%
↓
|
| Dec 2025 | 188 | $5,396,187 |
$3,222,315
|
$469,939
|
$1,542,295
|
7.2%
↑
|
| Nov 2025 | 189 | $5,032,752 |
$2,872,308
|
$448,514
|
$1,494,937
|
7.6%
↓
|
| Oct 2025 | 188 | $5,448,712 |
$3,097,050
|
$457,305
|
$1,716,150
|
7%
↑
|
| Sep 2025 | 191 | $5,092,489 |
$3,009,672
|
$386,202
|
$1,638,752
|
11.6%
↓
|
| Aug 2025 | 187 | $5,760,715 |
$3,310,758
|
$418,207
|
$1,772,988
|
0%
↑
|
Overall Sales Trends
Over the past year, Matagorda's alcohol sales have experienced quite a rollercoaster ride with some noticeable shifts. The data shows a peak in sales during May 2026, where total receipts hit a high of $6,249,610. This was likely driven by various seasonal factors or events during that time. However, by July 2026, sales had decreased to $4,828,763, marking a significant dip of 5.61% from the previous month.
Seasonal Patterns and Monthly Changes
The data suggests a seasonal pattern, with sales typically spiking towards the end of the year, as seen in December 2025, and again in May 2026. These peaks could be associated with holiday festivities and the start of summer, respectively. Conversely, the start of the year in January 2026 saw a notable drop in sales, falling by 17.98%, which might reflect post-holiday spending fatigue.
Category Breakdown: Liquor, Wine, and Beer
Looking at the sales mix, liquor consistently leads the pack, with receipts ranging from $2.57 million to $3.58 million. This dominance suggests a strong preference for spirits in the region. Beer sales, while lower than liquor, showed resilience, especially in May 2026 when they peaked at $1.71 million. Wine, although the least significant in terms of sales volume, has maintained a steady presence, with a minor increase in certain months like May and December, hinting at a niche but stable market segment.
Market Insights and Business Implications
For businesses, these trends highlight the importance of capitalizing on peak sales periods, such as the end of the year and early summer, to maximize revenue. The consistent demand for liquor suggests that establishments might benefit from expanding their spirits offerings or hosting related events. Additionally, the increase in beer sales during certain months suggests opportunities for craft beer promotions or seasonal brews to attract more customers.
Establishment Dynamics
Interestingly, the number of alcohol-selling establishments fluctuated slightly, with the most significant drop in July 2026. This decrease could indicate market consolidation or closures, potentially impacting consumer accessibility and competition. Monitoring these changes can provide insights into market health and opportunities for new entrants looking to fill any gaps left by exiting businesses.
Economic Overview
Matagorda, Texas, is a small coastal community that thrives on a diverse economic base. The region's economy is prominently supported by agriculture, with rice farming and cattle ranching being traditional staples. Additionally, Matagorda's proximity to the Gulf of Mexico bolsters a robust fishing industry, contributing to the local economy and providing fresh seafood to regional markets.
Recently, the area has seen an uptick in interest from renewable energy companies, particularly in wind and solar energy. The open landscapes and abundant sunshine make it an attractive location for sustainable energy projects. This evolving sector is drawing investment and creating new job opportunities, contributing to a positive business climate.
Cultural Scene
Matagorda is rich in cultural experiences, with a community spirit that's celebrated through various events and festivals. The annual Matagorda Seafood Fest is a highlight, attracting visitors who enjoy local seafood delicacies, live music, and family-friendly activities. This festival not only showcases the region's culinary offerings but also its vibrant cultural tapestry.
Historical attractions such as the Matagorda County Museum offer insights into the area's heritage, providing residents and tourists alike with a chance to explore local history. The museum features exhibits detailing the county's development, from its early settlement days to its current status.
Lifestyle
The lifestyle in Matagorda offers a blend of coastal charm and rural tranquility. Popular neighborhoods like Matagorda Beach provide scenic waterfront living with easy access to the Gulf's natural beauty. These areas are particularly appealing to those seeking a laid-back lifestyle with opportunities for fishing, boating, and beachcombing.
For entertainment, residents and visitors can explore local parks and nature reserves, such as the Matagorda Bay Nature Park, which offers camping, birdwatching, and kayaking. The community's character is defined by its welcoming atmosphere and a slower pace of life that prioritizes quality of living over the hustle and bustle of urban centers.
Future Outlook
Looking ahead, Matagorda is poised for continued growth, driven by strategic development initiatives and investments in infrastructure. Plans to enhance connectivity and access to the region are underway, which are expected to facilitate economic expansion and attract new businesses.
Furthermore, the increasing interest in renewable energy is likely to spur additional development, positioning Matagorda as a hub for sustainable innovation. With a strong foundation in both traditional and emerging industries, the future outlook for Matagorda is promising, offering numerous opportunities for investors and entrepreneurs.