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Located in the heart of the Rio Grande Valley, Edinburg, Texas, stands as a vibrant city known for its cultural diversity and economic growth. As the county seat of Hidalgo County, Edinburg is a pivotal hub for commerce and education, with a rich tapestry of local businesses, including a dynamic alcohol sales market. This article delves into a comprehensive, data-driven analysis of alcohol sales across the city, providing valuable insights into local consumption patterns and business performance.

In this report, we first present a table and in-depth analysis of the top alcohol-selling establishments in Edinburg, revealing which venues are leading the market. Next, we offer a breakdown of alcohol sales by zip code, highlighting the areas with the highest concentration of sales and what that means for local demographics and economic activity. Finally, a monthly trends analysis tracks how alcohol sales have shifted over the past year, offering a clear picture of seasonal variations and overall growth trends.

Top 25 Edinburg Businesses By November 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Edinburg for November 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
University Food Services, Inc.
$124,747
$47,701
$207
$76,839
2.
Walk-ons Bistreaux & Bar
$95,416
$30,990
$3,470
$60,956
3.
R B L Tex-mex Lounge Inc
$94,138
$51,161
$1,578
$41,399
4.
Pedro's Tacos & Tequila Bar
$80,120
$0
$0
$0
5.
Chilis Grill & Bar
$74,560
$44,475
$446
$29,639
6.
Texas Roadhouse
$65,843
$23,928
$1,259
$40,656
7.
University Drafthouse, LLC
$63,886
$34,278
$751
$28,857
8.
Buffalo Wings & Rings
$57,190
$17,870
$91
$39,229
9.
Bert Ogden Arena
$55,370
$25,403
$550
$29,417
10.
Casa Jardin
$44,776
$0
$0
$0
11.
Edinburg Chamber of Commerce
$44,776
$0
$0
$0
12.
University Food Services, Inc
$42,465
$16,285
$978
$25,202
13.
Fast Eddie's
$39,774
$17,863
$18
$21,893
14.
Applebee's Neighborhood Grill & Bar
$33,240
$16,510
$538
$16,192
15.
Palenque Grill
$32,582
$20,878
$664
$11,040
16.
Barrel House Kitchen + Bar
$31,687
$17,758
$764
$13,165
17.
Edinburg Arts Foundation
$31,028
$0
$0
$580
18.
Sidebar
$30,957
$21,909
$8,136
$912
19.
The Wings Sports Bar
$28,310
$12,671
$0
$15,639
20.
The Cattle Baron Restaurant
$26,034
$10,414
$0
$15,620
21.
Woodreauxs Bar and Grill
$25,962
$7,733
$110
$18,119
22.
Peacock's Shot Bar
$24,412
$16,906
$0
$7,506
23.
Alleycatz Bar & Pizza
$23,567
$13,122
$96
$10,349
24.
The Citrus Garden
$16,475
$0
$0
$0
25.
Carmike 20
$14,920
$14,920
$0
$0

Top Performers in Edinburg's Alcohol Scene

Leading the pack in November 2025 is University Food Services, Inc. at 920 N Sugar Rd, boasting total receipts of $124,747. Their impressive sales are driven largely by beer, which accounts for $76,839 of their revenue. Liquor sales also contribute significantly at $47,701, while wine sales are minimal.

Close behind is Walk-Ons Bistreaux & Bar on E Trenton Rd, with total receipts of $95,416. This establishment has a well-rounded sales mix, with beer sales at $60,956 and liquor contributing $30,990. Their wine sales, although lower, add a nice touch to their overall offerings.

Noteworthy Trends and Insights

R B L Tex-Mex Lounge Inc. on W Owassa Rd is another strong contender with $94,138 in total receipts, primarily from liquor at $51,161. Their focus on liquor over beer and wine may indicate a preference for cocktails or spirits among their patrons.

Interestingly, Pedro's Tacos & Tequila Bar and Casa Jardin recorded zero sales in liquor, wine, and beer, suggesting possible operational changes or temporary closures during November. This is a notable deviation from their usual sales activity.

Mid-Tier and Emerging Players

Chili's Grill & Bar and Texas Roadhouse continue to maintain a solid presence with receipts of $74,560 and $65,843, respectively. Both establishments show a balanced approach to liquor and beer sales, which might appeal to a diverse customer base.

Among the mid-tier establishments, University Drafthouse, LLC and Buffalo Wings & Rings are notable for their beer sales, making up a significant portion of their revenues. This trend underscores the ongoing popularity of beer among Edinburg's residents and visitors.

Opportunities for Growth

While some establishments like The Citrus Garden and Carmike 20 have minimal or no beer sales, their focus on specific segments could signal niche opportunities. For new entrants or existing businesses looking to diversify, understanding these dynamics can help tailor offerings to meet market demand.

Edinburg Zip Codes By November 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Edinburg for November 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
78539
32 $862,819
$356,689
$20,554
$354,195
2.
78541
9 $284,912
$76,686
$249
$116,278
3.
78542
8 $155,953
$65,710
$1,638
$74,563

Top Performing Zip Code

In Edinburg, the zip code 78539 is the clear leader in alcohol sales for November 2025, raking in a whopping $862,819 across 32 establishments. This area accounts for over 66% of the total sales, making it a hotspot for alcohol-related business. With such a high sales volume, it seems to be the go-to place for residents seeking a drink.

Sales Mix Variations

When it comes to the types of alcohol sold, there are distinct preferences across the zip codes. In 78539, the sales are evenly split between liquor and beer, both at 41%, with a negligible 2% going to wine. Meanwhile, 78542 shows a significant preference for beer, which makes up 48% of sales, followed by liquor at 42%. Interestingly, 78541 has no recorded sales of wine, focusing almost entirely on liquor and beer.

Opportunities for New Establishments

With 49 establishments spread across three zip codes, there's potential for new entrants in the market, especially in areas with fewer outlets. Zip code 78541, with only 9 establishments, presents an opportunity for new businesses to tap into the local market. Given its substantial sales of $284,912, there might be room for growth and competition here.

Interesting Patterns and Insights

One intriguing aspect of the data is the low wine sales across all zip codes, particularly in 78541 where it's non-existent. This could indicate an untapped market segment for wine enthusiasts. Additionally, the even distribution of liquor and beer sales in 78539 suggests a diverse customer base with varying preferences, which could be a key consideration for businesses looking to expand their offerings.

Edinburg Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Edinburg. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
Nov 2025 49 $1,303,684
$499,085
$22,441
$545,036
6.1%
Oct 2025 47 $1,389,105
$630,112
$25,689
$671,398
6%
Sep 2025 45 $1,477,686
$716,514
$25,368
$715,393
55.7%
Aug 2025 43 $948,891
$437,826
$22,163
$472,417
9.2%
Jul 2025 42 $1,044,980
$510,870
$54,193
$476,934
20.2%
Jun 2025 43 $869,353
$418,967
$19,529
$427,873
29.8%
May 2025 43 $1,237,736
$565,810
$35,652
$554,662
17%
Apr 2025 41 $1,057,652
$514,725
$21,221
$521,706
8.5%
Mar 2025 39 $1,155,496
$541,691
$19,286
$582,944
16.7%
Feb 2025 40 $989,958
$507,690
$19,116
$463,152
2.9%
Jan 2025 42 $1,019,214
$518,021
$23,063
$478,130
8.6%
Dec 2024 43 $1,115,305
$582,118
$27,974
$505,213
0%

Overview of Alcohol Sales Trends in Edinburg

Over the past year, Edinburg's alcohol sales have shown some intriguing trends, reflecting both seasonal influences and shifting consumer preferences. The standout month was September 2025, which saw a remarkable peak with total receipts hitting $1,477,686. This surge represents a massive 55.73% increase from the previous month, likely driven by local events or seasonal festivities that boosted liquor and beer sales significantly.

Monthly Patterns and Establishment Growth

Despite the high in September, the months following witnessed a decline in total receipts, with November 2025 seeing a 6.15% drop from October. Interestingly, while sales have shown some fluctuation, the number of establishments has generally been on the rise, increasing from 39 in March 2025 to 49 by November 2025. This suggests a growing market with more players entering the scene, possibly catering to niche segments or offering unique experiences to attract customers.

Sales Mix: Liquor, Beer, and Wine

When breaking down the sales mix, liquor consistently outperformed wine, although beer often rivaled liquor in terms of sales volume. September's sales were heavily skewed towards liquor and beer, with both nearing the $715,000 mark. However, the end of the year showed a gradual decrease in liquor sales, which fell to $499,085 by November 2025. Meanwhile, wine, despite remaining the least significant category, saw minor fluctuations, peaking in July with $54,193.

Implications for the Market

The data indicates that while there is a steady interest in beer and liquor, the market is beginning to saturate with new establishments. The periodic spikes in sales suggest that local events significantly influence consumer behavior. For businesses looking to capitalize on these trends, aligning marketing efforts with local festivals and exploring innovative offerings, especially in the growing beer segment, could prove beneficial.

Economic Overview

Edinburg, Texas, serves as a dynamic hub in the Rio Grande Valley, supported by a diverse economy that blends education, healthcare, and agriculture. The city is home to the University of Texas Rio Grande Valley, which not only contributes significantly to the local economy but also fosters a vibrant business climate by producing a skilled workforce. Additionally, the healthcare sector is robust, with several major medical facilities providing employment and attracting businesses to the region.

Agriculture remains a cornerstone of Edinburg's economic landscape, with citrus fruits, vegetables, and cotton being primary products. Moreover, Edinburg benefits from its strategic location near the U.S.-Mexico border, facilitating trade and attracting businesses looking to tap into both domestic and international markets. Recent trends indicate a growth in technology and innovation sectors, signaling a promising diversification of the local economy.

Cultural Scene

Edinburg boasts a rich cultural scene that reflects its diverse community and deep-rooted traditions. The city hosts several annual events, such as the Fiesta Edinburg, which celebrates the region's heritage with music, parades, and local cuisine. The Museum of South Texas History offers insights into the area's past, drawing visitors interested in learning about the unique history of the Rio Grande Valley.

Art enthusiasts are drawn to the Edinburg Arts Foundation, which supports various local artists and cultural initiatives. The city's commitment to arts and culture is further demonstrated by the numerous galleries and cultural festivals that take place throughout the year, making Edinburg a vibrant center for cultural expression.

Lifestyle

Edinburg offers a unique blend of urban and rural lifestyles, providing residents and visitors with a variety of experiences. The city features several popular neighborhoods, such as the historic downtown area, which is known for its charming architecture and local shops. For those seeking entertainment, Edinburg's entertainment district offers a wide range of dining, shopping, and recreational activities.

Residents enjoy the city's numerous parks and outdoor spaces, which provide opportunities for recreation and relaxation. The local character of Edinburg is defined by its friendly community and strong sense of tradition, making it an appealing place for families and individuals alike.

Future Outlook

Edinburg is poised for continued growth and development, with several initiatives aimed at enhancing infrastructure and attracting new businesses. The city's strategic development plans focus on expanding transportation networks and fostering innovation through technology hubs and business incubators. These efforts are expected to drive economic growth and create new opportunities for residents and investors.

As Edinburg continues to evolve, it is becoming increasingly attractive to businesses looking to capitalize on its strategic location and dynamic economy. With a strong commitment to development and a vibrant cultural scene, the future looks bright for Edinburg, Texas.