Edinburg Alcohol Sales

Top Alcohol-Selling Establishments

Leading the pack in Edinburg's alcohol sales for June 2025 is Texas Roadhouse on E Trenton Rd, with total receipts of $79,602. The establishment's sales are primarily driven by beer, which accounts for $47,692 of the total. This makes Texas Roadhouse a beer lover's paradise, with liquor sales following at $30,561.

Coming in second is R B L Tex-Mex Lounge Inc on W Owassa Rd, boasting a total of $69,602 in sales. Interestingly, their liquor sales of $40,029 surpass even Texas Roadhouse, indicating a strong preference for spirits among their clientele. Beer sales are also significant, contributing $29,207 to their total receipts.

Noteworthy Trends and Insights

Walk-Ons Bistreaux & Bar and Chili's Grill & Bar are close competitors, with total sales of $66,886 and $59,023, respectively. Walk-Ons has a balanced distribution between beer ($41,904) and liquor ($22,975), while Chili's leans more heavily into liquor, with $32,651 in sales.

A notable mention is University Drafthouse, LLC, which focuses heavily on liquor, generating $30,250 in sales. Although their total receipts are slightly lower at $55,757, they cater to a clientele with a taste for stronger beverages.

Interesting Observations

Among the establishments with lower total sales, Sidebar stands out with its unique offering of wine, contributing $8,578 to its $41,268 total. This is significantly higher than most other establishments, indicating a niche but strong demand.

Agave Cantina, LLC presents an anomaly with reported total receipts of $15,012 but no breakdown between liquor, wine, or beer. This could signal an error in reporting or a unique business model worth investigating for those interested in the market.

Top Sales Areas

The bulk of Edinburg's alcohol sales in June 2025 happened in zip code 78539, which accounted for a whopping $721,616 out of the total $874,075. With 31 establishments, this area is clearly the hub for alcohol purchases, suggesting a high demand and a strong market presence.

Alcohol Type Preferences

When it comes to the type of alcohol sold, zip code 78539 had a fairly balanced mix with liquor and beer making up the majority of sales, while wine barely made a splash. On the other hand, zip code 78541 favored beer, which dominated 59% of its sales, and completely skipped on wine. Meanwhile, zip code 78542 showed similar trends with beer leading the sales.

Opportunities for New Establishments

Given the current setup, zip code 78541 and 78542 present opportunities for new establishments. With only 7 and 5 venues respectively, these areas are less saturated, suggesting room for new businesses, especially those focusing on beer since it’s the preferred choice.

Interesting Insights

An interesting pattern emerges when we consider the complete absence of wine sales in both zip code 78541 and 78542. This could indicate a potential niche market that hasn't been tapped into yet. Establishments in these areas might consider introducing a wine selection to diversify their offerings and attract new customers.

Overview of Alcohol Sales Trends

The past year in Edinburg's alcohol market has been quite a rollercoaster, with fluctuating sales and changes in consumer preferences. The peak month was October 2024, when total receipts hit an impressive $1,359,106, largely driven by a surge in liquor sales. However, by June 2025, sales had significantly cooled down, dropping to $874,075, marking a 29.38% decrease from the previous month.

Seasonal Patterns and Fluctuations

There are noticeable seasonal trends in the data. October 2024 saw the highest sales, likely fueled by festivities and increased social gatherings. Conversely, the summer months displayed more volatility, with August 2024 experiencing a spike in sales followed by a dip in September. Such patterns suggest that businesses might benefit from aligning their marketing efforts with these seasonal peaks.

Changes in Alcohol Sales Mix

Throughout the past year, liquor consistently led the sales mix, peaking at $719,225 in October 2024. Beer also played a significant role, particularly in months like March 2025, where it accounted for $582,944 of the total sales. Wine, however, remained a modest contributor across all months, suggesting a steady but small niche market. These insights could guide businesses in stocking and promoting products that align with consumer preferences.

Market Implications

The year-over-year comparison reveals a dynamic market with potential for growth but also vulnerability to seasonal swings. The slight increase in the number of establishments from 2024 to 2025 suggests a growing interest in the alcohol retail sector. Businesses should consider these trends to optimize inventory and marketing strategies, focusing on high-demand periods and popular product categories to maximize sales potential.