Allen Alcohol Sales

Top Performers in Allen's Alcohol Scene

Leading the pack this September in Allen is KELLY'S BEVERAGE with total receipts hitting $153,636. This establishment stands out with a balanced mix of sales, particularly excelling in liquor and beer categories. If you're looking into successful liquor sales strategies, Kelly's diversified approach might be worth noting.

MI COCINA ALLEN takes second place with $127,449 in total receipts, driven largely by liquor sales at $112,801. Their focus on liquor over other types of alcohol is a clear strategy that seems to be paying off. Meanwhile, ARMOR BREWING COMPANY rounds out the top three, showing a strong preference for beer among its patrons, which accounts for the majority of its $126,016 revenue.

Trends and Patterns

Among the top establishments, a pattern emerges where liquor sales generally dominate, with exceptions like Armor Brewing where beer is king. Notably, CHICKEN N PICKLE and ALLEN EVENT CENTER both show robust beer sales, suggesting a thriving market for beer-centric venues in the area.

Another interesting trend is the high performance of venues located at or near E Stacy Rd, such as PLUCKERS WING BAR and UNCLE JULIO'S. This could indicate that this area is a hotspot for nightlife and dining, making it a prime location for new ventures.

Observations and Opportunities

Several venues, like LUPE TORTILLA MEXICAN RESTAURANT and CHR AM BEV CO, LLC, continue to thrive with strong liquor sales, a testament to the enduring popularity of cocktails and spirits. Conversely, LAZY DOG RESTAURANT impresses with its significant wine sales, suggesting a niche yet profitable market for wine enthusiasts.

For those considering entrance or expansion in Allen's vibrant market, focusing on areas with proven success in either liquor or beer sales might be strategic. Venues like THE CHEESECAKE FACTORY and ROMAN CUCINA show that diversification with a strong wine program can also carve out a unique niche.

Total Sales and Establishment Overview

In September 2025, Allen saw impressive alcohol sales totaling $2,515,074 across its 79 establishments. With just two zip codes sharing this vibrant market, the area presents intriguing opportunities for business enthusiasts looking to tap into the alcohol industry.

Sales Concentration by Zip Code

Zip Code 75013 leads the charge with $1,521,432 in total sales, thanks to its 54 establishments. This area clearly thrives as the primary hub for alcohol sales in Allen. Meanwhile, Zip Code 75002 contributes $993,642 with its 25 establishments, indicating a strong market but with less concentration compared to its neighbor.

Differences in Alcohol Preferences

When it comes to the types of alcohol being purchased, each zip code shows unique preferences. In 75013, liquor dominates the scene with a 60% sales mix, complemented by 12% wine and 26% beer. In contrast, 75002 presents a more balanced picture: 47% liquor, 9% wine, and a significant 39% beer sales mix.

Opportunities for New Establishments

Considering the current density of establishments, there's a notable opportunity to expand in 75002, where fewer outlets are serving a robust demand for beer and liquor. Entrepreneurs might find this zip code ripe for growth, especially for craft beer and specialty liquor stores.

Interesting Insights

The data suggests that 75013's dominance in liquor sales might be driven by a higher number of specialty liquor stores, whereas 75002's strong beer sales indicate a community with a taste for variety in beer. There's potential in both areas for niche market exploration, such as imported wines or local craft spirits, which could cater to evolving consumer preferences.

Overview of Alcohol Sales in Allen

Over the past year, alcohol sales in Allen have shown some intriguing patterns, with March 2025 standing out as the month with the highest sales, reaching a total of $2,848,550. This surge was driven by significant increases across all categories, particularly beer sales which hit $892,506, a notable jump compared to other months. The number of establishments also peaked slightly during this time, hinting at a possible correlation between more venues and higher sales.

Seasonal Trends and Sales Patterns

There seems to be a seasonal pattern in sales, with peaks around the holiday season in December 2024, where total receipts were $2,644,488, and again in March 2025. Generally, liquor leads the sales mix, consistently bringing in over $1.3 million each month, but beer showed a strong performance in months with overall higher sales. This could suggest that beer sales are more responsive to seasonal festivities and social gatherings.

Changes in Sales Mix

Examining the sales mix, liquor consistently dominates, but wine and beer have also shown interesting trends. For instance, wine sales saw a peak in December 2024, possibly due to holiday celebrations, reaching $362,460. Meanwhile, beer sales spiked in March 2025, aligning with the overall sales high, suggesting beer might be favored during larger social events or celebrations.

Market Insights and Implications

The data indicates a dynamic market where sales can be influenced by both seasonal activities and the number of active establishments. The slight decrease in the number of establishments in recent months, down to 79 by September 2025, has not drastically hurt sales, as receipts continued to climb slightly. This suggests that the remaining establishments might be capturing more market share, or consumer spending per establishment has increased.

Year-over-Year Comparisons

While specific year-over-year data isn't detailed, comparing October 2024 to September 2025 shows a general resilience in the market, with fluctuations that seem tied more to external events than a steady decline or growth trend. Businesses looking to enter or expand in this market might consider these patterns when planning inventory and marketing strategies, especially around key sales months.