College Station Alcohol Sales

Top Alcohol-Selling Establishments in College Station

Leading the pack by a substantial margin is Levy Restaurants at Texas A&M University, boasting total receipts of over $2 million. Beer sales dominate here, contributing a whopping $1.5 million, far surpassing liquor and wine sales. This indicates a strong preference for beer among the college crowd, likely influenced by the venue's location and events.

Chimy's College Station secures the second spot with impressive liquor sales of $300,404, which is the highest single liquor sales figure among the top establishments. Their total receipts stand at $411,114, showing a solid performance focused on liquor, with no reported wine sales.

Another notable player is The Backyard on Northgate/Might Slice Pizza, with total receipts of $327,233. The establishment shows a balanced mix but leans towards liquor with sales of $228,216. This is significantly higher than their beer and wine sales, reflecting a robust demand for cocktails or spirits.

Trends and Notable Insights

A recurring trend among the top venues, such as The Good Bull Icehouse and The Spot on Northgate, is the predominant sales of liquor over beer and wine. This suggests a strong preference for hard drinks in the College Station nightlife scene, particularly in the bustling Northgate area.

Dixie Chicken, a local favorite, shows a different trend with beer sales of $181,284, making up the majority of their total receipts. This might appeal to those interested in investing in beer-centric venues or marketing heavily in beer promotions.

For those interested in wine sales, The Republic stands out with significant wine receipts of $83,274, almost matching their liquor sales. This could indicate a niche market for wine enthusiasts or events that cater to a more refined palate.

Emerging Opportunities

While the big players dominate, there are opportunities for growth in establishments like Porters Dining & Butcher and 1860 Italia, which have strong wine sales compared to their overall totals. This suggests potential for upscale dining experiences that focus on wine pairings and gourmet offerings.

Overall, College Station's alcohol sales landscape shows a vibrant mix of preferences, with beer leading in high-volume venues and liquor being the star in many bars. Potential investors and business owners can tailor their offerings based on these insights to tap into the lucrative market.

Alcohol Sales Overview in College Station

In October 2025, College Station saw a total of $8,907,509 in alcohol sales spread across 135 establishments within three zip codes. The highest concentration of sales was in zip code 77840, which accounted for a staggering 86% of the total sales. This area is clearly the hub for alcohol sales in College Station.

Sales Breakdown by Zip Code

Zip Code 77840 led the way with $7,663,230 in sales from 91 establishments. Liquor dominated the sales mix at 51%, followed by beer at 40%, and wine trailing at 6%. This indicates a strong preference for liquor and beer among consumers in this area.

Zip Code 77845 had sales of $1,188,929 across 41 establishments. Here, liquor also took the lead, making up 55% of sales, with wine at 18% and beer at 24%. The higher percentage of wine sales compared to 77840 suggests a slightly different consumer preference in this area.

Zip Code 77843 recorded the lowest sales at $55,350 from just 3 establishments. Liquor sales were high at 62%, with beer and wine making up 31% and 7% respectively. This zip code has the highest liquor sales percentage, though it serves a much smaller market.

Opportunities and Insights

Given the sales density in 77840, there might still be room for new establishments, especially those focusing on wine, which is significantly underrepresented. In contrast, 77845 shows potential for growth in the beer market, which currently has a smaller share compared to liquor and wine.

The minimal sales and establishments in 77843 suggest a niche market that could be explored further, particularly with a focus on liquor given its high sales percentage. This area might benefit from more targeted marketing or specialty shops catering to specific preferences.

Overview of Alcohol Sales in College Station

Over the past year, College Station has seen some dynamic shifts in alcohol sales, with October 2025 marking a remarkable peak. In this month alone, total sales hit a record $8.9 million, representing a substantial 27.3% increase from September. It's evident that there's a growing demand, particularly with a slight uptick in the number of establishments, which rose by 0.75% to 134. This suggests a thriving market, possibly driven by seasonal events or economic factors encouraging higher consumption.

Monthly Fluctuations and Patterns

There's a noticeable pattern of sales peaking around October and November, which might correlate with the start of the holiday season and college events. November 2024 was also a high point with receipts nearing the $8.8 million mark. Conversely, months like July and June saw significant dips, with sales dropping as low as $3.7 million, a stark contrast to the later months. This seasonal fluctuation indicates that businesses might want to tailor their strategies around these peak times to maximize profits.

Shifts in Alcohol Preferences

Liquor consistently dominates the sales mix, contributing the largest share each month. In October 2025, for instance, liquor sales alone amounted to $4.6 million. Beer follows closely, with its sales peaking at $3.3 million in the same month. Wine, while the least in demand, still shows significant growth, especially in months like August and November 2024. The consistent preference for liquor could suggest a trend towards higher-end spirits or a cultural shift in consumption habits.

Market Implications and Yearly Comparison

Comparing year-over-year data, there's a clear upward trajectory in overall sales, with October 2025 outperforming the same period last year. This growth could be attributed to an increase in both the local population and visitors, possibly linked to college events or tourism. Businesses might find opportunities in expanding product varieties or promotional efforts during peak months to capture this audience. The steady increase in establishments also points to a competitive market, encouraging innovation and customer-centric offerings.