Odessa Alcohol Sales

Top Alcohol-Selling Establishments in Odessa

The leader of the pack for May 2025 is Twin Restaurant Odessa Beverage Holding, LLC on E 42nd St, with impressive total receipts of $273,708. Their sales are largely driven by beer, accounting for $150,882 of their total, while liquor sales are also strong at $122,339. Wine sales are minimal, but clearly, their beer selection is a big draw.

Dos Amigos Rancho Country follows as the second top-seller, with total receipts of $207,993. Interestingly, they lead in liquor sales at $122,890, slightly edging out Twin Restaurant. Beer is also a significant contributor at $85,103, while wine is not a factor here, showcasing a strong preference for spirits and beer among their clientele.

Los Toxicos Cantina on N County Rd W holds the third spot with $180,778 in total receipts. Their liquor sales are notable at $102,316, and beer brings in $78,462, illustrating a balanced preference among patrons for both types of alcohol.

Notable Trends and Insights

Cinergy Entertainment and F1 Bar & Grill are neck and neck, both around the $167,500 mark in total receipts. Cinergy's liquor sales make up a significant portion at $112,147, while F1 Bar & Grill also focuses heavily on liquor with $113,069 in sales. However, F1 shows a more diverse alcohol offering with higher wine sales at $7,554 compared to Cinergy's $1,314.

Cork & Pig Tavern is noteworthy for its wine sales, pulling in $23,628, the highest among the top establishments. This suggests a more refined taste or perhaps a strategic focus on wine offerings, distinguishing it from others that rely more heavily on liquor and beer.

Rick's Cabaret Odessa and Hacienda Vieja show a unique trend with significant wine sales, $42,970 and $52,081 respectively, indicating a niche market for wine enthusiasts. This could be an area of opportunity for other establishments looking to diversify their offerings.

High Concentration of Alcohol Sales

When it comes to alcohol sales in Odessa for May 2025, Zip Code 79762 takes the lead with a whopping $1,822,009 in sales. This area also boasts the highest number of establishments at 44, suggesting a vibrant and competitive market. Following closely is Zip Code 79765, with sales totaling $1,570,156 across 25 establishments, indicating substantial consumer demand.

Alcohol Preferences by Zip Code

Liquor dominates the sales mix across most zip codes, but there are some interesting variations. In Zip Code 79761, liquor accounts for 60% of sales, the highest percentage among the areas, while beer sales are more prominent in Zip Code 79766, comprising 97% of the total sales here. It's clear that beer is the beverage of choice in this particular area, despite its modest total sales.

Opportunities for New Establishments

With only one establishment in Zip Code 79766 and total sales of just $2,708, there might be room for growth and new business ventures. Meanwhile, Zip Code 79763, with 9 establishments and $292,491 in sales, could benefit from additional competition or specialized offerings to boost revenue.

Interesting Patterns and Insights

Overall, liquor is the top seller in Odessa, especially in Zip Codes 79765 and 79761, where it makes up nearly 60% of the sales mix. The low percentage of wine sales across all areas, with the highest at 7% in Zip Code 79761, might suggest an opportunity to expand wine offerings. These insights could guide strategic decisions for businesses looking to capitalize on the local market's preferences.

Overall Sales Trends

Over the past year, Odessa's alcohol sales have seen some interesting shifts. The most notable peak in sales occurred in December 2024, with total receipts reaching an impressive $6,105,233. This surge is likely due to the holiday season, which traditionally boosts alcohol sales as festivities ramp up. However, by May 2025, total receipts had slightly declined to $5,317,574, marking a 1.19% decrease from April 2025.

Seasonal Patterns

Seasonal fluctuations are evident in the data, with the end-of-year holiday period showing the highest sales figures. Interestingly, the months leading to December, like November and October, also showed increases in sales, suggesting a strong buildup to the holiday season. Conversely, the summer months, particularly July 2024, witnessed a dip in sales, potentially due to consumer spending shifts towards warm-weather activities and travel.

Sales Mix: Liquor, Wine, and Beer

Liquor consistently dominated the sales mix throughout the year, peaking at $3,244,888 in December 2024. Beer sales also showed resilience, maintaining a steady contribution to total receipts, with a notable peak in March 2025 at $2,397,470. Wine, although the smallest contributor, saw its highest receipts in November 2024 at $227,080, indicating a potential preference for wine during cooler months or specific holiday meals.

Market Dynamics

The number of establishments in Odessa has varied alongside sales trends. A notable decrease of 9.22% in establishments from April to May 2025 suggests market consolidation or closures, possibly impacting overall sales. Despite these fluctuations, the market shows resilience, with periods of both establishment growth and sales increases, such as the 16.53% rise in establishments in April 2025.

Implications for Business

Businesses should take note of the clear seasonality in sales, with strategic planning around the holiday season to capitalize on increased consumer spending. The dominance of liquor sales suggests that offering a diverse range of spirits could be beneficial. Additionally, the data indicates potential opportunities for growth in the wine sector, especially during late fall. Understanding these patterns can help businesses optimize inventory, promotions, and staffing to maximize profitability throughout the year.