Baytown Alcohol Sales

Top-Selling Establishments

Leading the pack for December 2025 in Baytown is Cactus Jack's on Interstate 10 E, with impressive total receipts of $260,737. Their liquor sales are particularly strong, bringing in $158,754, which suggests a vibrant nightlife scene attracting patrons seeking spirits.

Following Cactus Jack's is the Hyatt Regency Baytown on Convention Center Way, which garnered $161,954 in total receipts. Notably, they show a more balanced distribution between liquor, wine, and beer sales, hinting at a diverse clientele and perhaps a robust event hosting business.

Noteworthy Trends

Walk-On's Sports Bistreaux on Interstate 10 E stands out for its wine sales, which at $67,913, surpasses their liquor and beer offerings combined. This indicates a unique market preference or successful promotions targeting wine enthusiasts.

On the other hand, El Toro Mexican Restaurant and Iguana Joe's Mexican Restaurant, with nearly identical total receipts around $94,000, focus heavily on liquor sales. This suggests that these venues might be popular spots for cocktails or spirit-based drinks.

Zero Sales Anomalies

Interestingly, both The Limelight Club and The Chute report zero sales across liquor, wine, and beer, which could imply a reporting error or perhaps periods of closure. These anomalies might warrant further investigation for those considering investment or competitive analysis.

Other Interesting Insights

Buffalo Wild Wings Grill & Bar and Bayou City Wings both have strong beer sales, reflecting their brand positioning as casual dining spots where beer flows freely, especially among sports fans.

Lastly, the combination of liquor and beer at Texas Roadhouse reflects a balanced offering appealing to both beer lovers and those preferring stronger drinks. Their even split indicates a versatile menu that caters to a broad audience.

High Concentration of Alcohol Sales

In Baytown, December 2025 saw a total of $1,365,408 in alcohol sales spread across 49 establishments. The highest concentration of sales occurred in zip code 77521, which brought in a total of $709,436, slightly edging out zip code 77520's $655,972 in sales. Both areas are fairly balanced in terms of the number of establishments, with 77521 hosting 25 and 77520 having 24.

Differential Sales Mix by Zip Code

When we look at the types of alcohol sold, zip code 77521 shows a preference for liquor, which accounts for 52% of its sales, while beer follows closely at 32%. On the other hand, 77520 also favors liquor at 43%, but beer only makes up 28% of its sales, indicating a slightly different consumption pattern. Wine sales are minimal in both areas, with only 4% in 77521 and 2% in 77520.

Opportunities for New Establishments

The relatively even distribution of establishments in both zip codes suggests that while there is a healthy market, there may be opportunities for new entrants, especially in areas where beer sales could be bolstered. Establishments in 77520 might consider expanding their beer selection to capture more of that market, while 77521 could explore enhancing their wine offerings given the low current share.

Interesting Patterns and Insights

One interesting insight from the data is the significantly higher proportion of liquor sales in both zip codes compared to wine and beer. This could indicate a cultural or seasonal preference for stronger beverages. Businesses looking to enter the market should consider focusing on a diverse range of liquor options to cater to this demand. Additionally, the close sales figures between the two zip codes imply a competitive environment, which could drive innovation and customer-focused services in these areas.

Overview of Alcohol Sales in Baytown

Over the past 12 months, alcohol sales in Baytown have shown dynamic shifts, reaching a peak in May 2025 with total receipts hitting $2,040,291. This was a standout month, reflecting an increase in both liquor and beer sales, potentially driven by seasonal events and celebrations. Despite fluctuations, December ended strong with total receipts of $1,988,222, marking a notable uptick from November's slight dip.

Seasonal Patterns and Market Insights

Alcohol sales in Baytown seem to follow certain seasonal patterns. The surge in sales during May suggests that spring and early summer events significantly boost consumer spending on alcohol. Conversely, post-summer months like September often see a downturn, as observed with a 10.96% drop in total receipts that month. This pattern indicates a potential strategy for businesses to capitalize on peak seasons with targeted promotions.

Shifts in Sales Mix: Liquor, Wine, and Beer

Throughout the year, liquor consistently dominated the sales mix, contributing the largest share to total receipts. However, it's interesting to note that beer sales saw notable increases during certain months, such as August, where beer receipts reached $728,482. Wine, while stable, remains the smallest segment, with fluctuations in its monthly sales suggesting it might be more sensitive to changes in consumer preferences or promotional efforts.

Market Dynamics and Business Opportunities

The number of alcohol establishments in Baytown remained fairly stable, with slight variations throughout the year. This stability in establishments, coupled with the fluctuations in sales, suggests room for market growth, especially in optimizing the sales mix and capitalizing on seasonal trends. The consistent rise in liquor sales presents an opportunity for businesses to expand their offerings in this category or explore premium product lines.