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Nestled in the heart of Texas, Austin stands out as a vibrant hub known for its eclectic music scene, burgeoning tech industry, and a diverse array of culinary delights. As the state capital, Austin is not only a cultural landmark but also a pivotal player in Texas's economic landscape, making it an ideal location for exploring the dynamics of alcohol sales. This article delves into a comprehensive, data-driven analysis of Austin's alcohol market, offering insights that are both intriguing and informative.

In our first section, we present a detailed table highlighting the top alcohol-selling establishments in Austin, offering a glimpse into where locals and tourists alike prefer to clink their glasses. Following this, we provide an in-depth breakdown of alcohol sales by zip code, revealing the areas with the highest concentration of sales and uncovering potential trends in consumer behavior. Finally, we analyze monthly sales trends over the past year, shedding light on how Austin's alcohol market has evolved with shifting seasons and economic factors.

Join us as we explore these key insights, providing a clearer picture of Austin's alcohol landscape and the factors influencing its growth. Whether you're a business owner, a local resident, or simply interested in the dynamics of this vibrant city, our analysis offers valuable perspectives on the ever-evolving market of Austin's alcohol sales.

Top 25 Austin Businesses By September 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Austin for September 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Wolf Pack Bar and Grill
$39,629
$19,453
$3,358
$16,818
2.
Saddleback Saloon
$39,549
$17,132
$169
$22,248
3.
El Jimador Mexican Grill #5
$28,238
$24,946
$270
$3,022
4.
Three Bells Mission, LLC
$26,825
$0
$0
$0
5.
The Kenney Store LLC
$25,215
$10,369
$2,729
$11,317
6.
Mesquite Mexican Grill
$18,390
$14,866
$80
$3,444
7.
Los Cabos Mexican Grill
$15,345
$11,805
$200
$3,340
8.
Cielito Lindo Mexican Resturabt #2
$14,175
$9,826
$198
$4,151
9.
Herreras Mexican Restaurant #2
$11,587
$7,948
$63
$3,576
10.
22 North Holland
$11,249
$6,300
$4,355
$594
11.
Las Flores Mexican Restaurant
$10,530
$5,655
$133
$4,742
12.
Ernesto's Mexican Restaurant
$10,261
$5,995
$18
$4,248
13.
The Vault
$9,872
$6,189
$2,487
$1,196
14.
Galileo's Mexican Grill
$8,386
$6,384
$280
$1,722
15.
Lucy's Pie House and Grill
$5,519
$3,365
$1,824
$330
16.
Tasting Room at the Vine
$3,891
$1,297
$1,297
$1,297
17.
W Immaculate Conception Church
$2,091
$0
$0
$0
18.
Cazadores Mexican Restaurant #3
$1,800
$0
$0
$0
19.
Brandt 1910
$1,033
$578
$119
$336
20.
Yani's Steakhouse
$640
$136
$224
$280
21.
Welcome General Store
$315
$28
$0
$287
22.
The 1879
$0
$0
$0
$0
23.
The Vine
$0
$0
$0
$0
24.
Victor's Mexican Grille #4
$0
$0
$0
$0
25.
Senoritas Sports Bar LLC
$0
$0
$0
$0

Top Performers in Austin's Alcohol Sales

Leading the pack in September 2025, Wolf Pack Bar and Grill topped the charts with total receipts hitting $39,629. This venue strikes a balanced approach in sales, with liquor and beer sales neck and neck, pulling in $19,453 and $16,818, respectively. Wine sales also added a notable $3,358 to their overall figures.

Just a whisker behind, Saddleback Saloon generated $39,549 in total receipts. This bar leans heavily on beer, contributing a whopping $22,248 to its sales, while liquor brought in $17,132. Wine, on the other hand, made a minor appearance with only $169 in sales.

Notable Trends and Insights

It seems like the Mexican grill scene is booming, with El Jimador Mexican Grill #5 achieving impressive liquor sales of $24,946, comprising the bulk of its $28,238 total receipts. This establishment appears to be capitalizing on the demand for cocktails, given its minimal beer and wine sales.

Interestingly, Three Bells Mission, LLC reported $26,825 in total receipts despite showing zero sales in liquor, wine, and beer categories. This anomaly might point to a need for data verification or a unique business model not centered around alcohol.

Smaller Venues and Their Strategies

Among the smaller players, Lucy's Pie House and Grill stands out with $5,519 in total receipts. Here, wine sales are unusually robust, contributing $1,824, which is significant in proportion to their size, suggesting a niche market or a specialized offering.

Meanwhile, The Vault reported a balanced approach with $9,872 in total receipts, driven by liquor and wine sales at $6,189 and $2,487, respectively. This balance might cater to diverse customer preferences, ensuring steady foot traffic.

Underperformers and Zero Sales

It’s worth noting several establishments like The 1879 and The Vine reported zero total receipts, raising questions about operational status or strategy shifts. Similarly, Senoritas Sports Bar LLC showed no sales, potentially indicating a business pause or transition.

Austin Zip Codes By September 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Austin for September 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
77474
12 $144,171
$80,564
$5,712
$54,004
2.
77418
5 $62,688
$47,592
$5,327
$9,769
3.
77485
3 $38,388
$6,233
$252
$5,078
4.
78950
4 $26,284
$14,396
$7,893
$3,995
5.
77452
1 $25,215
$10,369
$2,729
$11,317
6.
78944
1 $315
$28
$0
$287

Top Performing Areas

When it comes to alcohol sales in Austin for September 2025, Zip Code 77474 leads the pack with an impressive $144,171 in total sales. This area hosts 12 establishments, making it the most densely populated in terms of alcohol outlets. Following behind is Zip Code 77418 with $62,688 in sales across five establishments, showing strong performance as well.

Alcohol Preferences by Region

The data reveals interesting variations in alcohol preferences across different zip codes. For instance, Zip Code 77418 has a significant preference for liquor, accounting for 76% of its sales, while Zip Code 78950 shows a more balanced mix with 55% liquor and 30% wine. In contrast, Zip Code 78944 is almost entirely driven by beer sales, comprising 91% of its total sales.

Opportunities for New Establishments

Given the current distribution of establishments, there could be opportunities for new businesses in areas like Zip Code 77452, which has only one establishment but still manages to generate $25,215 in sales. Similarly, Zip Code 78944 might benefit from additional outlets to cater to its beer-loving clientele.

Interesting Patterns and Insights

Overall, liquor dominates the sales mix in most areas, but there's a noticeable demand for beer in certain zip codes like 78944. This could indicate a potential for expanding beer-focused offerings in these neighborhoods. Meanwhile, wine consistently remains a smaller portion of the sales mix, suggesting it may be a niche market opportunity worth exploring further.

Austin Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Austin. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
Sep 2025 25 $284,540
$152,272
$17,804
$82,948
27%
Aug 2025 25 $389,770
$175,888
$20,942
$93,735
9.4%
Jul 2025 26 $356,164
$156,110
$19,111
$87,491
23.1%
Jun 2025 24 $289,425
$165,812
$19,326
$85,024
35.2%
May 2025 27 $446,323
$192,008
$23,310
$118,883
10.6%
Apr 2025 29 $403,526
$174,818
$24,424
$110,992
23.8%
Mar 2025 20 $325,894
$196,312
$22,309
$100,333
17.5%
Feb 2025 20 $277,363
$159,767
$17,355
$96,761
5.6%
Jan 2025 22 $262,709
$149,514
$22,171
$86,724
4.1%
Dec 2024 21 $273,828
$166,425
$22,521
$81,982
1.3%
Nov 2024 22 $270,411
$152,411
$27,312
$86,392
6.6%
Oct 2024 22 $289,651
$162,629
$28,762
$96,110
0%

Monthly Sales Overview

Over the past year, Austin's alcohol sales have seen some interesting fluctuations. The most significant peak was in May 2025, with total receipts reaching a high of $446,323. This surge was likely driven by the onset of summer and various local events, which tend to boost alcohol consumption. Liquor, wine, and beer all saw substantial sales, but beer took the lead in contributing to this peak.

Following this, there was a noticeable dip in June, with sales dropping by 35.15%. Despite this, July saw a strong rebound with a 23.06% increase in total receipts, indicating a possible seasonal effect where summer festivities and tourism play a role in boosting sales. August maintained this upward trend, but September experienced a significant drop of 27% in sales.

Changes in Sales Mix

Throughout the year, liquor consistently held the largest share of total alcohol sales, with notable peaks in March and May. Interestingly, even during months when overall sales fell, liquor sales remained relatively stable, suggesting a consistent demand. Wine sales, while lower overall, saw some variation, peaking in November 2024 and holding steady in spring 2025.

Beer sales demonstrated a more volatile pattern, with highs in May and lows in September. This fluctuation might be linked to seasonal drinking preferences or the presence of specific beer-related events during certain months. Businesses might consider targeting beer promotions during these peak months to capitalize on consumer preferences.

Market Dynamics and Establishments

The number of establishments has shown some fluctuation over the year, peaking in April with 29 establishments and dropping to 25 by September. The increase in establishments in the spring might explain the boost in sales during this period. However, despite the decrease in numbers later in the year, the establishments that remained managed to sustain a reasonable level of sales.

This trend suggests a competitive market where new entrants might temporarily boost sales figures, but the long-term sustainability relies on established players with loyal customer bases. For businesses, understanding these dynamics could be key to strategizing entry and expansion in Austin's alcohol market.

Economic Overview

Austin, Texas, often referred to as "Silicon Hills," has established itself as a booming tech hub, attracting major players like Apple, Google, and Tesla. This influx of technology companies has significantly bolstered the local economy, creating a vibrant business climate that fosters innovation and entrepreneurship. In addition to tech, Austin's economic landscape is supported by sectors such as education, healthcare, and government, with the University of Texas at Austin playing a pivotal role in driving research and development.

The city's business-friendly environment, characterized by a low tax burden and a skilled workforce, continues to attract startups and established firms alike. Austin's economy is further bolstered by its commitment to sustainability and clean energy, positioning it as a leader in the green tech sector. The combination of these factors has contributed to a robust economic growth trend that shows no signs of slowing down.

Cultural Scene

Austin's cultural scene is as diverse as it is vibrant, earning it the nickname "Live Music Capital of the World." The city hosts renowned events such as the South by Southwest (SXSW) Conference & Festivals and the Austin City Limits Music Festival, both of which draw international attention and attendees. These events not only highlight Austin's dynamic music scene but also showcase its thriving film, technology, and arts sectors.

In addition to its music festivals, Austin boasts a rich tapestry of cultural attractions, including the Blanton Museum of Art and the Bullock Texas State History Museum. The city's commitment to the arts is evident in its numerous galleries, theaters, and performance spaces, which contribute to a lively cultural atmosphere that appeals to both residents and visitors.

Lifestyle

Austin's lifestyle is characterized by a unique blend of laid-back charm and urban sophistication. Popular neighborhoods such as South Congress (SoCo), East Austin, and the Domain offer a variety of living experiences, from eclectic boutiques and hip eateries to upscale shopping and dining. These areas are known for their vibrant street life, artistic flair, and culinary diversity, making them attractive spots for young professionals and families alike.

Entertainment districts like Sixth Street and the Warehouse District are bustling with nightlife and cultural activities, providing endless opportunities for social engagement and exploration. Austin's local character is further defined by its emphasis on outdoor recreation, with numerous parks, trails, and natural attractions that encourage an active lifestyle amidst the city's scenic beauty.

Future Outlook

Austin's future is marked by ambitious development plans and sustained growth, as the city continues to expand its infrastructure and housing to accommodate a rapidly increasing population. Key projects, such as the expansion of the public transit system and the development of high-density residential and mixed-use areas, aim to enhance connectivity and livability.

The city's strategic focus on innovation and sustainability positions it well for future economic prosperity. As Austin continues to attract talent and investment, it is poised to maintain its status as a leading city for business and culture, ensuring a dynamic and prosperous future for residents and investors alike.