Nestled in the heart of Northeast Texas, Paris is a city that combines small-town charm with a rich historical backdrop. Known for its iconic Eiffel Tower replica topped with a red cowboy hat, Paris serves as a cultural and economic hub for the surrounding region. This article delves into a detailed, data-driven analysis of the city's alcohol sales market, offering a comprehensive look at the dynamics that shape consumption patterns in this vibrant locale.
Within the upcoming sections, readers will discover a thorough examination of the top alcohol-selling establishments in Paris. By analyzing a table of these popular venues, we will uncover which businesses lead the market and why. Additionally, a breakdown of alcohol sales by zip code will reveal which areas of Paris host the highest concentration of sales, providing insights into local consumer behavior and preferences.
To round out the analysis, a monthly trends overview will show how alcohol sales have evolved over the past year, offering a glimpse into seasonal shifts and emerging trends. From uncovering key business players to mapping out geographic sales patterns, this article promises to equip readers with a nuanced understanding of Paris's alcohol sales landscape as of April 2025.
Top 25 Paris Businesses By June 2025 Alcohol Sales
# | Establishment | Total | Liquor | Wine | Beer |
---|---|---|---|---|---|
1. |
Red Dirt Tavern
|
$53,000 |
$28,000
|
$0
|
$25,000
|
2. |
The Liquid Pharmacy
|
$46,084 |
$35,178
|
$1,544
|
$9,362
|
3. |
Flippen's Hole in the Wall
|
$44,776 |
$0
|
$0
|
$0
|
4. |
Applebee's Neighborhood Grill & Bar
|
$36,208 |
$20,616
|
$567
|
$15,025
|
5. |
Chili's Grill & Bar
|
$32,739 |
$19,344
|
$418
|
$12,977
|
6. |
Buffalo Joes Club
|
$30,927 |
$14,901
|
$0
|
$16,026
|
7. |
Sunset Lounge Club
|
$22,503 |
$12,415
|
$48
|
$10,040
|
8. |
Fraternal Order of Eagles
|
$19,598 |
$10,883
|
$57
|
$8,658
|
9. |
Rigby's Club
|
$19,471 |
$14,084
|
$851
|
$4,536
|
10. |
Cielo's
|
$18,337 |
$0
|
$0
|
$0
|
11. |
Alex's Mexican Tacos
|
$17,662 |
$8,462
|
$0
|
$9,200
|
12. |
Paris Golf and Country Club, Inc.
|
$15,841 |
$6,596
|
$1,468
|
$7,777
|
13. |
Jaxx Gourmet Burgers
|
$12,421 |
$4,375
|
$448
|
$7,598
|
14. |
The Nineteenth Hole
|
$11,011 |
$3,154
|
$0
|
$7,857
|
15. |
Tamolly's Mexican Restaurant of Texas
|
$9,957 |
$7,149
|
$0
|
$2,808
|
16. |
Vintage Hangout
|
$9,660 |
$5,493
|
$40
|
$4,127
|
17. |
Paris Lanes
|
$7,823 |
$3,431
|
$0
|
$4,392
|
18. |
Elks Lodge 2433
|
$7,710 |
$3,774
|
$78
|
$3,858
|
19. |
Elenas Mexican Restaurant
|
$7,292 |
$3,086
|
$0
|
$4,206
|
20. |
Shogun Japanese Steakhouse
|
$7,137 |
$4,268
|
$1,178
|
$1,691
|
21. |
Obsidian Craft Cocktail Bar
|
$6,762 |
$4,562
|
$332
|
$1,868
|
22. |
Magel's Grill
|
$6,073 |
$2,871
|
$543
|
$2,659
|
23. |
Luna Azul Mexican Restaurant
|
$4,151 |
$2,300
|
$0
|
$1,851
|
24. |
Towneplace Suites Marriott and Fairfield Suites Ma
|
$3,660 |
$2,152
|
$423
|
$1,085
|
25. |
High Cotton Kitchen Inc.
|
$3,301 |
$1,855
|
$790
|
$656
|
Top Performers in Paris Alcohol Sales
The star of the show this month is Red Dirt Tavern with total receipts hitting $53,000. Notably, their sales are almost evenly split between liquor and beer, with $28,000 in liquor sales and $25,000 in beer. Interestingly, wine sales didn't contribute at all to their impressive total.
Another standout is The Liquid Pharmacy, which brought in $46,084. They lean heavily on liquor sales, which account for a significant $35,178, while wine and beer sales are much lower, at $1,544 and $9,362, respectively. It's clear their focus on liquor is paying off.
Noteworthy Trends and Observations
Flippen's Hole in the Wall appears as a mystery with a total of $44,776 in receipts but no recorded sales in liquor, wine, or beer. This anomaly might warrant further investigation or clarification from the establishment itself.
Meanwhile, chain restaurants like Applebee's Neighborhood Grill & Bar and Chili's Grill & Bar continue to perform well, with total receipts of $36,208 and $32,739, respectively. Both establishments show a strong preference for liquor sales over beer and wine, which is a common trend in the area.
Emerging Players and Opportunities
Newer or smaller venues like Buffalo Joes Club and Sunset Lounge Club are also making their mark, each with over $20,000 in total receipts. This suggests a competitive market with room for growth, especially for venues that can differentiate themselves with unique offerings.
Interestingly, Cielo's shows as another anomaly with total receipts recorded but no breakdown in sales categories. This could indicate an error or a unique business model that doesn't rely on traditional alcohol sales.
Potential Areas for Exploration
For those looking to enter the market or expand their operations, focusing on liquor might be the way to go, as it continues to outperform beer and wine across the board. Establishments with a strong liquor sales strategy, like The Liquid Pharmacy and Applebee's, demonstrate the lucrative potential of this approach.
Lastly, with several venues showing zero wine sales, there might be an opportunity for a niche wine bar or a restaurant that emphasizes a curated wine selection to tap into an underserved market segment.
Paris Zip Codes By June 2025 Alcohol Sales
# | Zip Code | Establishments | Total | Liquor | Wine | Beer |
---|---|---|---|---|---|---|
1. |
75460
|
26 | $395,196 |
$190,141
|
$6,869
|
$134,538
|
2. |
75462
|
3 | $63,060 |
$30,366
|
$2,035
|
$30,659
|
Concentration of Alcohol Sales
When we look at the concentration of alcohol sales in Paris for June 2025, it's clear that Zip Code 75460 is the heavyweight champion, accounting for a whopping $395,196 of the total sales. With 26 out of 29 establishments located here, it's the bustling hub for alcohol purchases. This zip code captures the lion's share of the market, leaving Zip Code 75462 trailing behind with just $63,060 in sales.
Alcohol Sales Mix
Despite the difference in total sales, both zip codes exhibit a similar preference for liquor, which makes up 48% of sales in each area. However, there's a notable divergence when it comes to beer sales. In Zip Code 75460, beer accounts for 34% of sales, while in Zip Code 75462, it's almost half of the sales at 49%. Wine seems to be the least popular across both areas, with just a slight edge in Zip Code 75462 at 3% compared to 2% in Zip Code 75460.
Opportunities for New Establishments
With only three establishments in Zip Code 75462, there appears to be a significant opportunity for new businesses to enter the market. Considering the high beer sales in this area, a new establishment focusing on craft beers or a beer garden might capture the local interest and boost sales even further. In contrast, Zip Code 75460, with a higher density of establishments, may require a unique value proposition to stand out.
Interesting Patterns and Insights
An interesting pattern emerges when considering the overall sales distribution and establishment density. While Zip Code 75460 dominates in total sales and number of establishments, there’s a potential untapped market in Zip Code 75462, especially for beer and possibly wine, given the slightly higher percentage in sales compared to its neighboring zip code. Entrepreneurs might find success by catering to these specific preferences and filling the gap in the local market dynamics.
Paris Alcohol Sales Trends: Last 12 Months
Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
---|---|---|---|---|---|---|
Jun 2025 | 29 | $458,256 |
$220,507
|
$8,904
|
$165,197
|
18.6%
↓
|
May 2025 | 29 | $562,752 |
$252,705
|
$8,810
|
$175,683
|
33.3%
↑
|
Apr 2025 | 29 | $422,306 |
$232,550
|
$9,273
|
$161,746
|
32.5%
↑
|
Mar 2025 | 23 | $318,611 |
$176,063
|
$7,109
|
$135,439
|
15.1%
↑
|
Feb 2025 | 22 | $276,917 |
$154,301
|
$7,833
|
$114,783
|
27.5%
↓
|
Jan 2025 | 26 | $382,043 |
$214,641
|
$11,040
|
$156,362
|
2.3%
↑
|
Dec 2024 | 26 | $373,609 |
$203,459
|
$10,449
|
$159,701
|
5.1%
↓
|
Nov 2024 | 26 | $393,716 |
$206,259
|
$21,372
|
$166,085
|
5.8%
↑
|
Oct 2024 | 24 | $372,044 |
$194,569
|
$9,083
|
$168,392
|
9.6%
↑
|
Sep 2024 | 23 | $339,491 |
$180,453
|
$8,708
|
$150,330
|
11.5%
↓
|
Aug 2024 | 21 | $383,666 |
$201,390
|
$9,429
|
$172,847
|
1.7%
↓
|
Jul 2024 | 22 | $390,347 |
$192,447
|
$9,147
|
$143,977
|
0%
↑
|
Overview of Alcohol Sales in Paris
Over the past year, Paris has seen a dynamic shift in alcohol sales trends with notable peaks and valleys. The total number of establishments remained relatively stable, fluctuating slightly but ending at 29 in June 2025. Interestingly, May 2025 marked the highest sales month with total receipts reaching $562,752, a significant 33.26% increase from April 2025.
Seasonal Patterns and Monthly Fluctuations
The data reveals seasonal trends and fluctuations in volume. Notably, a dip in sales was observed in February 2025, likely influenced by the post-holiday sales slump, with receipts dropping by 27.52%. However, the market bounced back remarkably in the spring, with sales surging in April and peaking in May. June saw a decline of 18.57% compared to May, suggesting a possible seasonal adjustment post-peak.
Sales Mix: Liquor, Beer, and Wine
When dissecting the sales mix, liquor consistently leads the pack, though beer also holds a substantial share. In May 2025, liquor sales reached $252,705, while beer sales were $175,683. Wine, on the other hand, maintains a modest presence, with its highest sales at $21,372 in November 2024, indicating possible seasonal factors such as holiday celebrations influencing this peak.
Market Insights and Business Implications
These trends suggest a resilient market with potential growth opportunities, especially during peak months. The stable number of establishments and fluctuating sales suggest businesses could benefit from strategic planning around seasonal peaks and consumer preferences. Emphasizing liquor and beer offerings could align with consumer trends, while targeted promotions could boost wine sales during key periods.
Economic Overview
Paris, Texas, serves as a key economic hub in Northeast Texas, with a diverse mix of industries contributing to its robust business climate. The city is home to a dynamic manufacturing sector, notably in the production of goods ranging from heavy machinery to food products. Companies like Kimberly-Clark and Campbell's Soup have long been stalwarts in the area, providing steady employment and economic growth. Additionally, Paris benefits from its strategic location, offering easy access to major highways and rail lines, which facilitates logistics and distribution operations.
The local economy is further bolstered by a growing healthcare sector, anchored by the Paris Regional Medical Center, which provides comprehensive services to residents of Paris and the surrounding counties. Recent economic trends indicate an increase in small business development, supported by local initiatives that encourage entrepreneurship and innovation.
Cultural Scene
Paris boasts a vibrant cultural scene that reflects its rich history and community spirit. The city hosts several annual events that draw visitors from across the region, such as the Paris Balloon and Music Festival, which combines live performances with stunning hot air balloon displays. Another highlight is the Tour de Paris, a popular cycling event that showcases the picturesque landscapes surrounding the city.
For those interested in the arts, Paris offers a variety of attractions, including the Paris Community Theatre and the Santa Fe Depot, which houses the Lamar County Historical Museum. These venues provide a platform for local artists and historians to share their work and stories, enriching the cultural fabric of the city.
Lifestyle
The lifestyle in Paris, Texas, is characterized by a blend of small-town charm and modern conveniences. Neighborhoods like the historic downtown area offer a unique blend of quaint shops, local eateries, and beautifully preserved architecture. Residents and visitors alike enjoy exploring the district's antique stores and art galleries, which contribute to the city's distinctive character.
Paris is also known for its commitment to outdoor recreation, with numerous parks and trails that cater to enthusiasts of all ages. The Trail de Paris is a popular destination for walking, jogging, and cycling, while nearby Pat Mayse Lake provides opportunities for boating and fishing, making Paris an attractive place for those seeking a balanced lifestyle.
Future Outlook
Looking ahead, Paris, Texas, is poised for continued growth and development. City planners have outlined ambitious projects aimed at enhancing infrastructure and expanding housing options to accommodate an increasing population. These efforts include revitalizing key commercial areas and improving transportation networks to support economic expansion.
Investment in education and workforce development is also a priority, with Paris Junior College playing a critical role in preparing the local workforce for emerging industries. As Paris continues to evolve, it remains focused on fostering a supportive environment for businesses and investors, ensuring sustainable growth and prosperity for years to come.