Nestled along the shores of Lewisville Lake, Little Elm, Texas, is a rapidly growing suburb in the Dallas-Fort Worth metroplex. Known for its scenic waterfront views and vibrant community life, Little Elm has become an attractive destination for both residents and businesses. As the town expands, understanding local market trends, such as alcohol sales, offers valuable insights into consumer behavior and economic growth.
This report provides a comprehensive, data-driven analysis of Little Elm’s alcohol sales market, offering a detailed look at the city's top-selling establishments. Readers will discover which venues lead in alcohol sales, providing a glimpse into local hotspots and consumer preferences. Additionally, the report breaks down sales by zip code, highlighting areas with the highest concentration of alcohol sales and revealing geographic trends within the community.
Finally, a monthly trends analysis examines how alcohol sales in Little Elm have evolved over the past year, identifying patterns and shifts in consumer habits. This section sheds light on seasonal variations and emerging trends that could influence future market dynamics. Together, these insights offer a nuanced understanding of Little Elm's alcohol sales landscape as of April 2025.
Top 24 Little Elm Businesses By September 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
Tower Tap House
|
$63,825 |
$29,233
|
$1,472
|
$33,120
|
| 2. |
Outta Bounds Bar & Grill
|
$45,908 |
$23,362
|
$720
|
$21,826
|
| 3. |
G.o.a.t's Arena Bar & Grill
|
$44,831 |
$0
|
$0
|
$0
|
| 4. |
Up in Smoke
|
$40,669 |
$31,978
|
$307
|
$8,384
|
| 5. |
The Brass Tap
|
$40,437 |
$17,113
|
$3,308
|
$20,016
|
| 6. |
Wing Daddy's Sauce House
|
$39,058 |
$15,405
|
$288
|
$23,365
|
| 7. |
Twisted Spirits
|
$36,648 |
$25,573
|
$5,576
|
$5,499
|
| 8. |
Mario's Mexican & Salvadorian Restaurant
|
$33,084 |
$0
|
$0
|
$0
|
| 9. |
Casa Mia Latin Cuisine
|
$21,668 |
$19,941
|
$0
|
$1,727
|
| 10. |
Applebee's Neighborhood Grill & Bar
|
$11,896 |
$7,497
|
$707
|
$3,692
|
| 11. |
Lakeside Bar & Grill
|
$11,268 |
$0
|
$0
|
$0
|
| 12. |
Mariscos Sinaloa Little Elm Seafood & Grill
|
$9,659 |
$2,137
|
$0
|
$7,522
|
| 13. |
Los Jalapenos Restaurant
|
$8,887 |
$790
|
$78
|
$8,019
|
| 14. |
Thai in Town
|
$8,410 |
$6,395
|
$1,234
|
$781
|
| 15. |
The Elm
|
$7,767 |
$4,858
|
$1,225
|
$1,684
|
| 16. |
Ted Es Kitchen
|
$6,473 |
$2,416
|
$252
|
$3,805
|
| 17. |
The Good Cigar Lounge
|
$4,558 |
$3,688
|
$92
|
$778
|
| 18. |
Rice Garden
|
$2,857 |
$548
|
$1,377
|
$932
|
| 19. |
Fuzzy's Taco Shop
|
$747 |
$307
|
$52
|
$388
|
| 20. |
Barracruda Seafood and Grill
|
$100 |
$100
|
$0
|
$0
|
| 21. |
Chickonut
|
$0 |
$0
|
$0
|
$0
|
| 22. |
G.o.a.t's Arena Sports Bar
|
$0 |
$0
|
$0
|
$0
|
| 23. |
Mariscos Sinaloa Little Elm
|
$0 |
$0
|
$0
|
$0
|
| 24. |
Seiko
|
$0 |
$0
|
$0
|
$0
|
Leading the Pack
TOWER TAP HOUSE is the top dog in Little Elm for September 2025, with total receipts reaching an impressive $63,825. They've struck a solid balance between liquor and beer sales, pulling in $29,233 and $33,120 respectively. Their wine sales are modest, but clearly, their focus on beer and liquor is paying off.
Strong Contenders
OUTTA BOUNDS BAR & GRILL and G.O.A.T'S ARENA BAR & GRILL follow closely, with receipts of $45,908 and $44,831. Despite G.O.A.T'S reporting zero in liquor, wine, and beer, their total sales suggest a significant food or other non-alcoholic product contribution.
Notable Performers
UP IN SMOKE is doing remarkably well, particularly with liquor sales totaling $31,978, more than any other establishment on the list. Meanwhile, WING DADDY'S SAUCE HOUSE has a strong beer sales profile, contributing $23,365 to their total $39,058 receipts.
Interesting Trends
TWISTED SPIRITS shows a preference for liquor, with $25,573 out of their $36,648 total receipts. This indicates a targeted strategy that clearly resonates with their clientele. Interesting to note is CASA MIA LATIN CUISINE, where liquor sales are almost the entirety of their income, standing at $19,941 out of $21,668.
Under the Radar
While APPLEBEE'S NEIGHBORHOOD GRILL & BAR and LAKESIDE BAR & GRILL have lower total receipts of $11,896 and $11,268, they maintain a steady flow of sales, likely appealing to a different market segment. Meanwhile, establishments like THE GOOD CIGAR LOUNGE and RICE GARDEN maintain niche clientele with their specific product offerings.
Zero Receipts
Several establishments, including CHICKONUT and G.O.A.T'S ARENA SPORTS BAR, reported zero receipts for this period. This might indicate temporary closures or shifts in business strategy that could be worth watching for future developments.
Little Elm Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Sep 2025 | 24 | $438,750 |
$191,341
|
$16,688
|
$141,538
|
7.2%
↑
|
| Aug 2025 | 23 | $409,443 |
$241,889
|
$11,507
|
$156,047
|
2.1%
↑
|
| Jul 2025 | 21 | $401,213 |
$234,261
|
$11,570
|
$155,382
|
13.9%
↓
|
| Jun 2025 | 21 | $465,868 |
$273,422
|
$44,651
|
$147,795
|
5.1%
↓
|
| May 2025 | 20 | $490,755 |
$258,195
|
$24,589
|
$156,433
|
10.2%
↑
|
| Apr 2025 | 20 | $445,255 |
$244,183
|
$13,611
|
$135,923
|
16.2%
↓
|
| Mar 2025 | 21 | $531,204 |
$280,676
|
$16,889
|
$162,214
|
41.6%
↑
|
| Feb 2025 | 21 | $375,249 |
$176,961
|
$9,761
|
$117,102
|
7.9%
↓
|
| Jan 2025 | 21 | $407,356 |
$194,379
|
$26,179
|
$115,373
|
27.4%
↓
|
| Dec 2024 | 22 | $561,480 |
$218,305
|
$14,772
|
$131,584
|
4.7%
↑
|
| Nov 2024 | 21 | $536,118 |
$234,335
|
$17,368
|
$149,126
|
6.3%
↓
|
| Oct 2024 | 22 | $572,058 |
$244,131
|
$16,448
|
$176,190
|
0%
↑
|
Overview of Alcohol Sales Trends in Little Elm
Over the past 12 months, Little Elm's alcohol sales have shown some intriguing trends, with a high point in October 2024 when total receipts hit $572,058. This spike was largely driven by beer sales, which peaked at $176,190, indicating a possible seasonal preference as the town geared up for fall festivities and holidays. In contrast, the most recent data from September 2025 shows a total receipt of $438,750, with a significant change in the sales mix.
Fluctuations and Seasonal Patterns
The data reveals notable fluctuations, with major changes in total receipts, such as the 41.56% jump in March 2025, suggesting seasonal influences like spring break. Conversely, there was a significant dip of 27.45% in January 2025, reflecting post-holiday slowdowns typical in the alcohol industry. These variations highlight the importance of aligning business strategies with seasonal sales peaks and dips to maximize profitability.
Liquor, Wine, and Beer: Shifts in Sales Mix
Examining the sales mix, liquor consistently leads, but beer has shown remarkable resilience, particularly in high-sales months like October 2024 and March 2025. Wine sales, however, have been more variable, peaking in June 2025 at $44,651 before dropping significantly. This suggests a potential for promotions or events tailored to wine enthusiasts to capitalize on these swings.
Market Implications and Business Opportunities
The steady increase in the number of establishments, from 20 in May 2025 to 24 in September 2025, indicates a growing market with more players entering the field. This expansion could lead to increased competition but also offers opportunities for collaboration and market differentiation. Businesses should consider leveraging these insights to tailor their offerings and marketing efforts, aligning with consumer preferences and seasonal trends.
Economic Overview
Little Elm, Texas, is a burgeoning hub for economic activity, with its strategic location in the Dallas-Fort Worth metroplex playing a pivotal role in its growth. The city's economy is diverse, with strong performances in sectors such as healthcare, retail, and technology. The presence of several tech startups and established firms underscores the area's commitment to fostering innovation. Additionally, the city's business-friendly climate, characterized by low taxes and supportive local government policies, continues to attract entrepreneurs and investors.
Residential development and infrastructure projects are on the rise, further propelling economic expansion. The city’s proximity to major highways and its well-planned public transportation system make it an attractive option for businesses looking to establish a presence in a rapidly growing market.
Cultural Scene
Little Elm boasts a vibrant cultural scene with a calendar brimming with events and festivals that reflect the community's diverse heritage. The annual Autumn Fest is a highlight, drawing visitors with its lively parades, local food vendors, and crafts. The Little Elm Craft Brew & Que Festival is another popular event, celebrating local craftsmanship and culinary arts.
For art enthusiasts, the Little Elm Cultural Arts Council hosts regular exhibitions and workshops, promoting local talent and fostering a love for the arts within the community. The town's scenic parks and lakefront also serve as venues for numerous outdoor concerts and movie nights, providing residents and visitors with ample opportunities to enjoy the town's cultural offerings.
Lifestyle
Little Elm's residential landscape is as varied as its cultural offerings, with neighborhoods that cater to diverse lifestyles. From the family-friendly communities in Paloma Creek to the luxurious lakefront properties in Sunrise Bay, there's a neighborhood for everyone. The town's emphasis on green spaces and outdoor recreational facilities ensures a quality of life that is both relaxed and invigorating.
The Little Elm Beach area serves as a focal point for entertainment and leisure, featuring a sandy beach, a pavilion for live music, and a variety of dining options. Residents also enjoy easy access to shopping centers and local boutiques, providing a satisfying blend of convenience and charm.
Future Outlook
Looking ahead, Little Elm is poised for continued growth and development. City planners are focused on sustainable expansion, with projects aimed at enhancing infrastructure, expanding public services, and preserving the town's natural beauty. The anticipated completion of new residential and commercial developments will further boost the local economy and attract new residents.
The city’s strategic plans include the creation of mixed-use developments that blend residential, commercial, and recreational spaces, fostering a sense of community and enhancing the town's appeal. With its robust growth trajectory and commitment to innovation, Little Elm is set to become an even more dynamic and desirable location for businesses and residents alike.