Greenville Alcohol Sales

Top Alcohol Sellers in Greenville

Leading the pack in Greenville's June 2025 alcohol sales is Texas Roadhouse with impressive total receipts of $84,071. Notably, their beer sales are a strong performer at $36,824, closely followed by liquor at $42,548. It's clear that this lively spot is a favorite for those looking to enjoy a classic beer and whiskey combination.

Mariachi Mexican Restaurant and Grill takes the second spot with $61,783 in total receipts. Interestingly, they boast the highest liquor sales among the top establishments at $46,773, significantly outpacing their beer and wine sales. This indicates a strong preference for tequila and cocktail options among their patrons.

Noteworthy Performers

Applebee's Neighborhood Grill & Bar and Bottlecap Alley Icehouse Grill are neck and neck, with receipts of $43,785 and $38,991, respectively. While Applebee's leans slightly towards beer sales, Bottlecap Alley shows a stronger focus on liquor, suggesting each has carved out a niche with their customer base.

It's worth mentioning that DB's recorded total receipts of $29,195 without any liquor, wine, or beer sales, which could indicate a reporting error or a unique business model. Meanwhile, Chili's Grill & Bar stands out with a healthy balance of all three beverage types, totaling $28,066 in receipts.

Trends and Observations

The data highlights a strong preference for liquor across most establishments, with beer consistently holding its own. Wine, on the other hand, appears to be less dominant in Greenville's market, capturing smaller sales figures. This insight might be crucial for business owners looking to adjust their stock and marketing strategies.

Overall, the mix of national chains and local favorites topping the list suggests a diverse dining and drinking culture in Greenville. Bar owners and new entrants can glean valuable insights from these trends, particularly the emphasis on liquor and beer, when planning their offerings and strategic location choices.

Concentration of Alcohol Sales

In Greenville, the vast majority of alcohol sales in June 2025 were concentrated in zip code 75402, which accounted for a whopping $433,074 of the total sales. This area hosts 23 establishments, making it the hub for alcohol sales in the city. In contrast, zip code 75401 recorded sales of $63,003 across 9 establishments, indicating a significantly lower concentration of sales activity.

Types of Alcohol Sold

When it comes to the types of alcohol sold, there's a notable difference between the two zip codes. Zip code 75402 shows a strong preference for liquor, which comprises 58% of its sales, while beer accounts for 38% and wine a mere 3%. Meanwhile, in zip code 75401, beer takes the lead at 24% of sales, but liquor still holds a significant portion at 19%. Wine sales are minimal in both areas but even more so in 75401 at just 1%.

Opportunities for New Establishments

Given the current distribution, there are interesting opportunities for new establishments in zip code 75401. With fewer establishments and lower sales, there's potential to introduce more diverse offerings or innovative concepts that might appeal to the local demographic. As this area is less saturated, new businesses could capture unmet demand.

Insights and Patterns

Overall, the data suggests that zip code 75402 is the more lucrative area for alcohol sales, particularly for liquor. However, the dominance of beer sales in 75401 points to a different consumer preference pattern, which could be leveraged by new entrants looking to tailor their offerings. Understanding these local preferences can guide strategic decisions for businesses aiming to optimize their market presence in Greenville.

Overview of Alcohol Sales Trends in Greenville

Over the past 12 months, Greenville's alcohol sales have seen some interesting shifts. April 2025 emerged as the standout month, raking in the highest total receipts of $706,986. This spike can be largely attributed to a surge in beer sales, which reached $403,907, significantly overshadowing the typical beer sales figures of other months.

In terms of the sales mix, liquor consistently remains the top choice for consumers, though beer experienced its moment in the spotlight in April. Wine sales, on the other hand, have remained relatively stable, hovering around the $13,000 to $16,000 range. This consistency suggests a dedicated but niche market for wine enthusiasts in Greenville.

Seasonal Patterns and Changes

Seasonal trends are evident with notable increases in sales during winter and early spring. December 2024 saw a rise in sales, likely boosted by holiday festivities, with total receipts at $511,493. Interestingly, the months following the holiday season maintained strong sales, particularly March and April 2025, indicating a robust market resilience during these periods.

Conversely, the summer months experienced more modest sales figures, with July 2024 at $484,467. However, it is noteworthy that the number of establishments remained steady at 30 during the summer, suggesting a stable market presence despite the slight dip in sales.

Market Dynamics and Insights

The data reveals a dynamic market with shifting preferences and competitive activity. The increase in the number of establishments from 29 in December 2024 to 32 by June 2025 indicates a growing interest in the alcohol retail sector, potentially driven by the promising sales figures earlier in the year.

However, recent months have shown some volatility, with a noticeable drop in June 2025 receipts to $496,077, a 5.72% decline from May. This could be indicative of market saturation or a temporary shift in consumer spending habits. The Greenville market remains ripe for opportunities, particularly for businesses that can capitalize on the seasonal peaks and adapt to the evolving preferences of local consumers.