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Nestled in the southern tip of Texas, Hidalgo is a vibrant city known for its rich cultural heritage and proximity to the U.S.-Mexico border. As a key player in the Rio Grande Valley, Hidalgo thrives on a dynamic economy with diverse influences that shape its commercial landscape. This article delves into a data-driven analysis of the city's alcohol sales market, providing a comprehensive look at consumption patterns and trends.

In the first section, readers will discover a detailed table and analysis of Hidalgo's top alcohol-selling establishments, revealing which businesses are leading the market. The subsequent section offers a breakdown of alcohol sales by zip code, highlighting areas with the highest concentration of sales and shedding light on local consumer behavior. Finally, a monthly trends analysis will illustrate how alcohol sales have evolved over the past year, offering insights into seasonal variations and market shifts.

Top 25 Hidalgo Businesses By April 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Hidalgo for April 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Mcallen Convention Center
$1,093,237
$513,728
$44,493
$535,016
2.
Twin Peaks
$311,655
$117,399
$1,159
$193,097
3.
Oak Texas Bar & Grill North Park
$269,859
$166,458
$8,067
$95,334
4.
Buffalo Wings & Rings
$211,748
$99,963
$130
$111,655
5.
Yard House #8382
$202,309
$90,440
$8,062
$103,807
6.
Suerte Bar & Grill Uptown, LLC
$199,717
$140,545
$0
$59,172
7.
Howling Rabbits Beer Works
$194,903
$107,473
$2,330
$85,100
8.
'76 Bar and Kitchen
$185,916
$135,568
$5
$50,343
9.
Oak Texas Bar & Grill - Southtown
$185,088
$103,608
$1,244
$80,236
10.
High Noon
$136,781
$72,432
$0
$64,349
11.
Oak Texas Bar and Grill
$129,859
$76,465
$1,661
$51,733
12.
La Doble M
$118,535
$100,743
$8,283
$9,509
13.
Topgolf
$117,530
$52,218
$2,235
$63,077
14.
Eddy's Tavern
$115,903
$57,160
$73
$58,670
15.
Pappadeaux Seafood Kitchen
$109,530
$63,006
$24,933
$21,591
16.
Bourbon St on 10th
$104,651
$62,414
$472
$41,765
17.
Santa Fe Steakhouse, Ltd.
$102,417
$47,763
$50,094
$4,560
18.
Jaitel Hospitality
$101,132
$74,192
$22,237
$4,703
19.
The Dive on 495
$99,542
$62,979
$166
$36,397
20.
Twenty Fifth Lane
$96,670
$40,129
$561
$55,980
21.
Tabu Bistro Lounge
$96,578
$0
$0
$0
22.
Bubba's 33
$94,343
$32,025
$231
$62,087
23.
Hidalgo Arena
$91,527
$33,031
$92
$58,404
24.
Mousai
$89,437
$66,731
$17,262
$5,444
25.
Chili's Grill & Bar
$85,420
$48,418
$541
$36,461

Top Performers in Hidalgo's Alcohol Sales

The undisputed leader in Hidalgo's alcohol sales for April 2025 is the McAllen Convention Center, boasting a massive $1,093,237 in total receipts. This venue leads across the board, with substantial sales in liquor, wine, and beer, highlighting its popularity for events and gatherings. Their beer sales alone reached $535,016, surpassing many other establishments' total receipts.

Following the convention center, Twin Peaks holds the second spot with $311,655 in total sales. Notably, their beer sales of $193,097 are a significant contributor to their overall success. Meanwhile, Oak Texas Bar & Grill North Park rounds out the top three with $269,859, with liquor being their standout category at $166,458.

Trending Establishments

A notable trend is the rise of establishments like Buffalo Wings & Rings and Yard House #8382, both focusing heavily on beer sales, which make up more than half of their total receipts. This indicates a growing preference for beer in casual dining and sports viewing environments.

Suerte Bar & Grill Uptown, LLC stands out by focusing almost exclusively on liquor, with an impressive $140,545 in sales, showing a niche market success. Similarly, establishments like '76 Bar and Kitchen and High Noon show strong performances in the liquor category, suggesting a trend towards more spirited offerings in the area.

Insights for Business Owners

For business owners and investors, the data suggests that locations with diverse offerings, such as the McAllen Convention Center, have a competitive edge. However, specialization in a particular type of alcohol, like beer or liquor, can also lead to success, as seen with Suerte Bar & Grill and Buffalo Wings & Rings.

New entrants or those looking to expand should consider the balance between location and product mix. Establishments like Oak Texas Bar & Grill are effectively leveraging multiple locations to capture different market segments, while others focus on high-traffic areas like expressways to drive sales.

Overall, the data highlights the importance of understanding local preferences and adapting the business model to cater to these demands, whether through a diverse menu or specialized offerings.

Hidalgo Zip Codes By April 2025 Alcohol Sales

The following table shows a breakdown of alcohol sales by zip code in Hidalgo for April 2025, ranked by total sales. Shows the number of establishments and a breakdown of sales types for each area.
# Zip Code Establishments Total Liquor Wine Beer
1.
78501
113 $3,510,796
$1,737,740
$234,889
$1,230,460
2.
78504
78 $2,828,757
$1,657,015
$103,244
$940,173
3.
78503
47 $2,111,140
$1,161,156
$113,485
$835,110
4.
78539
32 $879,452
$430,788
$20,970
$416,119
5.
78572
37 $629,161
$306,511
$49,741
$257,280
6.
78596
23 $594,645
$254,205
$10,274
$330,166
7.
78577
21 $529,884
$234,424
$36,797
$250,593
8.
78599
10 $174,647
$85,990
$3,602
$85,055
9.
78589
12 $150,864
$62,502
$6,008
$82,354
10.
78542
5 $125,087
$51,738
$207
$58,130
11.
78557
2 $97,527
$33,031
$92
$58,404
12.
78570
5 $87,587
$45,525
$308
$41,754
13.
78574
7 $82,512
$27,076
$49
$47,152
14.
78541
4 $70,434
$29,499
$28
$40,907
15.
78573
5 $57,344
$26,548
$392
$30,404
16.
78516
2 $40,559
$15,414
$0
$25,145
17.
78505
1 $38,711
$31,930
$4,540
$2,241
18.
78543
1 $38,587
$13,621
$24
$24,942
19.
78502
1 $33,029
$11,645
$212
$21,172
20.
78538
1 $19,163
$5,050
$0
$14,113
21.
78537
1 $0
$0
$0
$0

Top Performing Zip Codes

When we look at the alcohol sales landscape in Hidalgo for April 2025, it’s clear that a few zip codes are leading the charge. Zip Code 78501 tops the list with sales of $3.51 million spread across 113 establishments. Following closely is 78504, amassing $2.83 million with 78 establishments. These areas not only account for the highest sales figures, but also host a higher density of establishments, indicating a vibrant market for alcohol sales.

Alcohol Preferences by Area

Alcohol preferences vary significantly across different zip codes. For instance, 78501 and 78504 both show a strong preference for liquor, comprising 49% and 59% of their sales, respectively. In contrast, Zip Code 78596 is more beer-centric, with beer sales making up 56% of its total. This suggests that businesses could tailor their inventory based on regional tastes to maximize sales.

Opportunities for New Establishments

With 408 establishments spread across 21 zip codes, there's still room for growth in certain areas. Zip Code 78503, with only 47 establishments yet substantial sales of $2.11 million, presents a promising opportunity for new ventures. Similarly, areas like 78539 and 78572, despite decent sales figures, have fewer outlets, indicating potential for more businesses to enter the market.

Interesting Patterns and Insights

It’s intriguing to note the stark differences in sales mixes across zip codes. For example, Zip Code 78505 stands out with a whopping 82% of its sales coming from liquor, a notable outlier compared to other areas. Meanwhile, Zip Code 78537 recorded no sales despite having an establishment, which could warrant further investigation into operational or regulatory issues. Identifying such nuances can help businesses strategically plan their market entry or expansion.

Hidalgo Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Hidalgo. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
Apr 2025 408 $12,099,886
$6,221,408
$584,862
$4,791,674
1.8%
Mar 2025 365 $11,889,804
$6,110,090
$487,317
$5,188,629
14.5%
Feb 2025 368 $10,387,413
$5,341,031
$562,221
$4,238,361
5.4%
Jan 2025 404 $10,979,328
$5,491,323
$620,094
$4,283,756
11.5%
Dec 2024 402 $12,402,147
$6,662,129
$690,659
$4,845,843
4.8%
Nov 2024 405 $11,836,017
$6,089,306
$565,384
$4,996,960
9.9%
Oct 2024 400 $13,133,965
$6,934,249
$647,718
$5,480,975
10.8%
Sep 2024 397 $11,851,126
$6,014,682
$553,675
$5,025,019
4.9%
Aug 2024 389 $11,298,400
$5,785,939
$512,522
$4,966,828
10.3%
Jul 2024 387 $10,244,210
$5,278,487
$516,305
$4,420,467
23.6%
Jun 2024 388 $13,402,460
$6,818,413
$630,994
$5,875,435
13.1%
May 2024 386 $11,847,651
$6,190,893
$569,014
$5,066,424
0%

Overview of Hidalgo's Alcohol Sales

Over the past year, Hidalgo's alcohol sales have shown some interesting trends. The total receipts hit their peak in June 2024, reaching a whopping $13.4 million. This was a standout month, driven by strong sales across all categories, especially beer, which brought in nearly $5.9 million. It seems June was a good time for celebrations or perhaps some summer festivities.

Seasonal Patterns and Monthly Fluctuations

Throughout the year, we saw fluctuations that suggest seasonal patterns. For instance, December 2024 also saw high sales at $12.4 million, likely due to holiday festivities. In contrast, January and February 2025 experienced a dip in sales, which isn't uncommon as people typically tighten their belts post-holidays. However, sales rebounded in the months following, culminating in a gradual climb up to April 2025.

Sales Mix: Liquor, Beer, and Wine

When we break down the sales by type, liquor consistently led the charge, making up the largest share of total receipts in most months. Beer was a close second, with its sales showing more volatility. For example, beer sales peaked in October 2024 at $5.5 million, indicating a strong demand possibly linked to Oktoberfest celebrations or sports events. Wine, while the smallest segment, still showed steady growth, with a noticeable jump in April 2025.

Market Indicators and Business Implications

The increase in the number of establishments, especially from March to April 2025, suggests a growing market or increased competition. This expansion aligns with a slight uptick in sales, indicating a healthy demand that new businesses are eager to meet. For business owners and investors, these trends suggest that focusing on liquor and beer could yield the best returns, while wine remains a steady, albeit smaller, part of the market.

Year-Over-Year Insights

Comparing year-over-year data, the overall market appears to be on an upward trajectory, with April 2025's total receipts showing a notable increase over the same period last year. This growth, alongside the uptick in the number of establishments, highlights a vibrant and expanding market. Businesses that can adapt to seasonal demands and optimize their offerings accordingly will likely thrive in this dynamic environment.

Economic Overview

Hidalgo, Texas, strategically situated near the US-Mexico border, boasts a dynamic economy heavily influenced by international trade. The city is a key player in the logistics and transportation sectors, benefiting from its proximity to major border crossings. This location advantage has attracted numerous warehouse and distribution centers, enhancing its role as a logistics hub in the region. Additionally, agriculture remains a significant economic driver, with the fertile Rio Grande Valley supporting a diverse range of crops.

In recent years, Hidalgo has witnessed a surge in small businesses and tech-focused startups, spurred by local incentives and a supportive business environment. The city’s economic landscape is further diversified by its manufacturing sector, which continues to expand, providing steady employment opportunities and fostering a vibrant business climate.

Cultural Scene

Hidalgo is renowned for its rich cultural tapestry, celebrated through various festivals and events that draw visitors from across the region. The annual Borderfest, one of Texas's largest cultural festivals, showcases the city's diverse heritage with music, dance, and culinary delights. This event not only celebrates local culture but also strengthens community ties and attracts significant tourism revenue.

The city's cultural vibrancy is also reflected in its art scene, with numerous galleries and public art installations highlighting the area's artistic talent. The State Farm Arena serves as a central venue for concerts and sporting events, making it a cultural cornerstone of Hidalgo's social life.

Lifestyle

Hidalgo offers a unique blend of small-town charm and modern amenities, making it an attractive destination for families and young professionals alike. The city's neighborhoods, such as Las Villas and Old Hidalgo, provide a mix of historic homes and contemporary developments, catering to diverse lifestyle preferences.

Residents enjoy a wide range of recreational activities, from parks and nature trails to vibrant entertainment districts. The city's emphasis on community events and outdoor spaces fosters a welcoming atmosphere, enhancing the overall quality of life for its inhabitants.

Future Outlook

Looking ahead, Hidalgo is poised for continued growth and development, supported by strategic planning and infrastructure investments. The city has outlined ambitious plans to enhance its transportation networks, improve public services, and attract new businesses. These initiatives are designed to accommodate future population growth and bolster the local economy.

With a focus on sustainable development and innovation, Hidalgo is committed to maintaining its competitive edge while preserving its cultural heritage. As a result, the city is well-positioned to attract investors and businesses seeking opportunities in a thriving and culturally rich environment.