Located in the heart of the Texas Panhandle, Plainview serves as an essential hub for commerce and culture in the region. Known for its rich agricultural heritage, this vibrant city is also home to a dynamic and evolving alcohol sales market. Our latest report dives deep into the data behind this market, offering a comprehensive analysis of how alcohol sales are shaping the local economy.
This data-driven exploration begins with a detailed table and analysis of the top alcohol-selling establishments in Plainview, revealing which businesses are leading the charge in this competitive market. Following this is a breakdown of alcohol sales by zip code, providing insight into which areas of the city have the highest concentration of sales activity. This geographical perspective highlights the diversity of consumption patterns across Plainview.
Finally, our monthly trends analysis tracks how alcohol sales have fluctuated over the past year, offering a nuanced view of seasonal and economic factors influencing consumer behavior. Together, these insights provide a clear picture of Plainview's alcohol landscape, equipping readers with the knowledge to understand current trends and anticipate future developments.
Top 12 Plainview Businesses By May 2025 Alcohol Sales
# | Establishment | Total | Liquor | Wine | Beer |
---|---|---|---|---|---|
1. |
Ocho 80
|
$40,904 |
$24,488
|
$0
|
$16,416
|
2. |
Chili's Grill & Bar
|
$30,014 |
$14,856
|
$212
|
$14,946
|
3. |
Goodfellas Bar and Grill
|
$28,132 |
$11,655
|
$36
|
$16,441
|
4. |
El Patron Bar
|
$27,804 |
$13,723
|
$0
|
$14,081
|
5. |
El Rincon
|
$26,898 |
$13,709
|
$0
|
$13,189
|
6. |
Plainview Municipal Country Club
|
$22,775 |
$10,114
|
$431
|
$12,230
|
7. |
Leal's Mexican Restaurant
|
$18,970 |
$10,854
|
$177
|
$7,939
|
8. |
Red Door
|
$18,150 |
$7,900
|
$150
|
$10,100
|
9. |
Taqueria Jalisco #20
|
$16,668 |
$4,173
|
$0
|
$12,495
|
10. |
B P O E Plainview #1175
|
$11,576 |
$6,425
|
$71
|
$5,080
|
11. |
Goodfellas Bar & Grill
|
$11,198 |
$5,600
|
$0
|
$5,598
|
12. |
Pizza Hut
|
$3,395 |
$0
|
$0
|
$3,395
|
Top Alcohol-Selling Establishments in Plainview
Leading the pack in May 2025 is OCHO 80 on Olton Road, with impressive total receipts of $40,904. This hotspot is a clear favorite for liquor and beer lovers, pulling in $24,488 from liquor sales and $16,416 from beer. Notably, wine sales were nonexistent, suggesting a strong preference for the other two categories.
CHILI'S GRILL & BAR and GOODFELLAS BAR AND GRILL are neck and neck at second and third place, with total receipts of $30,014 and $28,132, respectively. While Chili's shows a balanced split between liquor and beer sales, Goodfellas slightly edges out with higher beer sales at $16,441, indicating its popularity as a beer destination.
EL PATRON BAR and EL RINCON follow closely, each just shy of $28,000 in total receipts. Both venues show a similar business strategy, focusing heavily on liquor and beer without any wine sales. This pattern mirrors the preferences seen at OCHO 80.
Insights on Other Establishments
The PLAINVIEW MUNICIPAL COUNTRY CLUB stands out with its higher wine sales relative to other establishments, bringing in $431, which is the highest among the list. Despite this, beer and liquor still dominate its total receipts of $22,775.
LEAL'S MEXICAN RESTAURANT and RED DOOR have relatively balanced sales, with a notable consistency in their liquor and beer contributions. These venues cater to diverse preferences, maintaining steady business in both categories.
At the lower end of the spectrum, PIZZA HUT focuses exclusively on beer, with no liquor or wine sales recorded. This specialization suggests a unique niche strategy, perhaps catering to a specific clientele or event type.
Notable Trends and Observations
An interesting trend across Plainview is the low emphasis on wine sales, with most establishments either reporting minimal or no wine sales at all. This might indicate a local preference or strategic focus on liquor and beer. Meanwhile, venues like OCHO 80 and EL PATRON BAR are thriving without needing to diversify into wine, reinforcing the strong demand for their core offerings.
Overall, the data suggests that businesses focusing on beer and liquor are currently the most successful in Plainview, with top performers showing little reliance on wine sales. For potential investors or new business owners, this insight could guide decisions on inventory and marketing strategies.
Plainview Alcohol Sales Trends: Last 12 Months
Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
---|---|---|---|---|---|---|
May 2025 | 12 | $256,484 |
$123,497
|
$1,077
|
$131,910
|
5%
↓
|
Apr 2025 | 12 | $270,090 |
$132,184
|
$1,262
|
$136,644
|
11.7%
↓
|
Mar 2025 | 12 | $305,928 |
$150,905
|
$1,771
|
$153,252
|
53.1%
↑
|
Feb 2025 | 9 | $199,800 |
$99,246
|
$848
|
$99,706
|
22.1%
↓
|
Jan 2025 | 12 | $256,643 |
$119,040
|
$1,098
|
$136,505
|
2%
↓
|
Dec 2024 | 12 | $261,898 |
$118,217
|
$1,047
|
$142,634
|
16.1%
↑
|
Nov 2024 | 12 | $225,627 |
$100,684
|
$1,209
|
$123,734
|
0.7%
↓
|
Oct 2024 | 12 | $227,260 |
$100,771
|
$1,355
|
$125,134
|
5.7%
↑
|
Sep 2024 | 12 | $215,094 |
$92,102
|
$1,139
|
$121,853
|
4.4%
↓
|
Aug 2024 | 12 | $224,896 |
$95,464
|
$918
|
$128,514
|
1.9%
↓
|
Jul 2024 | 12 | $229,205 |
$111,556
|
$1,072
|
$116,577
|
4.9%
↑
|
Jun 2024 | 12 | $218,502 |
$100,153
|
$937
|
$117,412
|
0%
↑
|
Overall Sales Trends
Over the past 12 months, Plainview's alcohol sales have shown some interesting dynamics. The most significant peak occurred in March 2025, with total receipts soaring to $305,928. This surge marked a substantial increase of 53.12% compared to February, when sales were notably lower. March's high sales could be attributed to seasonal events or promotions that attracted more customers.
Seasonal Patterns and Establishment Dynamics
One noticeable trend is the consistent number of establishments at 12 throughout most of the year, except for February 2025, when it dipped to 9. This fluctuation in the number of establishments suggests a possible consolidation or operational changes during that month, which might have impacted sales. The increase in establishments in March likely contributed to the spike in sales as well.
Changes in Sales Mix
In terms of sales mix, beer consistently outperformed liquor and wine, maintaining its position as the top seller. Notably, in March 2025, beer sales reached $153,252, significantly contributing to the month's record sales. Meanwhile, liquor sales also saw a peak in March, at $150,905. Wine, however, remained a modest player throughout, with its highest sales recorded in March at $1,771.
Market Implications
The data suggests that beer is the preferred choice among consumers in Plainview, followed closely by liquor. The patterns indicate a potential for targeted marketing efforts to further capitalize on these preferences. Additionally, the March spike suggests that aligning promotions or events with this period could drive higher sales. Overall, the steady number of establishments and the dominance of beer and liquor in the sales mix provide valuable insights for business strategies aiming to optimize revenue.
Economic Overview
Plainview, Texas, serves as a vital economic hub in the Texas Panhandle, primarily driven by agriculture and agribusiness. The city is home to a thriving agricultural industry, with cotton and corn production playing a significant role in its economic landscape. In addition to agriculture, manufacturing and retail trade also contribute to the city’s economic vitality, offering a diverse business climate attractive to both local entrepreneurs and external investors.
The local economy benefits from its strategic location along major transportation routes, providing easy access for distribution and logistics companies. Recent trends indicate a growing interest in renewable energy projects, reflecting a forward-thinking approach to diversification and sustainability.
Cultural Scene
Plainview boasts a vibrant cultural scene that reflects its rich history and community spirit. The city hosts a variety of events and festivals throughout the year, with the annual Running Water Draw Arts & Crafts Festival being a standout. This event attracts artisans and visitors from across the region, showcasing local talent and creativity.
For those interested in exploring the local arts, the Plainview Community Concert Association offers a range of performances, from classical music to contemporary shows. The cultural offerings are further enriched by the Llano Estacado Museum, which provides insights into the area's history and heritage.
Lifestyle
Plainview offers a diverse range of neighborhoods, each with its own unique character. From the historic charm of the downtown area to the more modern subdivisions on the city's outskirts, residents enjoy a variety of living environments. The downtown district is particularly popular for its small-town charm combined with modern amenities, making it a favored spot for young professionals and families alike.
For entertainment, residents and visitors can explore local parks and recreational facilities or enjoy the vibrant dining scene, which features a mix of family-owned restaurants and popular chains. The community’s friendly atmosphere and slower pace of life are often highlighted as key attractions for those seeking a balanced lifestyle.
Future Outlook
Looking forward, Plainview is poised for steady growth, with several development projects in the pipeline aimed at enhancing infrastructure and expanding economic opportunities. The city is actively working to attract new businesses through incentives and supportive policies, fostering an environment conducive to entrepreneurship and innovation.
Future prospects also include the expansion of educational facilities and healthcare services, which are expected to meet the needs of a growing population. With a strategic focus on sustainable development and community engagement, Plainview is set to continue its trajectory as a dynamic and prosperous city in the heart of Texas.