Nestled in the heart of the Texas Panhandle, Pampa is a vibrant city known for its rich history and community spirit. As a hub of commerce and culture in Gray County, Pampa plays a significant role in the region's economic landscape. This article delves into the dynamics of Pampa's alcohol sales, offering a comprehensive, data-driven analysis of the market trends as of April 2025.
In the first section, readers will find a detailed table and analysis of the top alcohol-selling establishments in Pampa, highlighting which venues lead the market. Following this, the article breaks down alcohol sales by zip code, revealing the areas with the highest concentration of sales and providing insights into local consumer behavior. Finally, a monthly trends analysis will illustrate how alcohol sales have evolved over the past year, offering a clear view of seasonal patterns and market shifts.
Whether you're a local business owner, a potential investor, or simply curious about market trends, this report offers valuable insights into Pampa's alcohol sales landscape. With a focus on data and clarity, this article aims to provide a thorough understanding of the city's alcohol market dynamics.
Top 7 Pampa Businesses By June 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
Fire Creek Bar & Grill
|
$34,972 |
$19,175
|
$291
|
$15,506
|
| 2. |
The Plaza Restaurant Iii
|
$34,112 |
$20,922
|
$138
|
$13,052
|
| 3. |
Ate Oh Six
|
$20,906 |
$10,580
|
$84
|
$10,242
|
| 4. |
Pampa Country Club, Inc.
|
$15,920 |
$0
|
$0
|
$0
|
| 5. |
Vallarta Mexican Bar and Grill, LLC
|
$11,799 |
$5,514
|
$36
|
$6,249
|
| 6. |
The Zone Bowling Center
|
$5,422 |
$1,414
|
$0
|
$4,008
|
| 7. |
Loyal Order of Moose Lodge
|
$4,808 |
$2,654
|
$0
|
$2,154
|
Top Alcohol Sellers in Pampa: June 2025
At the top of the list, we have Fire Creek Bar & Grill on Perryton Pkwy, leading with total receipts of $34,972. Notably, their liquor sales hit $19,175, making up a significant portion of their sales. Beer also played a big role, contributing $15,506 to their total.
Close on their heels is The Plaza Restaurant III on N Hobart St, with total receipts of $34,112. This spot is particularly strong in liquor sales, pulling in $20,922, the highest among the establishments. Beer sales aren't far behind, adding $13,052 to the mix.
Meanwhile, Ate Oh Six on S Cuyler St brought in $20,906, with an even split between liquor and beer sales. Their liquor sales reached $10,580, while beer followed closely at $10,242. This balance might be something for other bar owners to consider.
It's intriguing to see that Pampa Country Club, Inc., despite having total receipts of $15,920, reported zero sales for liquor, wine, or beer. This anomaly could be worth investigating for those interested in the business dynamics here.
Vallarta Mexican Bar and Grill, LLC on W Kingsmill Ave saw total sales of $11,799. Beer was their top seller at $6,249, but they also managed a decent $5,514 from liquor sales. This mix might appeal to those looking to cater to diverse tastes.
Further down the list, The Zone Bowling Center on S Hobart St earned $5,422, with beer dominating their sales at $4,008. They might want to consider expanding their liquor offerings, which currently bring in $1,414.
Lastly, the Loyal Order of Moose Lodge on E Brown St reported receipts of $4,808. They showed a preference for liquor, which contributed $2,654, with beer making up the rest at $2,154. This could be an interesting model for social clubs looking to boost their liquor sales.
Pampa Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Jun 2025 | 7 | $127,939 |
$60,259
|
$549
|
$51,211
|
13.6%
↓
|
| May 2025 | 7 | $148,140 |
$70,032
|
$793
|
$61,395
|
20%
↑
|
| Apr 2025 | 7 | $123,473 |
$64,122
|
$848
|
$58,503
|
0.4%
↑
|
| Mar 2025 | 5 | $122,928 |
$64,987
|
$636
|
$52,943
|
13.5%
↑
|
| Feb 2025 | 6 | $108,261 |
$57,610
|
$1,120
|
$45,978
|
9.9%
↓
|
| Jan 2025 | 6 | $120,173 |
$65,046
|
$1,306
|
$49,746
|
14%
↓
|
| Dec 2024 | 7 | $139,777 |
$73,791
|
$1,889
|
$59,209
|
8.5%
↑
|
| Nov 2024 | 6 | $128,827 |
$67,242
|
$1,323
|
$60,262
|
6.8%
↑
|
| Oct 2024 | 6 | $120,646 |
$63,885
|
$1,814
|
$54,947
|
3.3%
↓
|
| Sep 2024 | 7 | $124,731 |
$64,078
|
$1,239
|
$59,414
|
7.8%
↓
|
| Aug 2024 | 6 | $135,290 |
$70,510
|
$2,107
|
$62,673
|
17.6%
↓
|
| Jul 2024 | 6 | $164,205 |
$57,351
|
$3,631
|
$103,223
|
0%
↑
|
Overview of Alcohol Sales in Pampa
Over the past 12 months, Pampa's alcohol sales have seen some interesting fluctuations. The month of July 2024 was a standout period with total receipts reaching a high of $164,205. This peak was largely driven by a surge in beer sales, which accounted for a staggering $103,223. In contrast, the most recent data from June 2025 shows a decline in total receipts to $127,939, indicating a 13.64% drop from May.
Trends in Alcohol Categories
Throughout the year, beer remained the top seller in Pampa, consistently outperforming liquor and wine. Despite the general dominance of beer, there was a notable spike in liquor sales in December 2024, reaching $73,791, which coincided with the holiday season. Wine sales, on the other hand, have consistently lagged behind, with the highest monthly sales recorded at just $3,631 in July 2024.
Changes in Establishments and Sales Dynamics
The number of alcohol-selling establishments in Pampa has mostly remained stable, hovering between six and seven. Interestingly, March 2025 saw a reduction in establishments, yet sales still increased by 13.55%. This suggests that fewer locations did not necessarily equate to lower total sales, indicating potential consolidation or increased efficiency.
Seasonal Patterns and Market Insights
Seasonal patterns are evident, with higher sales during the summer months, particularly in July and August. This trend is likely due to increased social gatherings and outdoor events. The decline in sales observed in the cooler months could suggest a decrease in social activities or shifts in consumer preferences during these times. Overall, the data points to a robust beer market, with opportunities for growth in liquor sales during holiday seasons.
Economic Overview
Pampa, Texas stands as a vital hub in the Texas Panhandle, boasting a robust economy primarily driven by agriculture, energy, and manufacturing. The city has a rich legacy in oil and gas, with numerous companies operating in exploration and production, contributing significantly to the local economy. Additionally, wind energy has become an emerging sector, attracting investment and fostering job growth.
Manufacturing also plays a crucial role, with companies producing a range of goods from electronics to metal products. Pampa's business climate is supportive, with local government initiatives aimed at encouraging entrepreneurship and attracting new businesses. The city's strategic location along major transportation routes further enhances its appeal as a business-friendly environment.
Cultural Scene
Pampa offers a vibrant cultural scene with a variety of events and attractions that reflect its rich heritage and community spirit. The annual Top O' Texas Rodeo is a highlight, drawing visitors from across the region to enjoy thrilling rodeo action and family-friendly entertainment. The Pampa Fine Arts Association also plays an integral role, hosting art exhibitions and performances that showcase local talent.
The White Deer Land Museum provides a fascinating glimpse into the history of the area, with exhibits ranging from Native American artifacts to early oil industry memorabilia. These cultural offerings not only enrich the community but also create opportunities for local businesses to engage with residents and visitors alike.
Lifestyle
Life in Pampa is characterized by a blend of small-town charm and modern conveniences. Popular neighborhoods such as Highland Park and Briarwood offer a mix of historic and newer homes, catering to diverse preferences. The city's parks and recreational facilities provide ample opportunities for outdoor activities, while local eateries and shops add to the town's unique character.
Pampa's entertainment district is buzzing with local music, theater performances, and community events that foster a strong sense of camaraderie among residents. This vibrant lifestyle, combined with a low cost of living, makes Pampa an appealing place for families and young professionals alike.
Future Outlook
Looking ahead, Pampa is poised for continued growth and development. The city has embarked on several infrastructure projects aimed at enhancing transportation and utility services, making it even more attractive for new businesses and investors. Economic diversification efforts, particularly in renewable energy and technology sectors, are expected to create new opportunities and drive sustainable growth.
The local government is actively promoting initiatives to improve educational and workforce development programs, ensuring that the community is well-equipped to meet the demands of a changing economy. With these strategic plans in place, Pampa is well-positioned to thrive in the coming years, offering a promising future for residents and businesses alike.