Nestled in the rapidly growing Collin County, Melissa, Texas, is a vibrant city that has become a significant player in the state's economic landscape. With its close proximity to the bustling city of Dallas, Melissa offers a unique blend of small-town charm and modern amenities, making it a noteworthy hub for both residents and businesses. In this article, we delve into the city's alcohol sales market, offering a comprehensive, data-driven analysis that sheds light on consumer preferences and business dynamics as of April 2025.
This report kicks off with a thorough examination of the top alcohol-selling establishments in Melissa. We provide a detailed table and analysis that highlights which venues lead the market, offering insights into consumer hotspots and popular choices for purchasing alcohol. Following this, we explore a breakdown of alcohol sales by zip code, revealing the areas within Melissa that show the highest concentration of sales activity, providing a geographic perspective on consumer behavior.
Finally, the article wraps up with a monthly trends analysis, illustrating how alcohol sales have evolved over the past year. This section uncovers seasonal patterns and changing preferences among consumers, offering valuable insights into how the market has shifted over time. Whether you're a business owner, consumer, or market analyst, this article provides a comprehensive overview of Melissa's dynamic alcohol sales landscape.
Top 5 Melissa Businesses By September 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
Tacos El Gordo
|
$44,776 |
$0
|
$0
|
$0
|
| 2. |
The Red Feather
|
$36,239 |
$13,997
|
$16,696
|
$5,546
|
| 3. |
Maria's Mexican Restaurant
|
$15,213 |
$10,430
|
$127
|
$4,656
|
| 4. |
Guadalajara Cocina Mexicana
|
$6,338 |
$4,026
|
$0
|
$2,312
|
| 5. |
Tias Mexican Grill
|
$4,639 |
$1,271
|
$0
|
$3,368
|
Top Alcohol-Selling Establishments in Melissa for September 2025
One of the standout performers in Melissa's alcohol sales for September 2025 is The Red Feather, located at 2617 Sentinel Way. With a total of $36,239 in receipts, this establishment showed a strong preference for wine sales, accounting for $16,696 of their total. Liquor sales were also substantial at $13,997, indicating a balanced approach to their beverage offerings.
Maria's Mexican Restaurant on Sam Rayburn Highway also made a notable impact with $15,213 in total receipts. What stands out here is the strong showing in liquor sales, which amounted to $10,430, far surpassing their beer and wine sales. This suggests a popular demand for cocktails or spirits among their patrons.
Over at Guadalajara Cocina Mexicana, also on Sam Rayburn Highway, liquor sales of $4,026 were a significant contributor to their total receipts of $6,338. This establishment seems to lean towards offering more liquor options, with beer sales also contributing $2,312 to their total.
Tias Mexican Grill, found on Sam Rayburn Highway as well, reported total receipts of $4,639, with beer sales leading at $3,368. Their liquor sales, though smaller at $1,271, still show a diverse offering in their beverage program.
Interestingly, Tacos El Gordo reported total receipts of $44,776 but showed no sales in alcohol. This could point to a focus on food sales or a strategic decision to not offer alcoholic beverages, which is a notable distinction from the other establishments listed.
Melissa Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Sep 2025 | 5 | $107,205 |
$29,724
|
$16,823
|
$15,882
|
68.1%
↑
|
| Aug 2025 | 4 | $63,763 |
$29,671
|
$18,125
|
$15,967
|
18.7%
↑
|
| Jul 2025 | 4 | $53,702 |
$22,094
|
$15,909
|
$15,699
|
2.5%
↑
|
| Jun 2025 | 4 | $52,395 |
$25,488
|
$12,481
|
$14,426
|
21%
↓
|
| May 2025 | 4 | $66,342 |
$28,584
|
$19,269
|
$18,489
|
9.9%
↑
|
| Apr 2025 | 4 | $60,362 |
$25,996
|
$16,312
|
$18,054
|
4.4%
↑
|
| Mar 2025 | 4 | $57,821 |
$25,991
|
$15,414
|
$16,416
|
15%
↑
|
| Feb 2025 | 4 | $50,298 |
$24,714
|
$15,026
|
$10,558
|
7.8%
↑
|
| Jan 2025 | 4 | $46,659 |
$20,636
|
$15,669
|
$10,354
|
5.9%
↑
|
| Dec 2024 | 4 | $44,054 |
$20,343
|
$12,587
|
$11,124
|
15.9%
↓
|
| Nov 2024 | 4 | $52,374 |
$22,822
|
$16,140
|
$13,412
|
6.5%
↓
|
| Oct 2024 | 4 | $56,004 |
$25,017
|
$16,116
|
$14,871
|
0%
↑
|
Overview of Alcohol Sales in Melissa
Over the past year, Melissa's alcohol sales scene has witnessed some intriguing trends. The most recent data from September 2025 marks a record high with $107,205 in total receipts, reflecting a substantial 68.13% increase compared to the previous month. This surge coincided with an increase in the number of establishments, which rose by 25% to five, suggesting that new business entries might have played a significant role in driving sales.
Monthly Sales Dynamics
Examining the monthly figures reveals notable fluctuations in the sales of liquor, wine, and beer. Liquor consistently leads in sales, peaking at $29,724 in September 2025. Wine and beer, while showing variability, also display interesting patterns. For instance, wine sales reached their highest in May 2025 at $19,269, indicating a potential seasonal preference. Beer sales have remained relatively stable but saw a slight dip in September compared to previous months.
Seasonal Patterns and Market Insights
Seasonal variations are evident, particularly around the holiday season. December 2024 saw a downturn in sales, with a 15.89% decrease, which might suggest that consumers in Melissa prefer stocking up in advance or diversifying their consumption options during holidays. Conversely, the spring and summer months, particularly April to June 2025, showed steady growth, likely driven by social events and gatherings.
Market Implications and Future Outlook
The increase in total establishments from four to five in September 2025 and the corresponding spike in sales suggest a growing market with room for new players. The consistent preference for liquor over wine and beer throughout the year indicates a stable segment within the market. For businesses, this data highlights the potential benefits of strategic positioning and product offerings aligned with seasonal preferences and emerging consumer trends.
Economic Overview
Melissa, Texas, is a rapidly growing city that has been leveraging its strategic location along U.S. Highway 75 to foster economic development. The city benefits from its proximity to the Dallas-Fort Worth metroplex, attracting businesses seeking a balance between metropolitan access and small-town charm. Key industries in Melissa include logistics, retail, and manufacturing, with notable investments in infrastructure to support these sectors. Small businesses and entrepreneurial ventures are also thriving, encouraged by a supportive local government and community initiatives aimed at economic diversification.
Cultural Scene
Melissa's cultural scene is marked by community-oriented events and a burgeoning arts presence. The city hosts several annual festivals that draw residents and visitors alike, such as the Melissa Fall Festival and the Christmas Parade, which showcase local talent and foster community spirit. The Melissa Arts and Cultural Foundation plays a pivotal role in promoting the arts, offering programs and events that highlight local artists and cultural heritage. These initiatives contribute to a vibrant cultural landscape that enriches the community experience.
Lifestyle
The lifestyle in Melissa is characterized by a blend of suburban tranquility and vibrant community life. Popular neighborhoods include Liberty, North Creek, and Hunter's Ridge, each offering diverse housing options and community amenities. The city's parks and recreational facilities, like Zadow Park and Bob Miller Park, provide ample opportunities for outdoor activities and family gatherings. While Melissa does not have a traditional entertainment district, its community centers and local eateries serve as hubs for social interaction and leisure.
Future Outlook
Melissa is poised for significant growth, with development plans focused on expanding residential and commercial infrastructure. The city has been actively working on enhancing its transportation networks and public services to accommodate a growing population. Future prospects include the potential for new business parks and retail centers, driven by increasing demand and strategic urban planning. As Melissa continues to evolve, it remains committed to maintaining its community-focused ethos while embracing opportunities for sustainable growth.