Nestled in the rapidly growing Collin County, Melissa, Texas, is a vibrant city that has become a significant player in the state's economic landscape. With its close proximity to the bustling city of Dallas, Melissa offers a unique blend of small-town charm and modern amenities, making it a noteworthy hub for both residents and businesses. In this article, we delve into the city's alcohol sales market, offering a comprehensive, data-driven analysis that sheds light on consumer preferences and business dynamics as of April 2025.
This report kicks off with a thorough examination of the top alcohol-selling establishments in Melissa. We provide a detailed table and analysis that highlights which venues lead the market, offering insights into consumer hotspots and popular choices for purchasing alcohol. Following this, we explore a breakdown of alcohol sales by zip code, revealing the areas within Melissa that show the highest concentration of sales activity, providing a geographic perspective on consumer behavior.
Finally, the article wraps up with a monthly trends analysis, illustrating how alcohol sales have evolved over the past year. This section uncovers seasonal patterns and changing preferences among consumers, offering valuable insights into how the market has shifted over time. Whether you're a business owner, consumer, or market analyst, this article provides a comprehensive overview of Melissa's dynamic alcohol sales landscape.
Top 4 Melissa Businesses By June 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
The Red Feather
|
$26,499 |
$9,736
|
$12,374
|
$4,389
|
| 2. |
Maria's Mexican Restaurant
|
$14,329 |
$10,369
|
$107
|
$3,853
|
| 3. |
Guadalajara Cocina Mexicana
|
$7,472 |
$4,589
|
$0
|
$2,883
|
| 4. |
Tias Mexican Grill
|
$4,095 |
$794
|
$0
|
$3,301
|
The Red Feather Leads the Pack
When it comes to alcohol sales in Melissa for June 2025, The Red Feather is flying high at the top with total receipts of $26,499. Wine is clearly the star of the show here, raking in $12,374, which is more than liquor and beer combined. This suggests a strong preference among patrons for a good glass of wine.
Maria's Mexican Restaurant Packs a Punch
Maria's Mexican Restaurant isn't far behind with a total of $14,329 in alcohol sales. Liquor sales are the main driver here, with $10,369, making it the top choice for those who prefer cocktails. Interestingly, wine sales are minimal, indicating that patrons are more inclined towards liquor and beer.
Guadalajara Cocina Mexicana's Liquor Focus
At Guadalajara Cocina Mexicana, liquor sales also dominate with $4,589 out of a total $7,472. The absence of wine sales suggests a specific focus on liquor and beer, with beer bringing in $2,883. This could indicate a targeted marketing strategy or customer preference.
Tias Mexican Grill's Beer Advantage
Tias Mexican Grill shows a clear preference for beer, which accounts for $3,301 of their $4,095 total sales. While liquor sales are relatively low at $794, the focus on beer suggests a different clientele or atmosphere compared to the other establishments. This could be an opportunity for Tias to capitalize further on their beer-loving crowd.
Melissa Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Jun 2025 | 4 | $52,395 |
$25,488
|
$12,481
|
$14,426
|
21%
↓
|
| May 2025 | 4 | $66,342 |
$28,584
|
$19,269
|
$18,489
|
9.9%
↑
|
| Apr 2025 | 4 | $60,362 |
$25,996
|
$16,312
|
$18,054
|
4.4%
↑
|
| Mar 2025 | 4 | $57,821 |
$25,991
|
$15,414
|
$16,416
|
15%
↑
|
| Feb 2025 | 4 | $50,298 |
$24,714
|
$15,026
|
$10,558
|
7.8%
↑
|
| Jan 2025 | 4 | $46,659 |
$20,636
|
$15,669
|
$10,354
|
5.9%
↑
|
| Dec 2024 | 4 | $44,054 |
$20,343
|
$12,587
|
$11,124
|
15.9%
↓
|
| Nov 2024 | 4 | $52,374 |
$22,822
|
$16,140
|
$13,412
|
6.5%
↓
|
| Oct 2024 | 4 | $56,004 |
$25,017
|
$16,116
|
$14,871
|
5.6%
↑
|
| Sep 2024 | 4 | $53,016 |
$24,570
|
$14,353
|
$14,093
|
3.3%
↑
|
| Aug 2024 | 4 | $51,302 |
$22,621
|
$14,915
|
$13,766
|
19.6%
↑
|
| Jul 2024 | 4 | $42,892 |
$19,958
|
$11,789
|
$11,145
|
0%
↑
|
Overview of Alcohol Sales in Melissa
Over the past year, alcohol sales in Melissa have shown some interesting trends and fluctuations. A key highlight is May 2025, which saw the highest total receipts of $66,342, marking a significant peak in sales. However, this was followed by a substantial dip in June 2025 to $52,395, a decrease of about 21.02% from May. This kind of fluctuation suggests potential seasonal influences or perhaps a one-time event in May that drove sales up.
Monthly Trends and Seasonal Patterns
Looking at monthly trends, we notice a consistent pattern of growth in the earlier months of 2025, with total receipts steadily climbing from January through May. This growth reached its peak in May, followed by a dramatic drop in June. Interestingly, the number of establishments remained constant at four throughout the year, indicating that sales changes were not driven by new entries or exits in the market.
Sales Mix: Liquor, Wine, and Beer
The sales mix between liquor, wine, and beer also provides some insights. Liquor consistently dominates the sales, with the highest receipts in May at $28,584. Wine sales saw a noticeable spike in May as well, reaching $19,269, before dropping to $12,481 in June. Beer sales have been more stable compared to wine, but they too peaked in May at $18,489. This suggests a possible seasonal preference or promotional activities around that time.
Year-Over-Year Observations
When comparing year-over-year data, June 2025's receipts were still higher than July 2024's, indicating overall growth in the market despite the recent dip. The previous year's data reflected a gradual increase starting from August 2024, which surged significantly by August 2025. It seems that while individual months may experience volatility, the general trend is upward, presenting a growth opportunity for businesses in the area.
Implications for the Market
These trends suggest that businesses in Melissa could benefit from capitalizing on the peak sales periods such as seen in May. Additionally, the consistent dominance of liquor sales implies a stable demand that businesses might want to cater more to. Understanding the reasons behind the May surge could be key to replicating that success in the future, whether it be through targeted promotions or aligning with local events that drive consumer interest.
Economic Overview
Melissa, Texas, is a rapidly growing city that has been leveraging its strategic location along U.S. Highway 75 to foster economic development. The city benefits from its proximity to the Dallas-Fort Worth metroplex, attracting businesses seeking a balance between metropolitan access and small-town charm. Key industries in Melissa include logistics, retail, and manufacturing, with notable investments in infrastructure to support these sectors. Small businesses and entrepreneurial ventures are also thriving, encouraged by a supportive local government and community initiatives aimed at economic diversification.
Cultural Scene
Melissa's cultural scene is marked by community-oriented events and a burgeoning arts presence. The city hosts several annual festivals that draw residents and visitors alike, such as the Melissa Fall Festival and the Christmas Parade, which showcase local talent and foster community spirit. The Melissa Arts and Cultural Foundation plays a pivotal role in promoting the arts, offering programs and events that highlight local artists and cultural heritage. These initiatives contribute to a vibrant cultural landscape that enriches the community experience.
Lifestyle
The lifestyle in Melissa is characterized by a blend of suburban tranquility and vibrant community life. Popular neighborhoods include Liberty, North Creek, and Hunter's Ridge, each offering diverse housing options and community amenities. The city's parks and recreational facilities, like Zadow Park and Bob Miller Park, provide ample opportunities for outdoor activities and family gatherings. While Melissa does not have a traditional entertainment district, its community centers and local eateries serve as hubs for social interaction and leisure.
Future Outlook
Melissa is poised for significant growth, with development plans focused on expanding residential and commercial infrastructure. The city has been actively working on enhancing its transportation networks and public services to accommodate a growing population. Future prospects include the potential for new business parks and retail centers, driven by increasing demand and strategic urban planning. As Melissa continues to evolve, it remains committed to maintaining its community-focused ethos while embracing opportunities for sustainable growth.