Nestled in the heart of the Texas Hill Country, Kerrville is renowned for its scenic beauty and vibrant community spirit. As a key city in Kerr County, it serves as a cultural and economic hub, drawing visitors and residents alike to its charming downtown and picturesque landscapes. Amidst this backdrop, the local alcohol sales market offers intriguing insights into the area's economic dynamics and consumer preferences.
This article presents a comprehensive, data-driven analysis of Kerrville's alcohol sales landscape as of April 2025. We delve into the top alcohol-selling establishments, providing a detailed table and analysis that highlights the leading players in this bustling market. Readers will gain an understanding of how various businesses contribute to the city's overall sales.
Furthermore, we examine alcohol sales by zip code, revealing which areas in Kerrville have the highest sales concentrations. This breakdown offers a geographic perspective on consumer habits and regional economic activity. Lastly, we explore monthly trends over the past year, showcasing how alcohol sales have evolved, reflecting broader economic and social patterns. Together, these sections provide a thorough overview of Kerrville's alcohol sales scene, offering valuable insights for business owners, policymakers, and residents alike.
Top 25 Kerrville Businesses By December 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
Mamacita's
|
$71,844 |
$55,571
|
$2,732
|
$13,541
|
| 2. |
Wilson's Ice House
|
$63,276 |
$39,317
|
$427
|
$23,532
|
| 3. |
The Boat
|
$51,474 |
$32,658
|
$1,591
|
$17,225
|
| 4. |
Divines Sports Bar
|
$46,395 |
$0
|
$0
|
$0
|
| 5. |
Ringo's on the River
|
$38,142 |
$16,071
|
$254
|
$21,817
|
| 6. |
Southway Pub
|
$35,075 |
$16,819
|
$749
|
$17,507
|
| 7. |
Wahoo's Seafood Co
|
$34,842 |
$19,665
|
$9,256
|
$5,921
|
| 8. |
Bonsai Japanese Steak and Sushi
|
$28,271 |
$20,151
|
$2,805
|
$5,315
|
| 9. |
Chili's Grill & Bar
|
$27,478 |
$17,355
|
$1,081
|
$9,042
|
| 10. |
Riverhill Cc Lp
|
$26,360 |
$11,131
|
$7,387
|
$7,842
|
| 11. |
Trail Boss Steak and Grill
|
$23,585 |
$23,585
|
$0
|
$0
|
| 12. |
Pinnacle Grill
|
$23,344 |
$9,686
|
$9,318
|
$4,340
|
| 13. |
Il Posto Italian Restaurant
|
$20,645 |
$10,227
|
$9,099
|
$1,319
|
| 14. |
Howdy's Bar & Chill, LLC
|
$20,503 |
$8,073
|
$514
|
$11,916
|
| 15. |
Gravity Check Saloon
|
$17,914 |
$7,509
|
$374
|
$8,204
|
| 16. |
Arcadia Live, Inc.
|
$16,977 |
$9,369
|
$3,250
|
$4,358
|
| 17. |
Kerrville American Legion Post #208
|
$16,645 |
$9,233
|
$158
|
$7,254
|
| 18. |
Acapulco Mexican Restaurant
|
$16,513 |
$12,098
|
$628
|
$3,787
|
| 19. |
Y.o. Ranch Resort and Conference Center
|
$16,020 |
$10,004
|
$1,249
|
$4,767
|
| 20. |
Tailchasers LLC
|
$15,564 |
$6,852
|
$2,342
|
$6,370
|
| 21. |
El Sombrero De Jalisco
|
$14,585 |
$10,247
|
$122
|
$4,216
|
| 22. |
Heart of the Hills Post #1480 Vfw
|
$11,398 |
$5,643
|
$201
|
$5,554
|
| 23. |
Inn of the Hills Resort & Conference Center
|
$11,315 |
$5,428
|
$425
|
$5,462
|
| 24. |
Club Charles
|
$11,292 |
$5,821
|
$5,361
|
$110
|
| 25. |
Los Jimadores Grill and Bar
|
$10,686 |
$7,807
|
$357
|
$2,522
|
Top Alcohol-Selling Establishments in Kerrville
Leading the pack in December 2025, Mamacita's on Junction Highway topped the charts with total receipts of $71,844, predominantly driven by liquor sales amounting to $55,571. This venue's strategic focus on liquor seems to be paying off, making it a key player in Kerrville's alcohol landscape.
Not far behind, Wilson's Ice House on Water Street secured the second spot with $63,276 in total receipts. Their significant beer sales of $23,532, coupled with strong liquor sales, highlight a balanced offering that appeals to a broad clientele.
The Boat and Divines Sports Bar also made notable appearances in the top four. The Boat brought in $51,474 with a healthy mix of beer and liquor sales, while Divines Sports Bar interestingly reported zero sales. This could be due to a reporting error or operational changes worth investigating for those looking into market fluctuations.
Interesting Trends and Observations
While many establishments saw strong beer and liquor sales, Wahoo's Seafood Co stood out with a notable $9,256 in wine sales, the highest among the listed venues. This suggests a unique niche catering to wine enthusiasts, positioning them as a go-to spot for wine lovers.
Additionally, Trail Boss Steak and Grill reported 100% of its $23,585 in sales from liquor, which could indicate a strategic decision to focus exclusively on this category, potentially appealing to a specific customer segment.
Newcomers or those considering business ventures in Kerrville might find these insights valuable. The data highlights the diverse strategies employed across establishments, from focusing on a single product type to offering a balanced beverage menu. Understanding these dynamics can aid in making informed decisions in the competitive alcohol market of Kerrville.
Kerrville Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Dec 2025 | 40 | $732,740 |
$402,732
|
$67,772
|
$214,014
|
6.1%
↑
|
| Nov 2025 | 40 | $690,322 |
$397,228
|
$58,826
|
$234,268
|
8.6%
↓
|
| Oct 2025 | 44 | $755,201 |
$427,692
|
$61,576
|
$261,883
|
10.8%
↑
|
| Sep 2025 | 40 | $681,452 |
$376,434
|
$55,135
|
$247,859
|
12.1%
↓
|
| Aug 2025 | 41 | $775,084 |
$436,407
|
$56,832
|
$276,633
|
0.1%
↓
|
| Jul 2025 | 41 | $775,603 |
$449,436
|
$51,256
|
$272,738
|
3%
↑
|
| Jun 2025 | 43 | $752,698 |
$418,815
|
$65,365
|
$265,156
|
10.6%
↓
|
| May 2025 | 43 | $842,257 |
$447,467
|
$67,084
|
$277,376
|
15.9%
↑
|
| Apr 2025 | 44 | $726,500 |
$386,131
|
$58,719
|
$224,225
|
9.6%
↓
|
| Mar 2025 | 39 | $803,809 |
$413,355
|
$63,141
|
$262,982
|
22.6%
↑
|
| Feb 2025 | 38 | $655,808 |
$331,432
|
$64,889
|
$205,593
|
1.5%
↑
|
| Jan 2025 | 41 | $645,817 |
$328,270
|
$82,657
|
$187,307
|
0%
↑
|
Overview of Alcohol Sales in Kerrville
Over the past year, Kerrville has seen some intriguing trends in alcohol sales, with total receipts showing significant fluctuations month-to-month. The year started relatively modestly in January, with total receipts at $645,817. However, the numbers reached their peak in May, skyrocketing to $842,257. This peak indicates a seasonal high, likely driven by local events or holidays, as sales surged by 15.93% from the previous month.
Monthly Highlights and Patterns
May was not only the month with the highest sales, but it also marked a period of high consumer engagement across all categories—liquor, wine, and beer. Liquor consistently dominated the sales mix throughout the year, with receipts peaking at $449,436 in July. This suggests a strong preference or occasion-based demand for spirits during the summer months.
Conversely, beer sales fluctuated but remained consistently strong, peaking at $277,376 in May, aligning with the overall sales peak. Wine, while representing the smallest portion of the sales mix, showed an interesting anomaly in January with $82,657 in receipts, possibly indicating seasonal gift-giving or celebrations.
Establishments and Market Dynamics
The number of establishments varied slightly throughout the year, with a notable dip in November, showing a 9.09% decrease. This suggests a possible market consolidation or temporary closures, possibly affecting sales dynamics. Despite these fluctuations, the number of establishments and sales showed resilience, bouncing back in December with a 6.14% rise in total receipts, even as the number of establishments remained steady at 40.
Implications for Business
These trends indicate a dynamic market with opportunities tied to seasonal events and consumer preferences. Businesses could benefit from aligning their strategies with these patterns, especially focusing on peak months like May and July. Additionally, maintaining a diverse product mix with a strong emphasis on liquor could capitalize on consistent consumer demand. Keeping an eye on establishment trends might also provide insights into competitive pressures and market entry opportunities.
Economic Overview
Kerrville, Texas, boasts a diverse economy that capitalizes on its strategic location in the heart of the Texas Hill Country. The city thrives on a blend of agriculture, manufacturing, and healthcare, with a growing emphasis on technology and renewable energy sectors. Kerrville's business-friendly climate is supported by an active Chamber of Commerce and a network of local entrepreneurs dedicated to fostering innovation and sustainable growth.
Recent economic trends indicate a steady increase in small business development, particularly in the tech and artisanal crafts industries. The presence of Schreiner University also contributes to the local economy by supplying a well-educated workforce and driving educational and research initiatives.
Cultural Scene
Kerrville is celebrated for its vibrant cultural scene, highlighted by events like the Kerrville Folk Festival, which attracts music lovers from across the nation. This iconic festival has been a staple for over 50 years and showcases a wide range of music genres, offering a platform for emerging and established artists alike.
The city's cultural attractions extend beyond music, featuring the Museum of Western Art, which displays a rich collection of works celebrating the American West. Additionally, the Hill Country Arts Foundation provides a hub for visual and performing arts, fostering a dynamic cultural environment that benefits residents and visitors alike.
Lifestyle
Kerrville offers a charming lifestyle characterized by its scenic beauty and welcoming community atmosphere. Popular neighborhoods such as Comanche Trace and Riverhill provide residents with a blend of modern amenities and Hill Country charm, making them desirable locations for families and retirees.
The city's entertainment scene is anchored by the Guadalupe River, which offers recreational activities like fishing, kayaking, and hiking. Residents and visitors can enjoy a leisurely stroll along the River Trail or explore the unique shops and eateries that line the historic downtown district, reflecting Kerrville's distinctive local character.
Future Outlook
Looking ahead, Kerrville is poised for sustainable growth with several development projects underway. The city's leadership is focused on infrastructure improvements and expanding economic opportunities, particularly in technology and green energy sectors.
Future prospects are bolstered by Kerrville's strategic initiatives aimed at enhancing quality of life and attracting new businesses. With its commitment to preserving natural beauty while fostering economic vitality, Kerrville is well-positioned to remain a thriving community for residents and investors alike.