Milam County Alcohol Sales

Top Alcohol-Selling Establishments

In April 2025, Big Papa's Patio led the pack in Milam with total receipts reaching $44,776, although it's notable that none of this was from alcohol sales. Following closely, Boogie's Texas Bar & Grill and Garage Oil Distillery both reported total receipts of $44,775, yet like Big Papa's, they recorded no alcohol sales either.

Noteworthy Performers in Liquor Sales

Guzman Family Enterprises, Inc. stood out with impressive liquor sales totaling $17,736, contributing significantly to their total receipts of $25,062. Similarly, Maricela's Bar & Grill, LLC generated $15,028 from liquor, making it a strong performer with total sales of $22,099. These figures highlight a strong preference for liquor at these establishments.

Beer and Wine Highlights

The Rockdale Fair Association was a top performer in beer sales alone, with $9,367 contributing to their total receipts. Meanwhile, Piano Bar & Steakhouse had a more balanced sales mix, with $12,194 from liquor and $997 from wine, showcasing their diverse offerings that appeal to a broad clientele.

Smaller Players and Trends

Smaller venues like Bob's Steak House and El Charro Mexican Restaurant Bar and Grill reported moderate liquor sales of $4,718 and $2,190, respectively. These numbers suggest a steady demand across various types of dining establishments in Milam.

Interestingly, Dusty Boots Arena reported no sales, which might be worth investigating further to understand any operational changes or events affecting their business.

High Concentration of Sales

When it comes to alcohol sales in Milam for April 2025, zip code 76567 takes the lead with a whopping $219,804 in sales. This area accounts for nearly 88% of the total sales in Milam, with 10 establishments driving the numbers. It’s clear that this zip code has a strong customer base, making it the heart of alcohol sales in the region.

Alcohol Preferences by Zip Code

The types of alcohol preferred vary significantly between the two zip codes. In 76567, the sales mix shows a preference for liquor and beer, with liquor making up 22% and beer 16% of sales, while wine lags behind at just 1%. In contrast, zip code 76520 has a higher inclination towards beer at 53% and liquor at 45%, suggesting a different consumer taste than its neighbor.

Opportunities for New Establishments

With only 4 establishments in zip code 76520 compared to 10 in 76567, there's a potential opportunity for new businesses to tap into the less saturated market of 76520. Given its varied alcohol preference, a new establishment could cater to the growing demand for both beer and liquor in this area.

Interesting Patterns

What's intriguing is the stark contrast in wine consumption between the two areas. Both zip codes report minimal wine sales, with 76567 at 1% and 76520 at 2%. This could indicate a market trend or potentially an area for growth if the right marketing strategies are employed. Overall, the data highlights the dominance of beer and liquor in these communities, with room for strategic business expansion.

Overview of Alcohol Sales in Milam

Over the past year, Milam's alcohol sales have seen some interesting fluctuations. April 2025 was a standout month, hitting the highest sales at $249,000, marking a significant 61.31% increase over March 2025. This surge was largely driven by a notable increase in the number of establishments, which jumped by 55.56% to 14. This suggests a growing market or perhaps seasonal events that have ramped up demand.

Trends in Beverage Categories

When we break down the sales by beverage type, liquor consistently accounts for a significant portion of the total receipts. However, April showed a shift with beer sales at $50,691, closely trailing liquor, which brought in $62,041. Wine, on the other hand, remains a smaller player in the market, with sales consistently below $3,000 each month. This stable mix suggests that while consumers in Milam enjoy their liquor and beer, wine hasn't quite captured the same level of interest.

Seasonal Patterns and Market Insights

Looking at the seasonal trends, October 2024 also saw a significant peak with sales reaching $193,454, likely buoyed by fall festivities. This indicates that certain times of the year, such as fall and spring, are key periods for alcohol sales in Milam. Conversely, months like November 2024 and February 2025 saw sales dip, possibly due to post-holiday slowdowns and winter weather impacts.

Market Implications

For businesses looking to capitalize on Milam's alcohol market, the data suggests focusing on expanding beer and liquor offerings, especially during peak months. The increase in the number of establishments in April 2025 points to growing competition, which could drive innovation and marketing efforts. Given the relatively stable wine sales, there might be an opportunity for niche marketing to boost interest in this category.