Hurst Alcohol Sales

Top Performers in Hurst's Alcohol Sales

The frontrunner in January 2026 for Hurst's alcohol sales is Broncos Sports Grill, located on W Airport Freeway, raking in a robust $107,895 in total receipts. With liquor sales alone accounting for $60,348, Broncos clearly knows how to serve up a good time. Their beer sales also stood out, contributing $45,935, showing a strong preference for beer among their patrons.

Trailing behind but still impressive is BJ's Restaurants & Brewhouse on NE Loop 820, with total receipts of $86,265. They have a well-balanced sales profile, with liquor and beer bringing in $41,624 and $34,186 respectively, and a notable $10,455 from wine sales, indicating a diverse clientele.

Notable Competitors and Observations

O'Shea's Bar and Grill and Volcano's, both strong contenders, show a similar pattern where beer outpaces liquor sales. O'Shea's total receipts of $65,049 and Volcano's $61,111 reflect a solid customer base, with both establishments showing a preference for beer over wine.

Interestingly, Italianni's Restaurant shows a different trend with wine sales reaching $17,370, nearly matching their liquor sales of $18,560. This is a unique selling point among the top earners, positioning them as a prime spot for wine enthusiasts.

Emerging Trends and Smaller Players

Despite being lower on the list, Abuelo's is worth noting with a significant $29,110 from liquor, indicating a strong focus on cocktails. Meanwhile, Logan's Roadhouse and V's House maintain a balanced approach with consistent sales across all alcohol categories.

At the smaller end of the scale, Rusty Taco is an interesting case with $6,522 from liquor and no wine sales, suggesting a simple but effective menu of cocktails and beer. Pulido's Restaurant, though last on the list, still shows potential with $3,070 from liquor, hinting at a niche market for spirits.

Total Sales Overview

In January 2026, Hurst saw impressive alcohol sales totaling $711,278 across its 41 establishments. Split between two primary zip codes, the data reveals intriguing trends and insights into consumer preferences and market opportunities.

Sales by Zip Code

Zip Code 76054 led the charge with sales reaching $373,570 from 18 establishments. Here, liquor was the clear favorite, making up 53% of sales, followed by beer at 36%, and wine at a modest 9%.

Zip Code 76053 wasn't far behind, boasting $337,708 in sales across 23 establishments. The sales mix was quite similar, with liquor slightly higher at 54%, beer at 34%, and wine at 12%.

Concentration of Sales

The higher concentration of sales in Zip Code 76054 suggests a robust market, despite having fewer establishments than its counterpart. This could indicate a higher average spend per customer or possibly more prominent and well-established venues.

Alcohol Preferences by Area

Both zip codes share a similar preference for liquor, which dominates the sales mix. However, a slightly higher percentage of wine sales in Zip Code 76053 suggests potential for targeted marketing aimed at wine enthusiasts in that area.

Opportunities for New Establishments

With Zip Code 76053 having more establishments but slightly lower total sales, there may be room for new businesses to innovate with unique offerings or experiences that could capture more of the market share. Meanwhile, Zip Code 76054 presents an opportunity for new venues to tap into an already thriving market.

Additional Insights

An interesting observation is the consistent preference for liquor across both regions, highlighting a potential focus area for retailers and suppliers. Additionally, the relatively low percentage of wine sales in both zip codes could signal an untapped market segment for wine-focused establishments or promotions.

Overview of Alcohol Sales Trends

Over the past year, alcohol sales in Hurst have experienced some interesting fluctuations. The most significant peak was in March 2025, with total receipts hitting a high of $879,976. This was driven largely by liquor sales, which accounted for more than half of the total at $496,501. It seems March was a particularly spirited month, perhaps influenced by seasonal events or promotions.

Seasonal Patterns and Changes

Sales have shown a dynamic seasonal pattern. After the March high, April saw a notable drop of 11.36% in total receipts, indicating a post-peak normalization. Interestingly, December 2025 saw another significant boost, with receipts up by 17.14%, likely due to holiday celebrations. However, January 2026 experienced a drop of 16.69%, which could be attributed to the typical post-holiday slowdown.

Sales Mix Dynamics

Throughout the year, liquor consistently dominated the sales mix, often comprising more than half of the total sales each month. Beer sales, while significant, consistently trailed behind liquor, with wine sales being the smallest contributor. Notably, wine sales peaked in April 2025 at $91,323, suggesting a particular event or trend favoring wine during that month.

Market Implications

The fluctuations in establishment numbers, notably the drop from 44 in February 2025 to 41 by March, suggest some consolidation in the market. This might indicate a competitive environment where only the most resilient establishments sustain operations. The overall trends suggest that while liquor remains the dominant product, strategic promotions or events can significantly impact the sales of beer and wine, particularly during festive periods.