El Paso Alcohol Sales

Top Performers in El Paso's Alcohol Scene

Leading the pack in July 2025, Professional Sports Catering at 1 Ball Park Plaza takes the top spot with total receipts reaching $482,584. This venue excels in beer sales, pulling in $324,512, which vastly outpaces its liquor and wine offerings. It seems the love for a cold beer during a game is a significant driver of their sales.

The Elmont Resort at 240 W Castellano Dr isn't far behind with total receipts of $471,778. Unlike the ballpark, this resort sees a higher demand for liquor, with sales of $253,554. This indicates a preference for stronger beverages among its clientele, potentially catering to a more upscale, cocktail-loving crowd.

Noteworthy Trends and Observations

Another interesting player is Hotel Paso Del Norte at 10 Henry Trost Ct, which generated $240,499 in total sales, with a significant portion coming from wine at $40,494. This suggests that this hotel might be a hotspot for wine connoisseurs, setting it apart from other top establishments.

The dual locations of Cerveceria 19 show a consistent preference for liquor over wine, with neither location reporting any wine sales. Their N Zaragoza Rd and N Mesa St locations brought in $238,746 and $215,059, respectively, showing a robust market for their offerings at both sites.

Emerging Opportunities

AH Concessions Inc. at 4100 E Paisano Dr presents an interesting case, with beer sales accounting for almost all their revenue at $168,348. This could indicate a focused business model, perhaps catering to events or venues where beer is the beverage of choice.

Meanwhile, Cafe Central at 109 N Oregon St stands out with $82,836 in wine sales, pointing to a strong niche in the fine dining or upscale bar market. This focus on wine might appeal to investors looking to tap into the sophisticated palate of El Paso’s residents and visitors.

Concluding Insights

Overall, the data reveals distinct preferences and successful strategies across El Paso's top alcohol-selling establishments. Whether it's the sports-fueled beer sales at the ballpark or the refined wine selections at Cafe Central, understanding these trends can offer valuable insights for potential investors and business owners looking to make their mark in the city's vibrant hospitality scene.

Top Areas for Alcohol Sales

When we look at El Paso's alcohol sales for July 2025, Zip Code 79936 comes out on top with a staggering $3,848,059 in sales across 102 establishments. Not far behind is 79925, bringing in $3,129,984 from 79 establishments. These areas clearly have a high concentration of alcohol sales, making them prime spots for any business looking to tap into a strong existing market.

Alcohol Preferences by Zip Code

Different areas in El Paso show varying preferences when it comes to types of alcohol. For instance, Zip Code 79901 has a notable preference for liquor, making up 60% of their sales. On the flip side, places like 79934 show a strong lean towards beer, which comprises 66% of their sales. These trends can guide businesses in tailoring their offerings to meet local tastes.

Opportunities for New Establishments

With 611 establishments spread across 20 zip codes, certain areas may offer opportunities for new businesses. For instance, Zip Code 79968 has only one establishment but still manages to generate sales, suggesting an untapped potential market. Similarly, 79934, with just 4 establishments, indicates room for growth, especially given the high beer preference there.

Interesting Patterns and Insights

An interesting pattern emerges when looking at Zip Code 79968, which has 100% of its sales from liquor, despite having just one establishment. This might indicate a specialized niche market. Additionally, areas like 79903 and 79902 show a strong preference for liquor over beer and wine, which could suggest a lucrative market for premium spirits.

Overview of Alcohol Sales in El Paso

Over the past year, El Paso has seen some fascinating trends in alcohol sales, with May 2025 marking the peak of activity. During this month, total receipts soared to $22.47 million, driven by hefty liquor sales at $12.27 million. This spike was a significant 19.49% increase from April, indicating a robust market demand during late spring.

Seasonal Patterns and Monthly Fluctuations

Seasonal changes have played a notable role in sales trends. For instance, December 2024 saw a boost in sales likely due to holiday celebrations, with total receipts reaching $21.51 million. This period was characterized by a notable increase in wine sales, peaking at $1.47 million, suggesting a preference for wine during festive occasions.

By contrast, the beginning of 2025 experienced a downturn, with January sales dipping to $17.11 million, marking a 20.47% drop from December. This post-holiday slump is typical as consumer spending tightens after the holiday season.

Shifts in Sales Mix: Liquor vs. Beer vs. Wine

Liquor consistently dominated the sales mix, often comprising over half of the total receipts. For example, in March 2025, liquor sales were $11.23 million, showcasing its stronghold in the market. Beer sales also remained a significant portion, with peaks in May reaching $8.53 million.

Wine, while the smallest category, showed interesting spikes, particularly in months associated with celebrations. However, its share remained relatively stable, indicating consistent but niche demand.

Market Implications

The fluctuations in sales and the steady number of establishments suggest a resilient market with adaptive business practices. The highest growth in establishments occurred in April 2025, jumping 7.88%, which aligns with increasing demand. This could indicate potential opportunities for new business entrants or expansion for existing establishments.

Overall, the trends highlight a market responsive to seasonal influences and consumer preferences, offering valuable insights for businesses looking to tap into El Paso's dynamic alcohol sales environment.