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Nestled in the heart of Texas, Brenham is renowned for its picturesque landscapes and vibrant community spirit. As a city steeped in history and culture, Brenham is more than just the home of Blue Bell Creameries; it is also a thriving market for local businesses, including a bustling alcohol sales sector. This article delves into a comprehensive, data-driven analysis of Brenham's alcohol sales, offering insights that are both informative and intriguing.

In our first section, we explore the top alcohol-selling establishments in Brenham, presenting a detailed table and analysis that highlights the leading players in this dynamic market. Next, we break down alcohol sales by zip code, revealing which areas boast the highest concentration of sales and what this means for local businesses and consumers. Finally, our monthly trends analysis offers a fascinating look at how alcohol sales have evolved over the past year, providing valuable context for understanding Brenham's economic landscape.

Top 25 Brenham Businesses By May 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Brenham for May 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
Los Cabos Mexican Grill & Steak House
$63,841
$50,934
$1,320
$11,587
2.
Floyd's Lounge
$37,728
$28,773
$3,507
$5,448
3.
Mariachi's Mexican Restaurant
$32,533
$27,175
$366
$4,992
4.
Ninety Six West
$30,399
$15,639
$12,628
$2,132
5.
Deep in the Heart Farms LLC
$29,958
$11,128
$5,121
$13,709
6.
Chili's Grill & Bar
$29,878
$17,355
$1,113
$11,410
7.
30 North Gastropub
$27,218
$13,705
$1,776
$11,737
8.
Brossa's Cibo E Vino
$25,291
$8,021
$16,750
$520
9.
Guadalajara Mexican Restaurant
$23,996
$17,971
$254
$5,771
10.
Bt Longhorn Saloon
$22,247
$12,978
$4,196
$5,073
11.
Main Street Uncorked
$21,383
$16,159
$3,796
$1,428
12.
Manuel's Mexican Restaurant & Taqueria
$19,088
$14,400
$245
$4,443
13.
Applebee's #8006 (brenham)
$17,907
$10,765
$560
$6,582
14.
Sealand Seafood & Steak Bar & Grill
$17,352
$10,652
$1,671
$5,029
15.
B P O E Brenham #979
$16,563
$11,499
$1,950
$3,114
16.
Brenham Country Club Inc
$16,503
$5,053
$35
$11,415
17.
Shooters Saloon
$12,904
$8,424
$0
$4,480
18.
On Deck
$9,081
$4,860
$420
$3,801
19.
El Charro T Mexican Restaurant
$8,134
$5,564
$0
$2,570
20.
Brown Water Cigar Bar, LLC
$7,409
$6,566
$53
$790
21.
Texas Seafood & Steak House
$5,638
$0
$0
$5,638
22.
Shogun Japanese Grill & Sushi Bar
$4,410
$1,712
$2,191
$507
23.
Lone Star Southern Grill
$4,179
$2,119
$767
$1,293
24.
Rose Bowl Lanes
$2,789
$468
$97
$2,224
25.
Brenham Corral Restaurant
$0
$0
$0
$0

Top Alcohol-Selling Establishments in Brenham

Leading the charge in May 2025, Los Cabos Mexican Grill & Steak House on Highway 36 S is the top performer in Brenham. With total receipts of $63,841, the lion's share of their sales comes from liquor at $50,934. Their impressive numbers suggest a thriving business in the heart of Brenham's dining scene.

Another strong contender, Floyd's Lounge on S Baylor St, generated $37,728 in total sales, with liquor again taking the lead at $28,773. Their diverse offering that includes a notable amount of wine sales at $3,507, indicates a well-rounded beverage menu that patrons appreciate.

Over at Mariachi's Mexican Restaurant on S Market St, the establishment raked in $32,533, with liquor sales making up $27,175 of that total. Despite a smaller contribution from wine, the restaurant's focus on liquors and beers seems to resonate with their clientele.

Notable Trends and Insights

The data reveals a clear trend: liquor is the top seller at most establishments, with places like Guadalajara Mexican Restaurant and Main Street Uncorked heavily relying on it for their revenue. Interestingly, Brossa's Cibo E Vino stands out with a different approach, showing significant wine sales at $16,750, surpassing even their liquor sales.

Beer sales are noteworthy at Deep in the Heart Farms LLC, where it constitutes the majority of their $29,958 total receipts. This focus on beer perhaps appeals to a clientele looking for a more casual, laid-back experience.

A surprising player in the list is Texas Seafood & Steak House, which, although ranking lower overall, is exclusively dedicated to beer sales, showing a niche strategy that might cater to specific customer preferences.

Brenham Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Brenham. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
May 2025 26 $486,429
$301,920
$58,816
$125,693
11.7%
Apr 2025 32 $551,123
$308,463
$56,886
$117,445
6.7%
Mar 2025 25 $516,660
$316,169
$66,809
$133,682
24.8%
Feb 2025 25 $413,858
$259,033
$51,213
$103,612
20.4%
Jan 2025 32 $519,990
$285,259
$59,095
$112,669
10.7%
Dec 2024 32 $582,334
$340,048
$65,845
$131,666
3.5%
Nov 2024 32 $562,641
$318,736
$58,461
$132,545
0.7%
Oct 2024 34 $566,535
$311,087
$70,939
$131,609
26.4%
Sep 2024 31 $448,384
$275,745
$53,053
$111,462
5.8%
Aug 2024 31 $475,969
$289,027
$55,665
$123,152
3.4%
Jul 2024 30 $492,536
$314,549
$41,903
$127,959
2.6%
Jun 2024 30 $479,972
$305,094
$41,376
$125,377
0%

Overview of Alcohol Sales in Brenham

Over the past year, Brenham's alcohol sales have shown some interesting trends. The standout month was December 2024, with total receipts peaking at $582,334, likely driven by holiday celebrations. This was the highest month for sales, particularly for liquor, which brought in $340,048, suggesting strong consumer demand during the festive season.

Monthly Fluctuations and Seasonal Trends

Sales in the months following December saw some fluctuation. January 2025, for instance, experienced a dip in total receipts to $519,990, a common trend as consumer spending cools post-holidays. February 2025 marked a significant decrease, with receipts dropping to $413,858, potentially due to fewer establishments and a general seasonal slowdown.

However, March 2025 showed a remarkable recovery with a 24.84% increase in total receipts, reaching $516,660. This rebound might reflect increased consumer activity as spring approached. Notably, April continued this positive trend with a further increase to $551,123, supported by a boost in the number of establishments.

Sales Mix: Liquor vs. Wine vs. Beer

Liquor consistently dominated sales across the months, peaking in December 2024. While beer and wine sales also contributed to the overall receipts, liquor's share was noticeably higher each month. Wine sales, although the smallest category, showed variable performance, with a notable peak of $70,939 in October 2024, indicating a possible preference during the fall months.

Beer sales remained relatively stable, with minor fluctuations, yet they also reached a high in December 2024. This consistency suggests a steady demand for beer, irrespective of seasonal changes.

Market Implications

The fluctuations in total receipts and the number of establishments hint at a dynamic market. The rise and fall in the number of establishments, particularly the drop in May 2025, suggest shifts in business operations, perhaps due to regulatory changes or market consolidation. The strong performance during holiday seasons indicates a robust opportunity for promotions and expanded offerings during these peak times.

Overall, Brenham’s alcohol market demonstrates resilience and responsiveness to seasonal cues and consumer preferences, providing valuable insights for businesses looking to optimize their strategies in this sector.

Economic Overview

Brenham, Texas, serves as a vibrant hub for innovation and tradition, balancing its longstanding agricultural roots with a growing presence in manufacturing and technology. The city is perhaps best known for being the home of Blue Bell Creameries, a cornerstone of the local economy and a beloved brand nationwide. In recent years, Brenham has attracted several small to medium-sized enterprises, drawn by the city's strategic location between Austin and Houston, its skilled workforce, and its business-friendly environment.

The business climate in Brenham is characterized by a robust support network, including the Brenham Economic Development Foundation, which actively works to promote growth and development. This focus on fostering a conducive business atmosphere has led to a steady influx of new ventures, particularly in sectors such as logistics, renewable energy, and retail. Economic trends indicate a positive trajectory, underscoring Brenham's potential as a regional economic powerhouse.

Cultural Scene

Brenham boasts a rich cultural tapestry, highlighted by its annual Maifest, a celebration of the city's German heritage that draws visitors from across the state. The city is also home to the Unity Theatre, which offers a diverse repertoire of performances throughout the year, enriching the local arts scene. For those interested in history, the Brenham Heritage Museum provides a deep dive into the area's past, showcasing artifacts and exhibitions that tell the story of the region's development.

Another cultural highlight is the Texas Arts and Music Festival, which transforms downtown Brenham into a vibrant showcase of local talent, featuring live music, art installations, and interactive events. This festival is a testament to Brenham's commitment to fostering creativity and supporting the arts, making it a cultural hub in the region.

Lifestyle

Brenham's lifestyle is a harmonious blend of small-town charm and modern convenience. Popular neighborhoods such as Ralston Creek Estates and Vintage Farms offer a mix of new homes and established communities, appealing to both young professionals and families. The city's historic downtown area is a focal point for entertainment and dining, with an array of boutiques, cafes, and restaurants that offer a taste of local flavor and craftsmanship.

The local character is defined by a strong sense of community and a penchant for outdoor activities. Brenham's parks and green spaces, such as Hohlt Park and the scenic Lake Somerville, provide ample opportunities for recreation and relaxation. This commitment to a balanced lifestyle makes Brenham an attractive place for those seeking a peaceful yet dynamic environment.

Future Outlook

Brenham is poised for continued growth, with several development projects on the horizon that promise to enhance the city's infrastructure and appeal. Plans for expanding transportation networks and improving public amenities are currently underway, aimed at accommodating the increasing population and business activity. These initiatives reflect a forward-thinking approach, positioning Brenham as an increasingly attractive destination for both residents and investors.

Growth trends suggest a promising future, with a focus on sustainable development and community well-being at the forefront of city planning. As Brenham continues to evolve, it remains committed to preserving its unique heritage while embracing innovation and progress, ensuring a bright and prosperous future for all who call it home.