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Nestled in the heart of Central Texas, Belton is a vibrant city known for its rich history and close-knit community. Situated along the banks of the picturesque Leon River, this charming locale is more than just a scenic stopover—it's a hub of economic activity with a dynamic local market. In this article, we delve into a data-driven analysis of Belton's alcohol sales, providing an insightful look into how this sector is shaping the city's retail landscape.

Our exploration begins with a detailed examination of the top alcohol-selling establishments in Belton. Through a comprehensive table and analysis, we identify the businesses leading the charge in this competitive market. Next, we break down alcohol sales by zip code, revealing which areas of Belton boast the highest concentration of sales and offering insights into local consumer trends. Lastly, we present a monthly trends analysis that outlines how alcohol sales have evolved over the past year, highlighting key patterns and shifts in consumer behavior.

This report not only offers a snapshot of current market conditions but also provides valuable insights for businesses, policymakers, and residents alike. Whether you're a local entrepreneur or simply curious about Belton's economic pulse, this article is your guide to understanding the dynamics of alcohol sales in this bustling Texan city.

Top 25 Belton Businesses By May 2025 Alcohol Sales

The following table shows a list of the top alcohol-selling establishments in Belton for May 2025, ranked by total sales. Includes a breakdown of liquor, wine, and beer sales.
# Establishment Total Liquor Wine Beer
1.
The Commonwealth
$120,424
$96,753
$11,970
$11,701
2.
Mexicano Grill Taqueria
$108,132
$75,980
$1,360
$30,792
3.
Frank's on the Lake / Dead Fish Grill
$85,899
$49,267
$9,520
$27,112
4.
Taqueria El Mexicano Grill
$47,813
$26,709
$0
$21,104
5.
Nolan Creek Cotton Gin
$41,721
$27,825
$3,407
$10,489
6.
Fireside Street Pizza
$31,162
$0
$4,066
$27,096
7.
Coronos De Oro Mexican Restaurant
$26,813
$23,327
$0
$3,486
8.
Jneely's Burrito Bar
$23,457
$14,633
$297
$8,527
9.
Lake Belton V F W
$23,192
$9,283
$103
$13,806
10.
Backyard Bar B Q
$22,850
$11,385
$273
$11,192
11.
Henry Waskow Post 4008 Vfw
$17,275
$9,324
$65
$7,886
12.
Level 3 Belton
$14,666
$10,381
$366
$3,919
13.
Blackbird Books & Spirits
$14,404
$13,081
$825
$498
14.
Schoepf's Old Time Pit Bar B Que
$13,181
$0
$0
$13,181
15.
Mi Pueblo
$8,624
$3,727
$96
$4,801
16.
Nami Japanese Steakhouse
$8,230
$2,647
$1,553
$4,030
17.
Pinkys
$6,416
$6,129
$0
$287
18.
Miller's
$5,973
$1,378
$0
$4,595
19.
Taco Cowboy Mexican Restaurant
$5,922
$4,220
$0
$1,702
20.
K1 the Bloom
$4,437
$2,583
$0
$1,854
21.
Rusty Shells Cajun Seafood LLC
$3,856
$1,329
$0
$2,527
22.
Tipsy Cowboy
$3,837
$3,394
$0
$443
23.
Jalisco's Mexican Restaurant
$3,247
$2,511
$0
$736
24.
Cadence Bank Center
$1,405
$451
$97
$857
25.
B-town Burgers & More
$0
$0
$0
$0

Top Performers in May 2025

Leading the pack in May 2025, The Commonwealth on W Adams Ave delivered impressive sales with total receipts of $120,424. Liquor was the main driver here, contributing a hefty $96,753 to the total. This establishment clearly knows how to draw in the crowds looking for a spirited night out.

Hot on its heels is Mexicano Grill Taqueria on Sparta Rd, with receipts totaling $108,132. While liquor sales were strong at $75,980, their beer sales of $30,792 also stood out, indicating a well-rounded beverage offering that appeals to diverse customer preferences.

Rising Stars and Noteworthy Trends

Frank's on the Lake / Dead Fish Grill on Lake Rd is making waves with a total of $85,899. Their beer sales are particularly noteworthy at $27,112, showing a strong preference among patrons for a cold brew by the lake.

Meanwhile, Taqueria El Mexicano Grill is a standout for those interested in beer sales, recording $21,104 in this category without any wine sales. This suggests a niche focus that’s clearly working for them.

Interesting Observations

Fireside Street Pizza is an interesting case with zero liquor sales but a commendable $27,096 in beer sales. It appears their patrons prefer pairing pizza with beer, a classic combination that continues to attract customers.

At the lower end of the spectrum, B-Town Burgers & More reported no alcohol sales at all, which might be a strategic choice or an area for potential growth. Exploring the reasons behind this could provide insights into market dynamics or operational decisions.

Conclusion

Overall, these establishments showcase a vibrant and varied alcohol market in Belton, with each venue carving out its own niche. From liquor-heavy sales at The Commonwealth to beer-focused strategies at Fireside Street Pizza, there's a lot to learn from the diverse approaches these businesses take. Understanding these trends can be invaluable for bar owners and potential investors looking to tap into the Belton scene.

Belton Alcohol Sales Trends: Last 12 Months

The following table shows a summary of the last 12 months of alcohol sales trends in Belton. Includes total sales, number of establishments, and the percentage change from the previous month.
Month Establishments Total Liquor Wine Beer Monthly Change
May 2025 25 $642,936
$396,317
$33,998
$212,621
1.7%
Apr 2025 26 $654,362
$383,702
$31,647
$233,062
6.1%
Mar 2025 22 $617,007
$354,904
$30,394
$231,709
20.2%
Feb 2025 24 $513,284
$303,322
$29,312
$180,650
20.8%
Jan 2025 25 $424,844
$270,756
$22,861
$131,227
17.9%
Dec 2024 26 $517,248
$325,099
$30,363
$161,786
0.7%
Nov 2024 26 $513,742
$312,359
$34,962
$163,445
14.7%
Oct 2024 25 $602,245
$357,487
$33,104
$210,532
8.7%
Sep 2024 25 $554,195
$327,475
$34,994
$191,726
17.1%
Aug 2024 25 $668,472
$381,944
$28,284
$258,244
1.5%
Jul 2024 25 $658,738
$373,557
$30,210
$254,971
2.5%
Jun 2024 25 $675,354
$419,445
$29,337
$226,572
0%

Overview of Alcohol Sales Trends in Belton

Over the past year, Belton has seen some interesting shifts in alcohol sales. June 2024 was the standout month, with total receipts peaking at $675,354. This spike was primarily driven by liquor sales, which hit a high of $419,445. May 2025, however, saw a slight dip in total receipts, dropping by 1.75% from the previous month, signaling a potential cooling off from the high summer sales.

Seasonal Patterns and Establishments

Seasonality seems to play a significant role in Belton's alcohol market. Sales surged during the summer months, particularly in June and July 2024, before dipping in the fall and winter. This pattern suggests a strong correlation with social and outdoor activities that typically peak during warmer weather. Interestingly, the number of establishments fluctuated slightly, peaking in April 2025 at 26, before settling back to 25 by May 2025.

Changes in Sales Mix

The sales mix over the past year shows a consistent preference for liquor, which consistently accounted for the largest share of total receipts. Beer sales, while also significant, experienced more volatility—peaking in the summer and then falling off during the colder months. Wine, on the other hand, maintained a relatively steady contribution, with minor fluctuations in monthly receipts.

Market Insights

For businesses, these trends highlight opportunities to capitalize on seasonal demand spikes, particularly for liquor and beer during the summer months. The slight decline in May 2025 might suggest market saturation or changing consumer preferences, which businesses need to monitor. The stability in wine sales, despite seasonal changes, offers a reliable revenue stream that businesses could leverage year-round.

Economic Overview

Belton, Texas, offers a dynamic economic environment characterized by a diverse range of industries. The city benefits from its strategic location along Interstate 35, fostering robust trade and logistics operations. Key sectors in Belton include education, healthcare, and manufacturing, with significant contributions from the University of Mary Hardin-Baylor and the Belton Independent School District. The business climate is bolstered by a strong support network for small businesses, creating a fertile ground for entrepreneurial ventures.

Recent economic trends indicate a steady growth trajectory, supported by infrastructure investments and an expanding labor market. The city has also seen an influx of technology firms, attracted by its affordable commercial real estate and skilled workforce. These factors combine to make Belton an attractive prospect for investors looking to tap into a growing market.

Cultural Scene

Belton boasts a vibrant cultural scene that draws both residents and visitors alike. The city hosts the annual Texas Rodeo Cowboy Hall of Fame Induction Ceremony, celebrating the state's rich Western heritage. The Bell County Expo Center, a premier venue, frequently features concerts, trade shows, and community events, enhancing the city's cultural offerings.

Belton's historical charm is evident in its downtown district, where the Bell County Museum offers a glimpse into the area's past through engaging exhibits and educational programs. The city also celebrates its artistic side with events like the annual Christmas on the Chisholm Trail, which features local artisans and performers.

Lifestyle

Belton offers a welcoming lifestyle with a variety of popular neighborhoods that cater to diverse tastes. Areas such as Northcliffe and Dawson Ranch provide family-friendly environments with access to parks and recreational facilities. The city's proximity to the expansive Lake Belton offers residents ample opportunities for outdoor activities such as boating, fishing, and hiking.

The local character of Belton is defined by its blend of small-town charm and metropolitan conveniences. The downtown area serves as a hub for entertainment and dining, with a range of local eateries, boutiques, and community events that foster a strong sense of community.

Future Outlook

Belton's future outlook is promising, driven by strategic development plans aimed at sustainable growth. The city is investing in infrastructure improvements to support its expanding population and enhance connectivity. These efforts are complemented by initiatives to attract new businesses and spur economic development.

Growth trends indicate a continued influx of residents and businesses, drawn by Belton's quality of life and economic potential. The city's commitment to preserving its unique character while embracing progress positions it well for future prosperity, making it an appealing destination for investors and families alike.