Nestled in the heart of Central Texas, Belton is a vibrant city known for its rich history and close-knit community. Situated along the banks of the picturesque Leon River, this charming locale is more than just a scenic stopover—it's a hub of economic activity with a dynamic local market. In this article, we delve into a data-driven analysis of Belton's alcohol sales, providing an insightful look into how this sector is shaping the city's retail landscape.
Our exploration begins with a detailed examination of the top alcohol-selling establishments in Belton. Through a comprehensive table and analysis, we identify the businesses leading the charge in this competitive market. Next, we break down alcohol sales by zip code, revealing which areas of Belton boast the highest concentration of sales and offering insights into local consumer trends. Lastly, we present a monthly trends analysis that outlines how alcohol sales have evolved over the past year, highlighting key patterns and shifts in consumer behavior.
This report not only offers a snapshot of current market conditions but also provides valuable insights for businesses, policymakers, and residents alike. Whether you're a local entrepreneur or simply curious about Belton's economic pulse, this article is your guide to understanding the dynamics of alcohol sales in this bustling Texan city.
Top 25 Belton Businesses By June 2025 Alcohol Sales
| # | Establishment | Total | Liquor | Wine | Beer |
|---|---|---|---|---|---|
| 1. |
Mexicano Grill Taqueria
|
$92,929 |
$64,334
|
$1,205
|
$27,390
|
| 2. |
The Commonwealth
|
$78,623 |
$62,970
|
$7,579
|
$8,074
|
| 3. |
Frank's on the Lake / Dead Fish Grill
|
$75,836 |
$40,566
|
$10,446
|
$24,824
|
| 4. |
Nolan Creek Cotton Gin
|
$33,647 |
$22,929
|
$2,898
|
$7,820
|
| 5. |
Schoepf's Old Time Pit Bar B Que
|
$27,111 |
$0
|
$0
|
$27,111
|
| 6. |
Fireside Street Pizza
|
$26,043 |
$0
|
$3,164
|
$22,879
|
| 7. |
Blackbird Books & Spirits
|
$24,881 |
$0
|
$0
|
$0
|
| 8. |
Coronos De Oro Mexican Restaurant
|
$23,840 |
$20,855
|
$0
|
$2,985
|
| 9. |
Jneely's Burrito Bar
|
$22,478 |
$16,501
|
$67
|
$5,910
|
| 10. |
Lake Belton V F W
|
$21,752 |
$8,722
|
$81
|
$12,949
|
| 11. |
Level 3 Belton
|
$20,652 |
$14,987
|
$468
|
$5,197
|
| 12. |
Backyard Bar B Q
|
$18,443 |
$9,501
|
$230
|
$8,712
|
| 13. |
Henry Waskow Post 4008 Vfw
|
$15,651 |
$6,991
|
$99
|
$8,561
|
| 14. |
Mi Pueblo
|
$11,217 |
$4,956
|
$78
|
$6,183
|
| 15. |
Pinkys
|
$8,209 |
$7,891
|
$0
|
$318
|
| 16. |
Nami Japanese Steakhouse
|
$7,340 |
$2,832
|
$1,212
|
$3,296
|
| 17. |
Taco Cowboy Mexican Restaurant
|
$4,511 |
$2,940
|
$0
|
$1,571
|
| 18. |
K1 the Bloom
|
$4,416 |
$2,551
|
$0
|
$1,865
|
| 19. |
Miller's
|
$4,113 |
$1,206
|
$0
|
$2,907
|
| 20. |
Jalisco's Mexican Restaurant
|
$4,096 |
$2,362
|
$0
|
$1,734
|
| 21. |
Rusty Shells Cajun Seafood LLC
|
$3,415 |
$1,520
|
$0
|
$1,895
|
| 22. |
American Legion Post 55
|
$3,079 |
$24
|
$0
|
$3,055
|
| 23. |
Tipsy Cowboy
|
$2,718 |
$2,477
|
$0
|
$241
|
| 24. |
Cadence Bank Center
|
$1,044 |
$643
|
$0
|
$401
|
| 25. |
B-town Burgers & More
|
$0 |
$0
|
$0
|
$0
|
Top Performers in Belton's Alcohol Sales
Leading the pack in June 2025 is Mexicano Grill Taqueria with impressive total receipts of $92,929. They dominate liquor sales with $64,334, while their beer sales reached $27,390. This establishment is clearly a hot spot for those looking to enjoy a variety of beverages.
Not far behind, The Commonwealth recorded total receipts of $78,623, with a strong focus on liquor sales at $62,970. Their wine sales also stand out at $7,579, making them a versatile choice for patrons with diverse tastes. Meanwhile, Frank's on the Lake / Dead Fish Grill exhibits balanced sales across liquor, wine, and beer, totaling $75,836.
Noteworthy Trends and Insights
Schoepf's Old Time Pit Bar B Que emerges as a beer-centric venue with all $27,111 of its receipts coming from beer sales. This focus on beer sets them apart in the market. Similarly, Fireside Street Pizza shows a significant inclination toward beer, with $22,879 in sales, complemented by a modest $3,164 from wine.
It's interesting to note that Blackbird Books & Spirits reported no sales for liquor, wine, or beer, yet managed total receipts of $24,881. This anomaly could hint at a different revenue model or non-alcoholic offerings driving their business.
Opportunities and Observations
Smaller establishments like Jalisco's Mexican Restaurant and Rusty Shells Cajun Seafood LLC are making their mark with modest but steady sales. With liquor and beer as their primary offerings, they could benefit from expanding their beverage options to capture a larger market share.
Finally, B-Town Burgers & More shows no alcohol sales, which could signal an opportunity for diversification. By introducing alcoholic beverages, they might attract a wider customer base and enhance their competitiveness in the Belton market.
Belton Alcohol Sales Trends: Last 12 Months
| Month | Establishments | Total | Liquor | Wine | Beer | Monthly Change |
|---|---|---|---|---|---|---|
| Jun 2025 | 26 | $536,044 |
$297,758
|
$27,527
|
$185,878
|
22.7%
↓
|
| May 2025 | 27 | $693,663 |
$396,317
|
$33,998
|
$212,621
|
6%
↑
|
| Apr 2025 | 26 | $654,362 |
$383,702
|
$31,647
|
$233,062
|
6.1%
↑
|
| Mar 2025 | 22 | $617,007 |
$354,904
|
$30,394
|
$231,709
|
20.2%
↑
|
| Feb 2025 | 24 | $513,284 |
$303,322
|
$29,312
|
$180,650
|
20.8%
↑
|
| Jan 2025 | 25 | $424,844 |
$270,756
|
$22,861
|
$131,227
|
17.9%
↓
|
| Dec 2024 | 26 | $517,248 |
$325,099
|
$30,363
|
$161,786
|
0.7%
↑
|
| Nov 2024 | 26 | $513,742 |
$312,359
|
$34,962
|
$163,445
|
14.7%
↓
|
| Oct 2024 | 25 | $602,245 |
$357,487
|
$33,104
|
$210,532
|
8.7%
↑
|
| Sep 2024 | 25 | $554,195 |
$327,475
|
$34,994
|
$191,726
|
17.1%
↓
|
| Aug 2024 | 25 | $668,472 |
$381,944
|
$28,284
|
$258,244
|
1.5%
↑
|
| Jul 2024 | 25 | $658,738 |
$373,557
|
$30,210
|
$254,971
|
0%
↑
|
Overall Sales Trends
Over the past year, Belton's alcohol sales have shown a dynamic shift, especially with the peak in May 2025, where total receipts soared to $693,663. This marks the month as the highest sales period, with a 6.01% increase from April 2025. It's clear that May was a standout month, possibly due to local events or warmer weather encouraging outdoor gatherings.
Establishment Variations
The number of establishments varied slightly, with a notable increase in March 2025, up by 18.18% from February, suggesting new entries or temporary permits. However, this was followed by a slight decrease in June 2025, indicating a possible market correction or consolidation as sales dipped by 22.72% compared to May.
Liquor, Wine, and Beer Dynamics
Liquor consistently led the sales mix across all months, peaking at $396,317 in May 2025. This trend suggests a strong preference for spirits in the local market. Beer sales, although substantial, fluctuated more, with the highest being in April 2025 at $233,062. Wine sales remained relatively stable, with minor fluctuations, peaking in November 2024 at $34,962, possibly due to holiday gatherings.
Seasonal Patterns and Market Insights
The data reveals seasonal influences, with spikes in sales during late spring and summer months—specifically May and August—indicating a possible correlation with outdoor and social activities. Conversely, a dip in sales in January 2025 suggests a post-holiday slowdown. This seasonal pattern is crucial for businesses planning inventory and marketing strategies.
Strategic Implications for Businesses
For businesses in Belton, these trends indicate the importance of timing promotions and inventory around peak months like May and August. The consistent demand for liquor suggests stocking a diverse range of spirits could be profitable, while keeping an eye on beer trends could help capitalize on fluctuating demand. Understanding these patterns allows businesses to better align their strategies with consumer behavior.
Economic Overview
Belton, Texas, offers a dynamic economic environment characterized by a diverse range of industries. The city benefits from its strategic location along Interstate 35, fostering robust trade and logistics operations. Key sectors in Belton include education, healthcare, and manufacturing, with significant contributions from the University of Mary Hardin-Baylor and the Belton Independent School District. The business climate is bolstered by a strong support network for small businesses, creating a fertile ground for entrepreneurial ventures.
Recent economic trends indicate a steady growth trajectory, supported by infrastructure investments and an expanding labor market. The city has also seen an influx of technology firms, attracted by its affordable commercial real estate and skilled workforce. These factors combine to make Belton an attractive prospect for investors looking to tap into a growing market.
Cultural Scene
Belton boasts a vibrant cultural scene that draws both residents and visitors alike. The city hosts the annual Texas Rodeo Cowboy Hall of Fame Induction Ceremony, celebrating the state's rich Western heritage. The Bell County Expo Center, a premier venue, frequently features concerts, trade shows, and community events, enhancing the city's cultural offerings.
Belton's historical charm is evident in its downtown district, where the Bell County Museum offers a glimpse into the area's past through engaging exhibits and educational programs. The city also celebrates its artistic side with events like the annual Christmas on the Chisholm Trail, which features local artisans and performers.
Lifestyle
Belton offers a welcoming lifestyle with a variety of popular neighborhoods that cater to diverse tastes. Areas such as Northcliffe and Dawson Ranch provide family-friendly environments with access to parks and recreational facilities. The city's proximity to the expansive Lake Belton offers residents ample opportunities for outdoor activities such as boating, fishing, and hiking.
The local character of Belton is defined by its blend of small-town charm and metropolitan conveniences. The downtown area serves as a hub for entertainment and dining, with a range of local eateries, boutiques, and community events that foster a strong sense of community.
Future Outlook
Belton's future outlook is promising, driven by strategic development plans aimed at sustainable growth. The city is investing in infrastructure improvements to support its expanding population and enhance connectivity. These efforts are complemented by initiatives to attract new businesses and spur economic development.
Growth trends indicate a continued influx of residents and businesses, drawn by Belton's quality of life and economic potential. The city's commitment to preserving its unique character while embracing progress positions it well for future prosperity, making it an appealing destination for investors and families alike.